how did you attract/address your audience?
TRANSCRIPT
How did you attract/address your audience?
Does you magazine use conventions from other professional magazine that might help attract an audience
MastheadThe main title for the
magazine you’re selling. It is to be bold, big and thick. I also never goes over the
main image.
Sell LinesThese are implemented
rather briefly as a form of an article in order to reveal what
is inside the magazine
HeadlineThe headline is placed to relate to the main image
providing a brief insight on the specific details in the
main article.
BarcodeEvery magazine consists of a barcode with an issue number usually in several currencies
MastheadI used my masthead in order to
attract my audience as it connotes the genre of hip-hop.
The name it self provides a clear indication that this magazine is based on hip-hop with a rather short and quick to remember
name “Trademarked”. I used a paint mark font as it managed to
work as a hip-hop magazine despite being different to the
typical masthead titles such as “VIBE” etc
HeadlineSeeing the headline is the
go ahead part of a magazine I made sure it was
bald and attractive alternating between black
and red. I used a short dramatic sentence to create
suspense across the headline to make it
attractive and appealing to the reader making them buy
the product.
Strap LineAs seen in usual
magazine’s I decided to implement this idea to
entice the reader to continue reading on.
Using the pronoun “Your” to involve the reader
personally will create a sudden appeal to the magazine instantly.
Sell LinesI made it clear that I would
make my sell lines as short as possible yet
interesting at the same time. I used short
dramatic sentences to attract the reader quickly and efficiently “There’s no
limit”
Main ImageI managed to make the main image and headlines
work together efficiently as the main image creates a sudden curiosity to the magazine with the close up shot of my model enticing the reader along with the headline increasing the appeal even more. “I’m not
done yet” develops a hand in hand combination between the image and headline.
ButtonAs my magazine is used to keep my audience updated I used a button with tickets to a famous artist gig
making it likely for them to pick up the magazine for that purpose.
Did you choose language techniques, layout design, font, colours, locations, props, costumes and models to communicate particular idea to your audience?
ColoursThrough my survey I decided to use the colours Red, Black and White as my
audience believed these three colours
would work well together making the magazine more hip-
hop
FontsI took advantage of the dissolve effect on my masthead to keep my magazine consistent
throughout. I also managed to maintain a
font selection to just three in order to keep the reader in the magazine without confusing them.
ModelsI attempted to make my
target demographic rather equal by involving different ethnic groups despite not involving a female model.
This will help keep my magazine unbiased.
Layout DesignI kept my layout simple and effective just like
other hip-hop magazine making my magazine
easier to comprehend and manoeuvre around the
magazine.Location Design
As for my location choice, I went with the typical location of a dark and blurry location such as in the park or around
certain apartments in which I took them at night to conform to the
conventions of hip-hop