hospitality. advertising. sponsorship....traditional ‘box-style’ matchday hospitality prices are...

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Hospitality. Advertising. Sponsorship. #beVIP

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Page 1: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

Hospitality. Advertising. Sponsorship.

#beVIP

Page 2: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

6,000,000+official website

page views a season

416,000+likes

414,000+followers

5,000,000+views

fans attended Premier League matches in 2015/16

Ove

r 13m

Our fans.Our passionate supporters are the lifeblood of the club. Following the team far and wide, there are very few places in the world you will not find a Burnley fan.

In excess of 15,000 season ticket holders.

Average home attendance of 20,000.

77 % male fans and 23% female fans. Better than the national average of 21.6%.

48% of fans travel from outside the area to attend matches here at Turf Moor.

Fans as far afield as Asia, Europe, USA and Australia.

72% of fans main reason to purchase a season ticket is due to loyalty to Burnley FC. ie. Loyalty to club more important than other factors such as ticket price etc.

38% of fans will attend 6 away matches or more per season.

Captive audience.20,000+ Burnley fans inside Turf Moor every home game.Live games on Sky Sports and BT Sport.

Founded 1882

First FA Cup Appearance 1885

Founder Member of the Football League 1888

Division One Champions 1920/21 & 1959/60

Championship Champions 2015/16

Division Two Champions 1972/73 & 1997/98

Division Three Champions 1981/82

Division Four Champions 1991/92

Championship Runners Up 2013/14

Championship Play-off Winners 2009/10

FA Cup Winners 1913/14

FA CUPWINNERS

CHARITY SHIELDWINNERS

4TH DIVISION CHAMPIONS

2ND DIVISION CHAMPIONS

3RD DIVISION CHAMPIONS

ANGLO SCOTTISH CUP WINNERS

CHAMPIONSHIPRUNNER UP

CHAMPIONSHIPPLAY-OFF WINNERS

1ST DIVISION CHAMPIONS

CHAMPIONSHIP CHAMPIONS

FA YOUTH CUP WINNERS

Global Household Reach

Figures are for the estimated number of households in which the Premier League coverage is broadcast. For markets where Premier League coverage is broadcast on multiple channels, the total refers to the highest reach figure.

1 billion households

13%North America& the Caribbean

3% UK 15% Europe

<1%Middle East &North Africa

58% Asia & Oceania

1% Central America

4% South America

6%Sub-SaharanAfrica

Source: Nielsen Sports 2016

FA Cup Runners Up 1946/47 & 1961/62

Anglo Scottish Cup Winners 1978/79

FA Charity Shield Winners 1973/74

FA Youth Cup Winners 1967/68

Page 3: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

tel. 01282 700007email. [email protected]

burnleyfc.com

M A T C H S P O N S O R

Match sponsors benefit from the elite sponsorship package. This includes seats in the directors’ box and presenting the Man of the Match with his MOM Benedictine. The sponsors are then presented with a gift of recognition from the Chairman: a boxed Burnley FC home shirt signed by all the current squad and the Manager - along with photos of the presentations and kick-off with the team captains and match officials. Commercially, you will be welcomed in the Bob Lord Stand with your logo displayed in the reception - it will also appear on the front of the matchday programme and on the big screen throughout the match.All match sponsor packages include a complimentary bar.

P R O G R A M M E S P O N S O R

Similar to the Match sponsorship, with seats in the directors box, programme sponsors benefit from receiving a framed matchday programme signed by all the Burnley FC squad, from the Chairman of the club. Programme sponsors also benefit from one full colour full page advert in the matchday programme, along with having your company logo displayed on the front of the programme and shown on the big screen throughout the match.

M A T C H B A L L S P O N S O R

As matchball sponsors you will benefit from seats in the directors box, and you will receive a display cased matchball signed by all the Burnley FC squad, from the Chairman of the club. Matchball sponsors also benefit from having their company logo displayed on the front of the programme and shown on the big screen throughout the match. Two delegates from your group will present the matchday officials with the ball pitch side before kick-off.

