How to Build Useful and Engaging Mobile Apps

WeDigTech

An Estimated 200 billion apps are expected to be downloaded in 2017.

There are about 2.2 million apps in Android’s Google Play and about two million in Apple’s App Store.

So, in a crowded market, how do companies develop useful, relevant and engaging apps to delight and retain users?

The following tips will help developers to build useful and engaging Mobile App.

Let’s Start

App navigation and exploration

Show the value of your app upfront.

Organize and label menu categories to be user-friendly.

Allow users to “go back” easily in one step

Make it easy to manually change location.

Create frictionless transitions between mobile apps and the mobile web.

In-app search

Prominently display the search field.

Use effective search indexing

Provide filter and sort options.

Commerce and conversions

Provide previous search and purchase information.

Allow user reviews to be viewed and filtered.

Enable comparison shopping features.

Provide multiple third-party payment options.

Make it easy to add and manage payment methods.

RegistrationProvide clear utility before asking users to

register.

Differentiation “sign in” from “sign up.”

Make password authentication a frictionless experience.

Form entry

Build user-friendly forms.

Communicate form errors in real time

Match the keyboard with the required text inputs

Provide helpful information in context in forms.

Usability and Comprehension

Speak the same language as your users.

Provide text labels and visual keys to clarify visual information.

Be responsive with visual feedback after significant actions.

Let the user control the level of zoom.Ask for permissions in-context.

Make it personal, make it useful, make it efficient

References

Brian Solisthenextweb.com

Read complete guide at TNW.

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