horn creek leadership retreat
DESCRIPTION
1. Why the world is changing dramatically and what is the impact on traditional organizations?2. What does the world of digital medial look like?3. How do we reach and engage the next generation?TRANSCRIPT
http://www.millenniummatrix.com
Tuesday, November 10, 2009
Tuesday, November 10, 2009
On Jan. 21, 1988, a General Motors executive named Elmer Johnson wrote a brave and prophetic memo. Its main point was contained in this sentence: “We have vastly underestimated how deeply ingrained are the organizational and cultural rigidities that hamper our ability to execute.”
On Jan. 26, 2009, Rob Kleinbaum, a former G.M. employee and consultant, wrote his own memo. Kleinbaum’s argument was eerily similar: “It is apparent that unless G.M.’s culture is fundamentally changed, especially in North America, its true heart, G.M. will likely be back at the public trough again and again.”
The Quagmire AheadBy DAVID BROOKS
Published: June 1, 2009 - NY Times
Tuesday, November 10, 2009
Digital Race Institutional Buggy
Tuesday, November 10, 2009
Look at Past Seasons to Gain a Window
into the Future
1950s1960s1970s1980s1990s2000s
Time is Not Your Friend
Tuesday, November 10, 2009
We’re Not AloneEducation
Business
Media
Healthcare
Judicial System
Municipalities
Governance
Global Conflict
Family & Community
The Environment
Public Civility
Sports & Entertainment
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Bowling Alone
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Medium as Message
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Medium as
Worldview
Our Worldviews Change
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In The Beginning
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Gutenberg’s Revolution
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1950
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1992Netscape & Tim Berners-Lee
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Brain WiringPrint
Linear, Sequential, Rational
Broadcast
Fluid, Fragmented, Emotional
Digital/Interactive
Non-linear, Holistic, Systems Thinkers
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Symbolic
Realistic
Conceptual
Contextually
(Hack/Mod)
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Gospel
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Truth
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Story Telling in a Connected World
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A video Clip of Gilligan’s Island
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A video Clip of Lost
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New psychology
New relationships
NEW Structures
Upheaval
New institutions
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Comfort ZoneLearning Zone
Adventure ZonePanic Zone
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Digital Natives vs.Digital Immigrants
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What does it mean to have a congregation
of mobile knowledge workers?
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Chose which best describes your online activities Check this box
I use my computer but seldom access the Internet. If I do its primarily email.
I have it, use it, but can take or leave using the Internet.
I use the Internet but often feel overwhelmed by the amount of information or choices.
I use the Internet but go primarily to the main sites like Google, Yahoo, MSN etc.
I use the Internet a lot primarily through my desk top. My phone is primarily for calling.
I new to using my phone for more than calling. I do some texting and like being accessible.
I use and consume different kinds of Internet content. I like to pass things I get to others. I find it very functional and use the computer and cell phone for functional purposes.
I use and consume different kinds of Internet content. I like to pass things I get to others. It is an important work and social tool for me.
My phone is a key part of my online life and allows me to do just about anything I want to do online.
I not only surf, consume and share what I find on the Internet but I also create content to share with others; blog, video, podcast etc.
Tuesday, November 10, 2009
Chose which best describes your online activities Check this box
Digital Collaborators (Iʼm highly mobile, Iʼm active in several group collaborations and leverage shared creative efforts)
8%
Ambivalent Networkers (I integrate Information and Communication Technology, ICT, as a life-style. Iʼm typically under 30)
7%
Media Movers (I consume content, digest it and then pass along information Iʼve summarized. I use some social network sites on a functional basis)
7%
Roving Nodes (I use and consume content from the Internet and like to pass along things I find interesting to others)
9%
Mobile Newbies (I like being more available, I do some texting but need help figuring it all out)
8%
Desktop Veterans (Iʼm experienced with the desktop and use my cell phone for calling) 13%
Drifting Surfers (I go to the main sites but Iʼm not into ICT) 14%
Information Encumbered (I use it but feel burdened or overwhelmed keeping up) 10%
The Tech Indifferent (I have it but donʼt chose to use it) 10%
Off The Network 14%
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What is this?
