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DATA CENTER BUDGETS: How does your company’s 2012 data center budget compare with 2011? 0 Increase greater than 10% Increase less than 10% Decrease, but less than 10% Decrease greater than 10% No Change 30% 32% 5% 23% 10% How does your company’s 2011 data center budget compare with the budget in 2010? 0 Increase greater than 10% Increase less than 10% Decrease less than 10% Decrease greater than 10% No Change – 30% 27% 6% 25% 12% 

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Page 1: How does your company’s 2012 data center budget compare ... · Cloud Computing Drill Down: Deploying Public Cloud Deploying Private Cloud are considering it are considering it of

DATA CENTER BUDGETS:

How does your company’s 2012 data center

budget compare with 2011?

0Increase greater

than 10% 

Increase lessthan 10%

Decrease, but less than 10%

Decrease greaterthan 10%

No Change30%

32% 

5%

23% 

10% 

How does your company’s 2011 data center

budget compare with the budget in 2010?

0Increase greater

than 10%

Increase less

than 10%

Decrease less

than 10%

Decrease greater

than 10%

No Change – 30%

27% 

6%

25% 

12% 

Page 2: How does your company’s 2012 data center budget compare ... · Cloud Computing Drill Down: Deploying Public Cloud Deploying Private Cloud are considering it are considering it of

CAPACITY:

In the past five years, has your company built a new data

center or renovated/upgraded an existing data center?

YESNO

80%

20%

Will any of your data center facilities run out of power, cooling, and/or space in 2012?

Yes No I don’t know

30%

63%

7%

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CAPACITY OPTIONS:

How will your organization handle increased

capacity demand over the next 36 months?

How will your organization handle increased

capacity demand over the next 12 - 18 months?

66%

42%

10%

29%

24%

30%

Page 4: How does your company’s 2012 data center budget compare ... · Cloud Computing Drill Down: Deploying Public Cloud Deploying Private Cloud are considering it are considering it of

CLOUD ADOPTION:

Has your organization deployed or considered

public or private cloud computing?

Cloud Computing Drill Down: Deploying Public Cloud

Deploying Private Cloud

are considering it

are considering it

of respondents have deployed private cloud

of respondents have deployed public cloud

49%

25%

30%37%

North America 22%

50%

52%

42%

65%

39%

39%

28%

32%

32%

19%

10%

Europe

Asia

Large Organizations

Small Organizations

Traditional Enterprise

North America

Europe

Asia

Large Organizations

Small Organizations

Traditional Enterprise

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CLOUD DRIVERS & BARRIERS:

Top drivers for deploying cloud computing?

27% 13% 13%23%

Reduce costs Scalability Driven by customers/users

Speed ofdeployment

What are the primary impediments to cloud

computing adoption in your organization?

Security concerns 64%

Compliance/Regulatory issues 27%

Cost 24%

Lack of internal cloud computing management expertise 20%

Lack of credible case studies 13%

Reliability concerns 21%

Vendor lock-in 12%

No cloud service meets current compute demands 12%

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ENERGY INCENTIVES:

How important is reducing data center energy

consumption to your company overall?

Very important

Somewhat important

Not important

57%

39%

4%

What department pays the power utility

bill in your organization?

Facilities/Corporate Real Estate 71%

IT Department

20%

Other/Don’t know 9%$

$$

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ENERGY DRIVERS:

If you are pursuing energy efficiency in your

data center operations, select the top two drivers:

Financial savings 82%

To free up data center capacity 47%

Corporate Social Responsibility initiative 35%

Compliance or regulation 17%

Keeping pace with peers in the industry 8%

PR/Marketing e;orts 7%

Pressure from customers 4%

When making data center investment decisions, to

what degree are electricity prices a factor in your

decision making?

NotImportant

1

ExtremelyImportant

52 3 4

Whether or not to build/expand a data center

Which location/region to choosefor a new data center

IT equipment selection

Facility equipment selection

Whether or not to implementfacility e:ciency improvements

Whether or not to use IT powermanagement features

Whether or not to use data centerinfrastructure management software (DCIM)

Whether to place new IT workloads in your own data center, a hosting / colocation site, or the public cloud

25% 13%

24%

28%

13%

8%

7%

14%

11%

14%

11%

9%

14%

15%

8%

6%

16%

21%

21%

13%

20%

26%

18%

16%

17%

25%

28%

19%

18%

25%

30%

28%

26%

18%

24%

30%

16%

17%

34%

39%

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CARBON & WATER:

Carbon monitoring:

Water monitoring:

North America 22%

39%

31%

27%

36%

20%

Europe

Asia

North America

Europe

Asia

Does your organization collect carbon reporting data on your IT/data center operations?

Yes 24%

No 76%

Does your organization collect water usage data for your IT/data center operations?

Yes 34%

No 66%

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GREEN CERTIFICATION:

Is your organization interested in, or intending to pursue, any green/environmental certifications for any of your current or future data centers?

