ANNUAL MEMBERSHIP MEETINGNovember 14, 2018

Hosted by:

WELCOMESofia Salgado

Executive Director

OUR PURPOSE

MISSION STATEMENT

MANA de San Diego’s mission is to empower Latinas through education, leadership development, community service and advocacy.

As the largest of 19 chapters nationwide, the focus of our local nonprofit organization is to serve and empower our members and to support Latinas of all ages in the greater San Diego community.

OUR VALUES

We are a sisterhood of Latinas bound together by culture that works to empower our members and others in the community through networking, skill building, access to education, advocacy, personal and professional support.

YEAR IN REVIEWVenus Molina

President

2018 ACCOMPLISHMENTS

• Finalized 3 Year Strategic Plan with a mid- year

Board/Committee Chair retreat

• Attendance at MANA events is at a record high !

• MANA de San Diego has two representatives on

MANA National Board

• Attended National Conference and won the 2018

Chapter of the Year Award

MANA MEMBER AWARD RECIPIENTS

Nellie Andrade

2018 San Diego

Women’s Hall of Fame

Norma Hernandez &

Rafael Castellanos

Assemblywoman

Lorena Gonzalez

Fletcher

Latino Community

Leader Award

Amanda Cheyney, April Fernandez, Rosa Hernandez,

Meybol Guerrero, Josie Flores-Clark, Dr. Ted Martinez

Jr., Yolanda Apalategui

Assemblywoman Shirley N. Weber:

Hispanic-American Leaders Recognition

MANA MEMBER AWARD RECIPIENTS

Catherine Arambula

San Diego County Hispanic

Chamber of Commerce

Civic Leader Award

Marissa Bejarano

Women of Color in the Law,

2018 Woman of the Year

SD Metro

2018 40 under 40 winner

Elizabeth Escobar

Assemblywoman Lorena

Gonzalez:

Woman of the Year

Lidia Martinez

LEAD Graduate

of the Year

MANA MEMBER RECOGNITION

Alejandra Sotelo-Solis

City of National City Mayor

Mary Casillas Salas

City of Chula Vista Mayor

Leticia Y. Cazares

Southwestern Community College

District Seat No.4

Vivian Moreno

City of San Diego

City Council District No. 8

Nora Vargas

Southwestern Community College

District Seat No.2

Mona Rios

City of National City

City Councilmember

Organization Awards

2018 Evangeline Elizondo Chapter of the Year

Award from MANA National 2018 Health Net Award

2018 Chula Vista City of Champions Award

PROGRAMS LEADERSHIP COUNCILDr. Ted Martinez, Jr.

V.P. of Programs

Programs Leadership Council2018 Accomplishments

• Strengthened the program/committee structure and monthly reports to promote collaboration

• Integrated the strategic plan activities with the program/committee goals and objectives

• Established the connection between the budget and program/committee goals and objectives

Programs Leadership Council2019 Goals

• Prepare for the development of the 2019 MANA Strategic Plan

• Develop succession plans for the board, programs, and committees

• Provide training related to the supervision and management of the programs and committees

Programs Leadership Council

Chair: Dr. Ted Martinez, Jr.

Committee: Dr. Lupe Buell, Patty Campos, Amanda Cheyney, Michelle Diaz Agha, Elizabeth Escobar, April Fernandez, Diana Fuentes, Adela Garcia, Monica Melgoza, Janina Jimenez, Venus Molina, Dr.Yessica Diaz-Roman, Yolanda Apalategui

LATINA SUCCESS CONFERENCE OCTOBER 2018

• Bi-annual and bilingual conference is an all-

day event, designed to impart proven and

practical strategies to Latinas, in support of

their professional and personal goals.

• Key strands include: leadership development, career and business growth; personal and business finance management; health and wellness concepts, advocacy, and community support.

