how charitable are canadians? · 2017-09-17 · 2014 2015 2016 +169% +74% +32% $ $ 2016 is shaping...
TRANSCRIPT
Religion41.8%
Education5.6%
Public Benefit3.3%
Social Services21.2%
Animals5.1%
International2.2%
Health14.1%
Arts & Culture5.7%
Environment1.1%
Canadians donate585% moreon #GivingTuesdaythan an average dayin the year
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#GIVINGTUESDAYCA MARKS THE OFFICIALOPENING OF THE GIVING SEASON IN CANADA
Canadians makeover a third (35.2%)of all donationsin December
THE HOLIDAYS ARE TRADITIONALLYA CRITICAL TIME FOR CHARITIES
WHERE DO CANADIANSDEVOTE THEIR DOLLARS?
AND, EACH YEAR, GIVINGTUESDAY INSPIRESMORE CANADIANS TO GIVE BACK
How charitableare Canadians?
2012 20131st GivingTuesday
in Canada
INCR
EASE
IN D
ON
ATIO
NS
2014 2015 2016
+169%+74% +32%
$
$
2016 IS SHAPING UP AS ANESPECIALLY GENEROUS YEAR
25%more dollars
donated
58%more new
monthly donations
24%more donors
ACROSS CANADA, CANADIANS AREGIVING MORE ONLINE THAN EVER BEFORE
The 4th annual #GivingTuesdayCAis on November 29, 2016
* Donations through CanadaHelps (2015)
* Donations through CanadaHelps over past decade
* Donations through CanadaHelps made tocharities in a single category (2016 YTD)
* Donations through CanadaHelps (2015 vs. 2016 YTD)
* Donations through CanadaHelps 2016 YTD vs. 2015
Dec 1st
GivingTuesday
AverageDay
Yellowknifersmake highest
average donation:$200.73
Donationsup 35% in
Quebec City
PEI sees largestprovincial spike in
donations: 48%
Ontario givesmore than anyother province $29,488,213
Donationsup 34% in
Newfoundland
Torontoniansmake the most
donations: 72,259
Victorians givemore per citizenthan any other
city: $14.34
Saskatoon is citywith largest liftin giving: 58%
Nova Scotiansdonating
36% more
Donationsclimb 57%
in Saint John
Yukon donatesmore per citizenthan any otherprovince: $7.05
Edmontonsees a 35%increase indonations
Winnipeggersgiving 50%
more
$?
CANADAHELPS: A CHARITY HELPINGDONORS AND CHARITIES
DONATE TO A CHARITY YOU CARE ABOUTTODAY AT WWW.CANADAHELPS.ORG
No matter how you chooseto donate, every dollar counts.
Make 2016 the best giving season yet.
Over
17,000registeredcharities
rely on CanadaHelpsto fundraise online
More than
1.3 MillionCanadians
have donated usingCanadaHelps
Over
$650 MillionDonationsto charities acrossCanada in the past
16 years
DONATE
WAYS CANADIANS CAN GIVE
Securities & Mutual FundsDonations up 190% year over
year in this area.When you donate securities directly through CanadaHelps, your capital
gains aren’t subject to tax.
Peer Fundraising Now represents 11% of total
online giving.Create your own fundraiser for charity or
join a charity-led walk, run or other "thon".
Monthly DonationsNow represent 23% of
all online donations.Charities love monthly donations asthe predictable income allows them
to plan better.
Tax BenefitsLess than 1 in 4 Canadians claim
their charitable donations.Visit www.canadahelps.org/taxtime
to calculate your estimated tax credit.
DECEMBER