Yes 49%

No 51%

If yes, please select all that apply:

57%42%

20%7%

11%

Page 10: How does your company’s 2012 data center budget compare ... · Cloud Computing Drill Down: Deploying Public Cloud Deploying Private Cloud are considering it are considering it of

PUE:

Average PUE of your largest data center:

2.5 or greater 9%

RESPONSEPERCENTAGE

2%

2%

4%

6%

11%

9%

13%

11%

11%

7%

5%

4%

1%

2%

3%

2.4 to 2.49

2.3 to 2.39

2.2 to 2.29

2.1 to 2.19

2.0 to 2.09

1.9 to 1.99

1.8 to 1.89

1.7 to 1.79

1.6 to 1.69

1.5 to 1.59

1.4 to 1.49

1.3 to 1.39

1.2 to 1.29

1.1 to 1.19

1.09 or less

How does your organization measure PUE? Doesn’t measure PUE 29%

PUE Category 0: IT load measured at UPS output(s). Total data center power measured at the utility meters. Peak utilization/demand in a single snapshot measurement 15%

PUE Category 1: IT load measured at UPS output(s). Total data center power measured at the utility meters. 12-month cumulative readings 20%

PUE Category 2: IT load measured at PDUs supporting IT loads. Total data center power measured at the utility meters. Peak utilization/demand in a single snapshot measurement 20%

PUE Category 3: IT load measured at the point of connection of IT devices to electrical system. Total data center power measured at utility meters. 12-month cumulative readings. 10%

Use an alternative method for measuring PUE 6%

AVERAGE

PUE

1.8 - 1.89

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ENERGY STRATEGIES:

Large companies: Which power-saving strategies

have you deployed, or plan to deploy in the next

12 months?

78%75%

55%44%

62%

33%36%

31%19%

8%

Small companies: Which power-saving strategies

have you deployed, or plan to deploy in the next

12 months?

62%42%

42%43%

21%

24%19%

10%11%

5%

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COOLING STRATEGIES:

What is your average server supply air temperature?

6%37%48%

3%6%

Where do you control the temperature ofyour computing environment?

16%34%21%

29%

If you have deployed cold-aisle/hot-aisle containment, which methods have you used? (Select all that apply)

35%44%

21%

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MODULAR DEPLOYMENT:

What is your level of interest in modular,

prefabricated data centers?

9%

8%

41%

42%

Deployed:

Modular Drill Down

7%

13%

13%

5%

15%

5%

Planning:

4%

11%

16%

7%

9%

7%

Considering:

38%

44%

48%

41%

38%

41%

No Interest:

51%

33%

23%

43%

39%

47%

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MODULAR FUTURES:

Which of the following are you considering as part

of any data center expansion strategies for the future?

52%

41%

19%

21%

27%

How confident are you with the maturity of the

prefabricated, modular data center market?

6%

29%

25%

12%

11%

17%

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MODULAR FINANCIALS:

When considering prefabricated modular data center

versus traditional construction, how important is a

modular design’s faster tax depreciation cycle than a

traditional data center build (e.g., 5 years vs. 20+ years)?

13%

33%

21%

33%

How much would you be willing to pay for a

prefabricated data center that could be up and

running within 3-5 months of your order?

3%

17%

43%

21%

16%

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MODULAR FLEXIBILITY:

Please rank the following in order of importance as

it pertains to your data center expansion efforts:

NotImportant

1

ExtremelyImportant

62 3 4 5

Up-front cost 10% 12%

5%

15%

0.4%

5%

33%

10%

21%

5%

17%

20%

24%

17%

4%

44%

10%

6%

19%

31%

11%

22%

22%

11%

14%

24%

23%

18%

24%

14%

21%

13%

26%

10%

22%

16%

Long-term cost / TCO

Speed of delivery

Reliability

Electrical/energy eHciency

Minimizing under-utilized assets / operating near full capacity

Which is more important to the useful life of a

data center?

3%

26%

71%

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MODULAR BARRIERS:

What do you see as the biggest drawbacks to containerized or prefabricated modular data centers? (Select two)

35%

33%

32%

30%

27%

15%

12%

11%

In what increments is it most ideal for your business to scale or grow its data center’s IT capacity/critical load?

32%

29%

17%

5%

10%

7%

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DCIM ADOPTION:

Level of adoption for the following DCIM features

CurrentlyInstalled

Do not have, but looking to buy within

1 year

Do not have,but activelyexploring

Do not have,and no plansto install

Real-time environmental monitoringand alarming

Real-time power monitoring atdevice or circuit level

Trending and analysis of historicaloperational data

Capacity planning for power,cooling, and space

Tracking IT asset inventory

Tracking physical location of IT assets

83% 9%

56%

55%

53%

61%

59%

18%

19%

20%

16%

14%

1%

8%

8%

6%

9%

12%

7%

18%

18%

21%

14%

15%

Identifying under-utilized serversand IT devices

Real-time cooling optimization

Modeling and simulation for airflow /computational fluid dynamics

Modeling and simulation for equip.changes or operational changes

Cost modeling

33% 23%

28%

19%

15%

18%

24%

16%

18%

19%

19%

18%

39%

40%

33%

25%

30%

26%

27%

30%

When considering DCIM systems, which are

you most likely to adopt in the future?

38%

6%

38%

18%

Page 19: How does your company’s 2012 data center budget compare ... · Cloud Computing Drill Down: Deploying Public Cloud Deploying Private Cloud are considering it are considering it of

PRIMARY CRAC or CRAH VENDOR by REGION:

74%37%55%

Emerson:

Schneider:

GEA Denco:

Trane:

Stulz:

Data Aire:

Other:

North AmericaEurope

Asia

8%

7%

0%

4%

3%

4%

13%

16%

6%

6%

0%

22%

6%

17%

0%

2%

2%

18%

GLOBAL MARKET SHARE:

Page 20: How does your company’s 2012 data center budget compare ... · Cloud Computing Drill Down: Deploying Public Cloud Deploying Private Cloud are considering it are considering it of

PRIMARY UPS VENDOR by REGION:

Emerson: Active Power:

General Electric:

Other:Socomec:

Mitsubishi:

Hitec:

Eaton:

Piller:

Schneider

Electric:

North AmericaEurope

Asia

42%

25%

18%

3%

0%

4%

1%

1%

2%

4%

21%

37%

11%

11%

6%

5%

0%

4%

3%

2%

44%

29%

6%

13%

1%

5%

0%

1%

0%

1%

GLOBAL MARKET SHARE: