how does your media product represent particular social groups?
TRANSCRIPT
HOW DOES YOUR MEDIA
PRODUCT REPRESENT
PARTICULAR SOCIAL GROUPS?
WHICH SOCIAL GROUPS HAVE YOU REPRESENTED?
• GIRLS
• ABOUT THE AGE OF 10 – 16 (FOCUSING ON THE AGE OF 13)
• TEENAGERS
• WORKING CLASS AND MIDDLE CLASS
• ENGLISH SPEAKERS
• POP MUSIC FANS
• MULTIPLE ETHNICITIES
HOW HAVE YOU REPRESENTED THEM?
I have represented them as: Feminine females Like to watch shows like X-Factor Are interested in topics such as
boys and friendships Mostly the audience will be around
the age of 13 Young and older audiences still
may be interested Likes non-challenging articles Confident and sassy Fun loving
IS THE REPRESENTATION STEREOTYPICAL?• ON THE COVER, 2 DIFFERENT
ETHNICITIES ARE DISPLAYED.
• THE ETHNICITIES ARE TREATED IN IDENTICAL MANNERS.
• THEY’RE ALL WEARING THE SAME KIND OF CLOTHING AND AREN’T STEREOTYPICAL OF THEIR ETHNICITY'S.
• THE MAGAZINE SHOWS FEMALES TO BE STRONG AND INDEPENDENT AND THE MAIN FOCUS OF THE MAGAZINE, BUT WITH A SMALL FOCUS ON MALES FROM THE FEMALE PERSPECTIVE.
Indian
Caucasian
LANGUAGE
• INFORMAL
• IN THE WAY YOUNG TEENAGERS TALK
• RELATES TO THE AUDIENCE
• CONJUNCTIONS
• IDIOM
WORD/PICTURE RATIO
• I HAVE TRIED TO USE MORE SPACE WITH PICTURES THAN WITH TEXT, AS THE YOUNGER AUDIENCE REACTS BETTER TO PICTURES
• I TRIED TO KEEP WORDS SIMPLIFIED TO MAKE IT EASY TO READ
POSITIVE/NEGATIVE REPRESENTATION• THE MAGAZINE ONLY DISPLAYS
POSITIVE REPUTATION
• DIFFERENT ETHNICITIES ARE SHOWN TO BE EQUAL
• FEMALES ARE SHOWN TO BE MORE DOMINANT
• FEMALES ARE SHOWN TO BE DEPEND ON TRIVIAL THINGS LIKE MAKE-UP