How to be a

UX SUPERHERO!World Usability Day

inUse Göteborg November 14 2013

inuse.se/johan facebook.com/anvandbarhet

Business driven UX, Stockholm, Göteborg, Malmö, 50 employees, inuse.se

How to be a

UX SUPERHERO!

1. Recognize the opportunity

2. Want to change the world

Valerie Potapova / Shutterstock.com

2. Want to change the world

3. (Learn to) love your products. Or quit.

4. Use a kick-ass process

5. Know your stuff

How to be a

UX SUPERHERO!1. Recognize the opportunity 2. Want to change the world 3. (Learn to) love your products. Or quit. 4. Use a kick-ass process 5. Know your stuff

6. Get your hands dirty

”4 secrets for doing Gonzo Research” by Brian Miller. http://www.fastcodesign.com/1671571/4-secrets-for-doing-gonzo-user-research

6. Get your hands dirty

6. Get your hands dirty

Reality is your friend.

7. Tell great stories

8. Be a team

9. Love your users (more than your creations)

10. Watch out for kryptonite

How to be a

UX SUPERHERO!1. Recognize the opportunity 2. Want to change the world 3. (Learn to) love your products. Or quit. 4. Use a kick-ass process 5. Know your stuff 6. Get your hands dirty 7. Tell great stories 8. Be a team 9. Love your users

(more than your creations) 10. Watch out for kryptonite

inuse.se/johan facebook.com/anvandbarhet