LATINA SUCCESS CONFERENCE

2018 Accomplishments

1. Sold out 1 month before the conference!

2. Attendance: 520+ - new record!

(500: 2016, 450: 2014)

3. Gross Income: $147,000

($102,000: 2016, $71,000: 2014)

4. Attendees from MANA de North County

and MANA de Sonoma County

LATINA SUCCESS CONFERENCE

2019 Goals

1. In October 2019, identify and organize

LSC steering committee for conference in

October 2020

2. Research a new venue

3. Research a new conference format

LATINA SUCCESS CONFERENCE COMMITTEE

Co-Chairs: Dr. Lupe Buell & Adela C. Garcia

Committee: Tere Avina, Cecilia Cazares, Annie Chavarria, Amanda Cheyney, Lisa Davis, Michelle

Diaz-Agha, Dr. Yessica Diaz-Roman, April Fernandez, Claudia Martinez, Luisa McCarthy, Gaby

Penaloza, Elena Perez, Marlene S. Ruiz, Charlotte A. Souza

FUNDS DEVELOPMENTRosa María Hernández

Director of Development & Member Services

Funds Development 2018 Top Donors

ADDITIONAL PARTNERS

Creative Images

Gonzalez Perezchica Sisters

ANNUAL FINANCIAL POSITION2018 (as of 10/31/18)

Latina Success Conference

2017 (as of 10/31/17)

Brindis

2016 (as of 10/31/16)

Latina Success Conference

Total Assets $436,967

$340,042 cash + $96,925 other

assets

$485,000

$398k cash + $87k other

assets

$378,000

$305k cash + $73k other

assets

Total Equity $366,325

$300,161 Unrestricted

$0 Restricted

$66,164 Endowment

$342,000

$283,000 Unrestricted

$0 Restricted

$59,000 Endowment

$355,000

$300,000 Unrestricted

$0 Restricted

$55,000 Endowment

Year to Date

Gross Revenue

$525,498 $426,000 $375,000

Year to Date

Expenses

$493,413 $386,000 $311,000

Year to Date

Actual Net

Income

$32,085 $40,000 $64,000

Major Grant Providers

25% ROI on grantsCity Council Community Projects (CPPS) – San Diego

Community Enhancement Program (CEP) – San Diego

The California Wellness Foundation

Highlights:State Farm – Latina Success Leadership Program Grant $19,000

The California Wellness Foundation - Scholarship Grant $200,000 (over 3 years)

2018 FUNDS DEVELOPMENT: LEADERSHIP MEMBERS

• Patricia Alvarez de los Cobos

• Nellie Andrade

• Claudia Cárdenas

• Jesús Cárdenas

• Mayor Mary Casillas Salas

• Rosa Castro

• Norma Colunga

• Amy Epsten

• Beatrice Fernández

• Hon. Patricia Garcia

• Dr. Inez Gonzalez

• Linda Katz

• Lolita Lizárraga

• Arnulfo Manríquez

• Erica Martinez

• Kathlyn Mead

• Lourdes Nunez Silva

• Lisa Rhodes

• Elsa Sevilla

• Mayor Alejandra Sotelo-Solis

• David Wick

PROGRAM & COMMITTEE HIGHLIGHTS

HERMANITAS YOUTH LEADERSHIP MENTOR PROGRAM

Melanie Mijares, Hermanitas Asst.

HERMANITAS PROGRAM 2017-18

2017-2018 2017-2016 2016-2015

No. of pairs 61 64 62

No. of

Seniors 9 10 11

Scholarship

Recipients5 7 8

College Trip Chicago Texas San Francisco

Monthly Seminars Focused on:

• Community Building & Service Projects• Job readiness• Health, Finance, Technology

HERMANITAS PROGRAM 2017-2018

2017-2018 Accomplishments

1. Hermanitas organized 6 community service projects

2. Achieved 69% Hermanita retention rate

3. 5 Hermanitas Alumnae earned Southwest Airline vouchers

to come home for the holidays

4. The Tias Program hosted a Summer Summit and Winter

Meet & Greet

HERMANITAS PROGRAM

2018-2019 Goals

1. Develop curriculum on self-esteem and self-empowerment and implement during seminars

2. Develop summer mentor training to increase mentor retention

3. Increase number of Hermanita and Mentor pairs by 10%

4. Tias Program- track Hermanitas Alumnae graduation rates

HERMANITAS COMMITTEES

Elizabeth Escobar - Director

Marlene Arredondo, Leticia Cervantes, Lety Gonzalez,

Norma Jasso, Erica Martinez, Marcela Martinez,

Monica Guzman Melgoza, Silvia Paz, Diana Tostado,

Nancy Valdivia-Ochoa

2017-2018 Hermanitas Leadership Team Hermanitas Tias Committee

Norma Jasso - Chair, Nellie Andrade, Marissa Bejarano,

Leticia Cervantes, Annie Chavarria, Olivia Flores, Evelyn

Luna, Leticia Meireles, Adrianna Mendoza, Elena Perez,

Elsa Sevilla, Sandra Torres, Gabriela Vazquez

SCHOLARSHIP PROGRAMCassandra Mougin, Esq.