A S S O C I A T E M A T C H S P O N S O R

Associate sponsors benefit from executive seating next to the directors box, and you will receive a special sponsorship gift from the Chairman of the club. You will also benefit from having your company logo displayed on the front of the programme and shown on the big screen throughout the match. To complete the package you are offered a table at the head of the lounge, along with superior seating.

*All A★ games to include a Cat B game as part of package

All sponsor packages include a table for 10 guests with full matchday hospitality in the Clearly Interiors Lounge.

Category A★ match £3,000 + vatCategory A match - £3,000 + vatCategory B match - £2,500 + vat

*

Category A★ match £2,700 + vatCategory A match - £2,700 + vatCategory B match - £2,200 + vat

*

Category A★ match £2,700 + vatCategory A match - £2,700 + vatCategory B match - £2,200 + vat

*

Category A★ match £2,700 + vatCategory A match - £2,700 + vatCategory B match - £2,200 + vat

*

Page 4: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

tel. 01282 700007email. [email protected]

burnleyfc.com

This open plan lounge in the Clearly Interiors Lounge is the premium suite here at Turf Moor and offers an experience that we feel is unrivalled.

A typical package in the Clearly Interiors Lounge includes -

Behind the scenes ground tour (3pm kick off)

Clarets legend in attendance

Matchday compere/host

Pre-match competitions to win club memorabilia

Open plan dining area with a set 3 course meal

Matchday programme

VIP corporate gift

Matchday team sheet

Half-time cheese & biscuits

Pay bar facility

Sky Sports coverage

Man of the Match presentation along with Chairman

Seats in the 100 Club executive areas next to the directors box above the home dugouts

Sponsors’ lounge based in the Bob Lord Stand

C L E A R L Y I N T E R I O R S

L O U N G E

Category A★ match - £250 + vat* Category A match - £250 + vat Category B match - £200 + vat

1 Season - £2,500 + vat pp

*All A★ games to include a Cat B game as part of package

Page 5: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

Situated in what was the old boardroom, this beautifully wooden panelled room offers the highest level of hospitality the club can offer.

Brian Miller Lounge access

Matchday programme

Matchday team sheet

Complimentary bar

Finest 4 course meal

Tea, coffee and cakes at half time

Seats in the the directors box

Lancashire table served post match

B R I A N M I L L E RL O U N G E

£3,000 per person + vatby invitation only

tel. 01282 700007email. [email protected]

burnleyfc.com

Page 6: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

An exciting matchday experience offering relaxed hospitality in the heart of the Bob Lord Stand.

Directors box seating above the away dugouts near the half way line

Recenlty refurbished Premier Suite access

Matchday programme

Matchday team sheet

1 course meal pre-match

Tea, coffee and cake at half-time

Lancashire table served in the lounge after full-time

Opportunity to pre-order drinks at half-time full-time served at your table in preparation for your return to the lounge

V I C E P R E S I D E N T SP A C K A G E

Seasonal £2,065 per person + vat

ASSOCIATE VICE PRESIDENTS PACKAGE

Same as above, although seating in

the 100 Club area. Seasonal £1,865 per person + vat

tel. 01282 700007email. [email protected]

burnleyfc.com

Page 7: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

tel. 01282 700007email. [email protected]

burnleyfc.com

Our traditional matchday box package from the James Hargreaves Suite overlooks the pitch with premium benefits.

Private box of up to twelve people

Behind the scenes ground tour (3pm kick off)

Clarets legend in attendance

Pre match competitions to win club memorabilia

Three course meal

Matchday programme

Matchday team sheet

Half-time cheese & biscuits

Pay bar facility

Sky Sports coverage

Segregated seating area directly outside your box to watch the match

E X E C U T I V EB O X E S

From £25,000 + vat per season for x10 guests

Traditional ‘box-style’ matchday hospitalityPrices are dependant on box position. Please enquire with the commercial department for specific prices.

Page 8: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

tel. 01282 700007email. [email protected]

burnleyfc.com

A modern contemporary package which overlooks the pitch from the Jimmy Adamson Suite.

