“How to Avoid the 7 Critical Mistakes Most

Business Owners Make.”

Velocity Business Advisory, LLC

Your Business Is Our FOCUS

Roland P. Desjardins, LPBC

“How to Avoid the 7 Critical Mistakes Most Business Owners Make.”

Are you struggling with how to make your business more profitable?

Are you frustrated with working long hours and still overwhelmed with so much to do and so little time?

Are you confused about what it will take to actually succeed in your business even though you are passionate about it?

“How to Avoid the 7 Critical Mistakes Most Business Owners Make.”

What’s missing?

Is it more information or better guidance and accountability?

Critical Mistake #1 Don’t have a clear vision

What is a Vision? It is your strategic intent for your business.

“Why are you doing it” Haven’t created a real clear vision Lost sight of it

Time to create a vision or reevaluate the one you have.

Critical Mistake #2You don’t understand that your business is a direct reflection of you

Personal Effectiveness - Leadership component of owning a business

“How you do anything is how you do everything”

- T. Harv Eker

Invest in yourself (time and money)

Critical Mistake #2You don’t understand that your business is a direct reflection of you

books on leadership courses on personal management tools of time management and

organization skills of a good communicator personally grow coach, mentor, join a mastermind group

Critical Mistake #3Assume that enthusiasm and passion are enough

Business success is not random – it happens by DESIGN

2 skill sets 1st is your talent, enthusiasm, passion 2nd is Business acumen

Critical Mistake #3Assume that enthusiasm and passion are enough

Tiger Woods – didn’t become the best golfer without learning, hiring a coach.

Celine Dion – voice lessons, practiced, honed her skill

Critical Mistake #4Don’t understand the value of connections

Mistake - when we look for activities/events as to whether we will get a return on investment

Miss valuable connections, resources, introductions, strategic alliances

Get busy IN your business

Critical Mistake #5Try to be all things to all people

Fatal ASSUMPTION - If you “narrowly define your market you will

lose business” Speak directly to your target market -

Be an EXPERT, have credibility, get referrals Stand out from the crowd – give more

perceived value – charge more $$$.

Critical Mistake #6Suffer from “it’s easier to do it myself” syndrome

”There is no sense in doing well that which you shouldn’t be doing at all”

- Patricia Fripps Time Budget Train, Delegate and Outsource

Critical Mistake #7Don’t understand the importance of

systemizing and what that really means

Admin, time management, organization and much more

Your marketing/sales/customer service/HR/finance and admin systems

Systems save valuable energy, create consistency, save time, build credibility

ACTION!

Identify one critical mistake that you are making right now.

Cannot change what you do not acknowledge.

See improved results immediately.

Will you do it on your own?