how healthy is your conference?
DESCRIPTION
As a conference organizer or meeting planner, what keeps you up at night? What traits do we normally monitor of a conference? What are the healthy monitors of a sustainable conference? How should conference organizers define success?TRANSCRIPT
How Healthy
Conference?
Is Your
3
4
Director of Education & Engagement
Discuss normal health
5
monitors of your meetings.
Identify the signs of
6
excellent health for your
meetings.
Explore the formula
7
to create sustainablehealthy conferences.
WIIFM
WIIFM
11
Prevention
12
Early detection
chances for treatment
& cure higher
Produce
vibrant
participants
Keeps you up
at night?
What keeps you up?
Acid Reflux
Sleeplessness
Fear no one
coming
Monitor
Monitor
Inputs & outputs Inputs & Outputs
Inputs & outputs Inputs & Outputs
Expense/Rev
Inputs & outputs Inputs & Outputs
Attendance
Expense/Rev
Inputs & outputs Inputs & Outputs
Attendance
Exhibitors
Expense/Rev
Inputs & outputs Inputs & Outputs
Attendance
Exhibitors
Sponsors
Expense/Rev
Should MonitorWhat should we monitor?
Should MonitorWhat should we monitor?Loyalty – 70%
Should MonitorWhat should we monitor?Loyalty – 70%
Resigns – 80%
Should MonitorWhat should we monitor?Loyalty – 70%
Resigns – 80%
Speakers – 80%
Should MonitorWhat should we monitor?Content problem-centric
Should MonitorWhat should we monitor?Content problem-centric
Adult White Space
Should MonitorWhat should we monitor?Content problem-centric
Adult White Space
Risk taking - 20%
We need to measureThe Human Stuff
People are not cogs!
People are not #s, inputs and outputs
Performance changesthrough participants
Leverage collective brain wealth of participants
S = (PT)C
S = (PT)C
S = (PT)C
S = Success
S = (PT)C
S = Success
P = Purpose
S = (PT)C
S = Success
P = Purpose
T = Talent
S = (PT)C
S = Success
P = Purpose
T = Talent
c = Culture
Purpose
PurposeWhy coming together?
PurposeWhy coming together?
Shared purpose.
PurposeWhy coming together?
Shared purpose.
Threaded content.
Talent
Don’t just define topics & fill.
Talent
Don’t just define topics & fill.
Identify big goals.
Talent
Don’t just define topics & fill.
Identify big goals.
Help speakers know intendedoutcomes.
Talent
Secure speakers as youfind them.
Talent
Secure speakers as youfind them.
Talent
Work with veteran educators.
Culture
CultureParticipants identify your corp.culture by how you treat them.
CultureParticipants identify your corp.culture by how you treat them.
Do you trust team & each otherto do right thing?
CultureWho cares about the baby?
CultureWho cares about the baby?
When participant’s experiencenot co-owned, things fall
CultureMTG: not sum individual outputs
CultureMTG: not sum individual outputs
Team produces together with each not against
S = (PT)C
0 - Purpose
0 - Talent
0 - Success
Healthy conferences reinvent
meeting logistics against
objective measures of purpose,
talent & culture.
Discuss normal monitors
63
conditions of your meetings.
Inputs & outputs Inputs & Outputs
Attendance
Exhibitors
Sponsors
Expense/Rev
Identify the signs of
65
excellent health for your
meetings.
Should MonitorWhat should we monitor?Loyalty – 70%
Resigns – 80%
Speakers – 80%
Should MonitorWhat should we monitor?Content problem-centric
Adult White Space
Risk taking - 20%
Explore the formula
68
to create sustainablehealthy conferences.
S = (PT)C
S = Success
P = Purpose
T = Talent
c = Culture
Thank You
Images by:• edster951• Arlington County• blu_j• Charles Williams• bitzcelt• dctr• Xinta.org• geekadam• Pink Sherbert• JoaquinIllaverdePhoto • David Anderson• Darren Hester
• Lower Columbia College• Andrew Morrell• loop_oh• esthersae• kevinthoule• newage1991• maisetora• PrasanthPhoto • Lori Greig