Executive lounge situated in the Jimmy McIlroy Stand

One course meal

Reserved lounge seating

Raffle for signed shirt

Matchday programme

Matchday team sheet

Half-time refreshments

Sky Sports coverage

Segregated padded seating area directly outside to watch the match

Pay bar facility

J I M M Y A D A M S O N

S U I T E

Seasonal £1,750 + vat

Page 9: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

tel. 01282 700007email. [email protected]

burnleyfc.com

H A M B U R G

S U I T EA modern contemporary package which overlooks the pitch in the Hamburg Suite from the Jimmy McIlroy Stand.

Executive lounge situated in the Jimmy McIlroy Stand

One course meal

Matchday programme

Matchday team sheet

Raffle for signed shirt

Half-time refreshments

Sky Sports coverage

Segregated padded seating area directly outside to watch the match

Pay bar facility

Category A★ match - £150 + vat pp* Category A match - £120 + vat Category B match - £110 + vat

Seasonal - £1,550 + vat

*All A★ games to include a Cat B game as part of package

Page 10: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

What better way to truly advertise your company than by sponsoring one of the stands here at Turf Moor. Turf Moor is one of the most iconic stadiums in English football and the original home since 1882. Stand sponsorship leaves you with a lasting association with this great club.

The amount of added time at the end of a match is always a talking point, and something no fan ignores.Have your company name read out at every home match at Turf Moor, when the added time amount is announced.

Please call commercial department for price and availability

Please call commercial department for price and availability

S H I R T S P O N S O R S H I P

Possibly the highest profile sponsorship available, your company logo will be in the prime location on the front of every single BFC home and away kit worn throughout the season.Shirt sponsor logo’s will also be added to replica kits sold throughout the season from club retailers.

Please call commercial department for price and availability

S T A N D S P O N S O R S H I P A D D E D T I M E S P O N S O R S H I P

As of season 2017/18 The Premier League have given up its sleeve position and allowed it back to clubs to have the rights to the left hand position on the official club shirt.This is a major platform for a company to gain global exposure.

S L E E V E S P O N S O R S H I P

Please call commercial department for price and availability

tel. 01282 700007email. [email protected]

burnleyfc.com

Page 11: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

Your name or business will be printed next to your player in every home matchday programme on the players’ sponsorship page. In addition, you will receive a home and away shirt signed by the player, a picture of the shirt presentation and two tickets for a category B matchday here at Turf Moor (subject to availability).

£900 + vat per player sponsored

The fan zone screen is used on match days showing live games prior to kick off including the build up to Burnley’s game. Constant advertising will be on a loop proudly displaying your business for over 6 hours to a footfall of upto 18,000 fans. This package also incorporates over 60 screens in the concourse areas of the Cricket Field, James Hargreaves and Jimmy McIlroy stands.

F A N Z O N E A D V E R T I S I N G P L A Y E R S P O N S O R S H I PG R O U N D B O A R D A D V E R T I S I N G

For all groundboard prices, contact the commercial department.Please note: advertisers are responsible for all sign production.

Prices start at £4,000 + vat

The big screen is a focal point on matchdays, allowing fans to catch up on club news, watch replays and check the scores.

£ 500 + vat per game £5,000 + vat for per season

B I G S C R E E N A D V E R T I S I N G

£2,000 + vat for full season

tel. 01282 700007email. [email protected]

burnleyfc.com

Page 12: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

The perfect way to get your business name into the large variety of offices, staff rooms, kitchens and bedrooms of Burnley fans. This A1 sized poster includes fixtures for the upcoming season, a picture of the full Burnley FC squad and advertising space. We distribute free around the local area.

The Burnley Football Club website (www.burnleyfc.com) has more than 11,000,000 hits each year, and is the only place to receive official news and updates on Burnley FC squad, fixtures, results, special offers etc.