Co-Chair

SCHOLARSHIP PROGRAM DATA

No. of

Applications

No. of Awarded

Scholarships

Amount

Awarded

2016 60 15 (8 Hermanitas) $14,500

2017 72 26 (7 Hermanitas) $40,500

2018 81 33 (6 Hermanitas & 5

Hermanitas Alumna)

$51,000

SCHOLARSHIP PROGRAM

2018 Accomplishments

1) This year, we awarded 33 scholarships, for a total of $51,000, a record amount for the organization

2) The scholarship committee volunteered a total of 275 hours per year

3) Maintained relationships with recipients and highlighted their stories

SCHOLARSHIP PROGRAM

2019 Goals

1) Update and bring clarity to scholarship application

and selection procedures

2) Launch a fundraising campaign

3) Maintain a centralized, shared digital folder to save

documents, policies and procedures

2018 SCHOLARSHIP COMMITTEE

Scholarship Co-Chairs: Janina Lopez Jimenez, MA and Cassandra Mougin, Esq.

Committee: Veronica Bejar, Lupe H. Buell, Ph.D., Cynthia Davalos, Ph.D., Melissa A. Gonzalez,,

Ana M. Navarro, Ph.D., Marissa Vasquez Urias, Ed.D., Norma Jasso, Patty Mendoza, Karina Wong

ADVOCACY COUNCILVenus Molina

ADVOCACY COUNCIL2018 Accomplishments 1) Educational Messages

• April for Sexual Assault Awareness Month

• Get out the vote on June 5th

• Zero Tolerance for Immigrant Abuse

• “Jeanette Acosta Invest in Women’s Health Act of 2018”

2) Partnerships

• SD La Raza Lawyer’s District Attorney Forum 5/31/18

• Families Belong Together June 23 rally

• Inmigración: Qué debes saber y cómo puedes ayudar Platica on 9/8 with

ACLU Rapid Response Network

ADVOCACY COUNCIL2019 Goals

1. Identify Committee/Program initiatives to promote advocacy

2. Empower Latinas(os) by offering informational e-blasts and

promotion of

seminars on issues such as education, economics, politics, self -

development, health, and social concerns.

3. Determine a list of community events/organizations in the

Latino and non-Latino community important for MANA to have a

presence

2018 ADVOCACY COUNCIL

Chair: Diana Fuentes

Committee: Yolanda Apalategui,

Lucero Chavez, April Fernandez,

Venus Molina

HEALTH COMMITTEEDr. Yessica Roman

Chair

HEALTH COMMITTEE

2018 Accomplishments

1. Health Platica, February 10 with the Alzheimer’s Association of San Diego. The theme was “Making Memories and Tea Party”

2. First Open House, September 20th

3. Latina Success Conference- 4 Health and Wellness Tracks

4. First MANA de San Diego team with over 20 participants

for the Alzheimer’s Walk on September 23rd, raised $500

HEALTH COMMITTEE

2019 Goals

1. Continue to promote health within MANA and the ongoing integration of health related initiatives with MANA programs such as Hermanitas, Scholarship & Latina Success

2. Work on the Health committee’s succession plan in alignment with MANA’s overall strategic plan

HEALTH COMMITTEE

Chair: Dr. Yessica Diaz Roman

Committee: April Fernandez, Donna Batchelor, Jose Cano, Alma Daneshi, Gina Valera, Sonia Cervantes, Brenda

Sillas, Brianda Morales, Marlene Ruiz, Martha Soloranzo, Marlene Arredondo, Adela Hoffman, Denise Tiznado,

Xochitl Arguelles, Annette Diaz-Santana, Nicole Galicia, Sandra Lambarri, Barbara Valdivia, Karina Castellanos,

Dr. Ana Navarro, Cindy Gonzales, Luz Nunez, Maria Soloranzo, Jessica Canela, Charlotte Souza, Heather Tovar

