how i grew my organic search traffic 1465% in 12 months
TRANSCRIPT
Discover how, by following a specific strategy, I grew
my organic traffic by 1,465% in just 12 months.
That’s 16x the amount of traffic!
Here’s the data:
● 12 months ago, 52 visitors from search
● Last month, 814 visitors
So What’s The Strategy?
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Sharing it on social
Plus some magic sauce!
Creating and publishing content to my blog on a weekly basis
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What’s The Magic Sauce?
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A Specific Content Creation Strategy
More info in a second...
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Repurposing the content
Turning posts into articles
Presentations for SlideShare
Videos for YouTube
And more...
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Builds a rounded link profile - helps rankings!
Advantages of Content Repurposing
Attracts high quality traffic in its own right
More content to share on social and keep your
business front-of-mind
(eg. YouTube is the 2nd largest search engine, SlideShare in top 200 sites worldwide)
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Content Creation StrategyA 5-point content creation strategy to maximize my search visibility...
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Keyword ResearchHelpful for reaching the maximum number of people
Can help indicate a particular keyword to focus on, with higher ranking and traffic potential
Use Yoast (Wordpress plugin) to optimize the post
Always write for the reader, not search engines! (Helps
you rank better in the long term)
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Want to Know How To Do Keyword Research?
Download our FREE 8-page Special Report: How To Do Effective Keyword Research To Optimize Your Content And Attract Your Marketplace
Bonus Tip!
Go now to vWriter.com/KR(Remember - it’s a FREE download for you!)
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Create Longer Content
Research shows longer content ranks better on search.
Why? A couple of possible reasons...
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Longer content keeps people on the page for longer periods, helping rankings...
It provides more value and more reasons for other
sites to link to and share the content - again
helping rankings...
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So...
Even 3000 to 5000 words or more!
Focus on creating posts at least 2000 words long
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Stretch a thin topic to breaking point just to reach
a predefined word count!
Some Do’s
and Don’ts DON’T...
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Write on a topic that’s meaty enough to reach a
high word count naturally...
Some Do’s
and Don’ts DO...
Provide lots of value to the visitor by:
● Going into the topic in depth
● Providing as much helpful info as possible
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Use ImagesAlways add images into the post
Add a Featured Image!
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Helps with social engagement: more click-throughs,
shares, and so on
A Featured Image:
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A Featured Image:
Helps when repurposing the content. For example,
use it as:● The thumbnail for a YouTube video...● The cover page for a SlideShare presentation...● The cover image when posting to LinkedIn Pulse and
elsewhere...
Use Other Images In The Post To:
Help break up the text - improve readability!
Provide more value to the reader, for example:
● An image of a site you mention...● A chart to illustrate data...● And so on...
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Optimize For Opt-Ins
So maximize the number of
visitors you convert into leads.
The traffic you attract needs to benefit your business...
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One Way To Do This Is To Create Content Upgrades For
Your Posts!
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For example:● A PDF version of the information in the post● Some additional information only available to those who
opt-in
Offer content of additional value, directly relevant to the individual post...
Visitors get the additional content in exchange for an
email address...
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Adjust The Meta DescriptionUse Yoast (Wordpress plugin) to adjust the meta
description for each post.The meta description can determine what shows for the
web page in the SERPs (search engine results pages).
You boost the number of people clicking through to
your web page (instead of your competitor’s!)
By Optimizing the Meta Description...
This helps improve your rankings over time and
attracts more traffic longer term.
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But most importantly...
Publish Content Consistently!
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By Publishing New Content Consistently You:
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Build the authority of your site
Develop lots of content over time
Attract more rankings across a wide
range of keywords for your market
Build more search visibility!
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By following all this advice, including:
Content repurposing....
Using social media to help distribute your content...
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Your site is almost pre-programmed to attract
increasing amounts of traffic over time!
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Get our FREE 7-Step “Be Everywhere”
Online Marketing Blueprint … And Start
Using It For YOUR Business Today!
Go Now To:
vwriter.com/blueprint
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