hopster: content marketing strategy
TRANSCRIPT
HOPSTERC O N T E N T M A R K E T I N G S T R A T E G Y
MomsDadsFamilies
TARGET
CONTENT MARKETING STRATEGY
GOALS Engage OUR audience, using content to drive profitable behaviors
TIME 3 months (at least)
product
tech facts
info & trends
entertainment
CONTENT MARKETING STRATEGY
- Original content- Content curation- Content partnership- User generated content- Build a blogger outreach
community
CONTENT MARKETING STRATEGY
Thank you!
Alessia Camera