how company culture shapes business outcomes
TRANSCRIPT
Company culture is the essence of a business:the pervasive vision, values, and systemspulsing within employees, management,
atmosphere and more.
Even if the company starts with just one person— its founder — a culture is born from that
individual’s choices when it comes to hiring andleadership.
Even if the company starts with just one person— its founder — a culture is born from that
individual’s choices when it comes to hiring andleadership.
With each new decision and addition, the culturegrows for better or for worse.
Basic needs like food, water and shelter can be metby money, yes, but a whole pyramid of needs existbeyond the staples of life — like safety, love and
belonging, self-esteem, and self-actualization.
Basic needs like food, water and shelter can be metby money, yes, but a whole pyramid of needs existbeyond the staples of life — like safety, love and
belonging, self-esteem, and self-actualization.
A workplace that makes employees (and clients)feel safe, welcome, proud and confident will yield
higher result than monetary value alone.
Factors like robust benefits, comfortable officespace, amenities, extracurriculars and relationshipbuilding shape the culture, which in turn motivates
employees and impacts productivity.
Research suggests that companies with strong,substantial, and adaptive cultures outperform their
counterparts when they emphasize customers,employees and investors, fit the business
environment and adapt to change.
Culture is onboarding, work-life integration, and anignition of passion that leaves workers positive
about everything from mundane tasks toadvancement opportunities.
Culture is onboarding, work-life integration, and anignition of passion that leaves workers positive
about everything from mundane tasks toadvancement opportunities.
Positive culture makes for happier employees,better business, and also leads to employee
retention, which saves time and money on hiringand training.
There are many qualities that signify a potentiallytoxic culture, or at the very least a dysfunctional
one.
There are many qualities that signify a potentiallytoxic culture, or at the very least a dysfunctional
one.
Many of these stem from bad leadership, whichtends to trickle down into management and
employee well-being.
There are many qualities that signify a potentiallytoxic culture, or at the very least a dysfunctional
one.
Many of these stem from bad leadership, whichtends to trickle down into management and
employee well-being.
Some signs include poor health, high stress,discomfort, fear, and a host of other issues that
compromise the hierarchy of needs, as mentionedpreviously.
Bad culture costs more than just feelings —productivity is lower, communication is strained,
leading to bad business.
Changing a culture entirely is a daunting andpossibly impossible task. But culture can always be
improved, if those with the most influence arewilling.
Changing a culture entirely is a daunting andpossibly impossible task. But culture can always be
improved, if those with the most influence arewilling.
And there are better ways than simplyimplementing a Taco Tuesday — like engaging
employees with tasks, policies, and initiatives thatkeep them motivated and happy, or simply making
them know their input matters.
Articulating company vision and ethics, supportingworker health and wellbeing, providing
opportunities for training and development,fostering camaraderie, and encouraging healthy
work-life balance can also go a long way.
Articulating company vision and ethics, supportingworker health and wellbeing, providing
opportunities for training and development,fostering camaraderie, and encouraging healthy
work-life balance can also go a long way.
At worst, these steps will give employees a slightboost; at best, they will shape the entire business
for the better.
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