MEMBERSHIP COMMITTEEPatricia Campos & Claudia Cardenas

Co-Chairs

MEMBERSHIP COMMITTEE2018 Accomplishments:

1. Member engagement up, yet numbers slightly down• October 2016: 533 Members• October 2017: 544 Members• October 2018: 461 Members

2. Implementation of the Professional Membership

3. Response to Member Needs

• Surveys: Applying & implementing information into

Topics

• Liaisons within committees

• Identifying Members versus Non-Members at events

4. Created Small Business member recruitment and retention plan

MEMBERSHIP COMMITTEE

2019 Goals

1. Increase Membership #s

• Recruit 50 new members

• Retention of 75% of existing members

2. Identify what is an engaged member

3. Bloomerang Training

PLATICAS

• February: Health covering Alzheimer’s prevention

• August: Work-Life Balance & Medicare

• November: Drama-free Workplace

MEMBERSHIP COMMITTEE

Membership Co-Chairs: Patty Compos & Claudia Cardenas

Committee: Claudia Cardenas, Rosa María Hernández, Meybol Guerrero, Maria Hampton, Alondra

Alvarado

PR/MARKETING COMMITTEEMichelle Diaz Agha

Chair

PR/MARKETING COMMITTEE

2018 Accomplishments

1. Produced new LSC video

2. Produced new LSLP promotional video

3. Brand awareness with local media outlets

PR/MARKETING COMMITTEE

2019 Goals

1. Committee recruitment

2. Integrate and partner with Programs/Committees with Marketing Campaigns

3. New Hermanita/Mentor promotional video

4. Expand and enrich brand awareness

MEDIA PARTNERS

LATINA SUCCESS LEADERSHIP PROGRAMAdela C. Garcia & Dr. Lupe H. Buell

Co-Chairs

LATINA SUCCESS LEADERSHIP PROGRAM

2018 Accomplishments

1. MentHERship Program - Launched mentoring pilot program

to 8 2017 LSLP graduates

2. Latina Success Leadership Program (LSLP) - Graduated 38

Latinas bringing YTD total to 150

3. 3 Graduates will join MANA board in 2019, 8 joined

committees in 2018

4. 3 Graduates were appointed to commissions and boards

2019 Goals

LATINA SUCCESS LEADERSHIP PROGRAM

1.Refine MentHERship Program and prepare for rollout in 2Q a larger group

2. Rollout 4th LSLP class in 1Q

3. Increase Advocacy & Civic Engagement with Alumnae

LATINA SUCCESS LEADERSHIP PROGRAM COMMITTEE

Co-Chairs: Adela C. Garcia & Dr. Lupe H. Buell

Committee: Rosa Grunhaus Belzer, Samantha de la Rosa, Cristina Padilla, Lourdes Silva

VISION FOR 2019Venus Molina

President

GOALS

2018 Goals…• Continue to implement strategic plan including fundraising plan - done!

• Create measurement/evaluation plan for programs - ongoing

• Continue to increase fundraising by 10% - done!

2019 Goals…• Health insurance for staff

• Continue to increase fundraising by 10-25%

• Start new 3 year strategic plan

• New office space

THANK YOU TO OUR 2018 BOARD MEMBERS

Executive Board

Venus Molina – President

Amanda Cheyney – VP of Operations

Dr. Ted Martinez, Jr. – VP of Programs

Elena Perez- Treasurer

April Fernandez - Secretary

Rafael Hurtado - Legal Counsel

Catherine M Arambula – Immediate PastPresident

Board Members-At-Large

Michelle Diaz Agha

Erica Martinez

Monica Guzman Melgoza

Wendy Martinez Hadovski

Cassandra Mougin

Karina Wong

Terming Out: Michelle Diaz-Agha, April Fernandez, Monica Guzman Melgoza

WELCOME TO NEW 2019 BOARD MEMBERS

Claudia Cardenas, Norma Colunga, Susie Fraga, Meybol Guerrero,

Barbara Orozco-Valdivia, Linda Sierra

MANA DE SAN DIEGO STAFF

• Sofia SalgadoExecutive Director

• Rosa María HernándezDirector of Development and Member Services

• Melanie MijaresHermanitas Assistant

• Alondra AlvaradoAdministrative Assistant

• Margo Moyer/Benjamin CisnerosAmericorps VIP

RAFFLEADJOURNMENT