how my media product represents particular social groups

11
C HOW DOES YOUR MEDIA PRODUCT REPRESENT PARTICULAR SOCIAL GROUPS?

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Page 1: How my media product represents particular social groups

C

HOW DOES YOUR MEDIA PRODUCT REPRESENT PARTICULAR SOCIAL

GROUPS?

Page 2: How my media product represents particular social groups

Props used

•Acoustic guitar- More relaxed music, quite simple, only

1-2 elements in songs-They enjoy proper talent, and

people who can play instruments rather than just sing.

Page 3: How my media product represents particular social groups

Costumes• Patterns/red lips- can be quite rock

genred sometimes, and aren't always

about softer, gentler music.

• -Blouse/wavy hair- softer, happy,

relaxed, gentle, friendly. Not gender

specific- not sexist genre, more

respectful

• Face/leg paint shows that the

audience

don’t usually conform to what’s

acceptable in society- do what

makes them happy

Page 4: How my media product represents particular social groups

Location

Forest- This shows they enjoy the outdoors,

has connotations of being quite relaxed,

happy, and chilled out.

Brick wall- This shows they can also get

rougher and have a

tougher personality sometimes

Page 5: How my media product represents particular social groups

Lighting

•Natural lighting- quite relaxed, laid

back, not too planned.-Like nature

•Artificial lighting- not too harsh- softer people, friendly,

approachable, not scary or intimidating

Page 6: How my media product represents particular social groups

Language use

•Not too posh and no jargon like in classical

•Not extremely laid back- no slang like in pop

•Anyone can read and understand it, so it's inclusive

• Inclusive audience- friendly, nice, genuine, equals.

Page 7: How my media product represents particular social groups

Camera angle

•Mid-shot- equal, not superior/inferior to anyone,

especially the music artists, like to feel valued/important

•High-angled shot- Look down on each other.

•Over-the-shoulder- with friends, friendly, includes people

• Long-shot- Able to see guitar- Need proof of musical

talent, good music has high importance to the

audience.

Page 8: How my media product represents particular social groups

Body language/Model position• Main model:

Leaning forwards and looking down camera lense- coming towards the audience. Audience like to feel valued and acknowledged by artist.Serious face- Shows she takes music seriously and not like a joke which shows that this is important to the audience linking to how musical talent is important to the audience.Leaning on tree/ sat on bench with guitar- casual, laid-back, friendly, not too posed or vain, looks aren't important but musical talent is.

• 'Naomi':Smiling- friendly people- not scary or intimidating, happy.

• 'Festival people':Sat talking- casual, not too uptight, laid back, relaxed, don't care cameras are there.Looking at phone- memories are valued, important.

Page 9: How my media product represents particular social groups

Attitude portrayed by my product

• Images portray the attitude that the audience are

equals, and laid back and have quite a chilled out

attitude, like hippies, not too stressed out or worried

about life, and are quite happy and friendly.

Language used portrays the audience as friendly as it is

inclusive and portrays music as very important as it is

mainly focused around that topic.

Page 10: How my media product represents particular social groups

Stereotype of my target audience

• Mainly teenagers/young adults, attend many music events, music has a high

importance to them, very few other things are important (laid back, not stressed "get a

job, hippie.")usually get along quite well with each other, drugs.

• I have conformed to this stereotype.

• A music magazine with a similar genre to my own magazine is NME.

Page 11: How my media product represents particular social groups

The age of my audience has been targeted as there isn’t too much of a strict or plain and simple

layout, like there would be for an older audience e.g. a classical music magazine, but there is some

sort of layout and it isn’t too messy like it would be for a younger audience e.g. a pop magazine. The

gender of my audience has been targeted as none of the colours used are gender specific meaning

that it can appeal to a wider audience of all genders rather than just one in particular.