Call for optionsfrom £420 + vat per advert

Matchday team sheets are handed out to all our corporate and commercial guests in all boxes around the ground prior to kick off. A must read for all guests in attendance on matchday.

from £210 + vat for full season

M A T C H D A Y T E A M S H E E T A D V E R T I S I N G

F I X T U R E C H A R T A D V E R T I S I N G

The Turf matchday publication is quite rightly considered one of the best in its field. Written and designed in house, with numerous celebrity guest writers adding regular columns Turf is the essential matchday read.

Full page - £500 + vat

P R O G R A M M E A D V E R T I S I N G

W E B S I T EA D V E R T I S I N G

tel. 01282 700007email. [email protected]

burnleyfc.com

Page 13: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

By Official Appointment Package

Gold - £1000 + vat

Silver - £850 + vat

The BOA packages includes:

2x or 4x Seats in hospitality for a game of your choice* (CAT B)

Use of the BOA crest for 12 months

Crest to use on business windows/marketing material for 12 months

The use of 2 players for promotional pictures for business - once per year

Access to BOA / networking meetings

Listing in the matchday programme

Editorial in the matchday programme*

Your logo on the big screen on matchdays

Your logo, business details and hyperlink on the

BOA website

Newspaper Article Feature*

BOA / Chamber of Commerce Curry Club Luncheon Access (Turf Moor)

*Subject to Availability

For more information on the By Official Appointment programme please feel free to give Paul Walsh a call on 01282 700007

or email [email protected]

B E C O M E C L O S E R T O Y O U R C L U B

Joining gives to you access to meet other BOA members at regular meetings/events.

This gives you the opportunity to network with local businesses that are the best in their field and create new relationships.

BOA meetings can take place at Turf Moor or at the business premises of BOA members, and include short presentations by BOA members.

“By Official Appointment is a unique concept for the local business

community and a great way to become involved with Burnley Football Club.

Our flirtation with the Premier League twice in six seasons has given us a

global brand, but we never forget our roots and as a community club, we are

always looking at ways to help local business.

Together we can both help to take this town forward and I firmly believe

the support the BOA programme has received from local firms since its

inception in 2009 has helped us to thrive. Hopefully we can now reciprocate

the gesture by recommending your professional, well-run local businesses

through the By Official Appointment programme.”

David Baldwin

Burnley FC, Chief Executive

Page 14: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

Meet. Work. Eat. Drink.

B U S I N E S S H U B

This new lounge was complete in January 2016, and the Turf Moor business hub is open Monday to Friday, 9 - 5pm.

For members, the Hub is a space for people to use as an office, a place to do business and as a meeting area.

It has a a manned reception, free Wi-Fi, printing facilities, board rooms, break out rooms and much more.

We aim to make your life as simple and easy as possible so you can concentrate on what’s important...growing your business

Membership starts from 80p a day

Please call 01282 700007 for more information

Burnley Football Club has established itself as the premier venue for

conferences and events in East Lancashire.

The variety of rooms can accommodate meetings, lunches and dinners

from five to 550. The eight conference suites provide the facility for

conference organisers to arrange seminars and syndicate groups for the

largest conferences.

All rooms have natural daylight and internet connection. The James

Hargreaves Executive Suite overlooks the pitch with impressive views over

the 22,000 seater stadium. The stadium has over 400 car parking spaces,

two dedicated conference receptions and is furnished to the highest

specifications in order to provide a setting to match the prestige and

importance of your event.

The conference and events team offer a personal service to all of our

clients. It is this service that sets us apart from other venues.

Silver Package, £20 per person + Vat Room Hire, Refreshments, Buffet Lunch, Car Parking, Equipment, Wi-Fi

Gold Package, £25 per person + Vat Room Hire, Breakfast, Refreshments, Buffet Lunch, Tea-Time Fancies, Car Parking, Equipment, Wi-Fi

Enquire about our great rates for private events including weddings, christenings & birthday parties

Christmas party packages starting from £15 per person including food and entertainment

C O N F E R E N C EA N D B A N Q U E T I N G

Page 15: Hospitality. Advertising. Sponsorship....Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific

tel. 01282 700007 / email. [email protected] / website. burnleyfc.com