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Tuesday, November 10, 2009
When content is abundant what happens to traditional content providers?
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The World is FlatHorizontal organizations built on collaboration.
Openly networked with diverse organizations and resources.
Convergence of once independent silos; church, commerce, community & charity
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What is Horn Creeks Reach in a Flat World?
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Mass Collaboration(crowdsourcing)
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How might Horn Creek benefit from
Crowdsourcing?
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Social Media
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Pro-sumers & Co-creators
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The Long Tail• Low cost production• Low cost distribution• Search
• From hits to niches• One size to tailored• Stars to tribal leaders• Producer Consumers• Mass markets to masses of markets • Hidden Demand
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Shelf SpaceBottleneck
Bias toward Blockbusters
Focus on Mass Markets
Most of the Good Content is Invisible
Tuesday, November 10, 2009
Mass Amateurs The Return of the Tentmaker
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Shelf Space
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Potential Content
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Virtual Shelf Space
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Virtual Shelf Space
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How does Horn Creek activate its Long Tail?
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The Reverse Mentor
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Social Media
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Reinforced Family Values
Reaffirmed Family Values
Serving Up a Family Experience
Experiencing the Value of Family
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Walmart - Southwest Airlines?
Nordstroms - Starbucks?
Apple - Nike?
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Results:
Discovery Leadership
Its about transformation
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Call to AdventureRed Pill or Blue Pill
The Quest
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Divine Guide
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Fellowship of the Mission
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Test of Motive
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Trickster
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Vision Killers
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Final Battle
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TransformationUrgencyTransparencyVisionCommitment
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Silents
Boomers
GenX
Millennials
4 Generations
A First!
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Extended Family
Nuclear Family
Fragmented Family
Intentional Family
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Lame
Slacker
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Over 656%
Boomer50%
GenX38%
Millennials6% 2008
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Boomers24%
GenX33%
Millennials43%
2018
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Trust Tax -80% -60%-60% -40%-40% -20%Environment Hated ToxicToxic StressfulStressful WorryFocus Conflict EscalationEscalation Pre-emptionPre-emption ProcessRelationships Anger HostileHostile DisrespectDisrespect IndifferentProcess Open defeat SabotageSabotage Hidden agendasHidden agendas Chain of commandBehavior Punish MicromanageMicromanage CYACYA Do my jobOutcomes Grievance or Law-suit GotchaGotcha PoliticsPolitics Slow
Systems Disintegrated DysfunctionalDysfunctional DistractingDistracting HassleEthics Your ruin Your harmYour harm Self-interestSelf-interest Compliance
Trust Dividends NeutralNeutral 20%20% 40%40%Environment No worriesNo worries PositivePositive UpliftingUpliftingFocus ScopeScope OutcomeOutcome Mutual successMutual successRelationships CordialCordial CooperativeCooperative CollaborativeCollaborativeProcess Task at handTask at hand Keeping promisesKeeping promises Making it easier for othersMaking it easier for others
Behavior RespectRespect PartneringPartnering TransparencyTransparencyOutcomes EfficientEfficient Learn from mistakesLearn from mistakes ImproveImprove
Systems Does not get in the wayDoes not get in the way SupportiveSupportive AdaptiveAdaptive
Ethics What is expectedWhat is expected What is rightWhat is right What is goodWhat is good
Trust Tax & Trust Dividend
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Engaged Not Engaged Actively Disengaged
29%
17%
54%
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Immigrants Reaching Youth
Respect Them
Respect their Politics
Engagement
Relational Discipleship
Inquiry Based Learning
Positively Challenge Them
Tuesday, November 10, 2009
Immigrant Reflections
My major Aha!
My big challenge
What action am I going to take to become more digitally fluent?
What do I feel I can do for Horn Creek?
Tuesday, November 10, 2009
http://www.millenniummatrix.com
Tuesday, November 10, 2009