Honam Petrochemicals Quest for Better Management Reports

Honam Petrochemicals Quest for Better Management Reports

IntroductionHeadquartered in Seoul, South KoreaManufactures and sells petrochemical products, including synthetic resins; synthetic industrial materials including ethylene glycol and ethylene oxide for making polyester; automobile antifreeze solutions; benzene; propylene and ethylene.Has about 1700 employeesIn 2011, the revenue were close to US$7.3 billionLeader in Koreas heavy chemical industry.Primary market in South Korea but the company has set its sight on becoming a top-tier chemical company through Asia and achieving sales of US$10billion.Has 9 affiliate companies in China, Malaysia, Indonesia, Pakistan, and the United Kingdom and oversea branches in Shanghai, Qingdao, Guangzhou, Hong Kong, Moscow and New York City.

Q1: List and describe the information requirements of HPCs new management system. What problems was the new system designed to solved

Information Requirementproblems was the new system designed to solvedReliable report Report that are able to accurately measure management performance and provide useful, accurate information for increasing sales and reducing costs.

Unsanitized data

Report must up to dateDo not need to sanitized to look better to senior managementFast report Anytime access on the report any where and anytimeEnterprise wide visibility Can access and share the data easily across the various business unit and functions

Q2:To what extend were people problems affecting management decision making at HPC? What were some of the management, organization and technology issued that had to be addressed by the new system? How did systems designer make the system more people friendly?

To what extend werepeople problems affecting management decision making at HPCIndividual managers were processing and manipulating the data to make their departments look better to senior management. The report data were somewhat stale and presented only on periodic basic.Executives at he chemical firm wanted access to the data before they went through manipulation or processing. They didnt want each departments own interpretation report thus delay the report to management.The executives wanted anytime access to the most timely data but they did not want to be overloaded with unnecessary data so they could focus on the watch-up indicators

What were some of the management, organization and technology issued that had to be addressed by the new system?Up to date information can be shown during the meeting to ensure all discussions and decision making are based on the consistency and timely view of the data. An executives can access the data at any time to get a more accurate and timelier picture of how their organization is performing without any outside interpretation.No longer do top level decision makers i.e. to send their staff members on data-hunting excursions. The staff should know data is available and how to get it to expedites their decision making process.The system should be more user friendly.

How did systems designer make the system more people friendly?Web access from multiple locationRequired little training on how to use the systemWell designed user friendly screen and data entry formsSimple and easy ti updatesEasy to troubleshootEfficient

Q3:What role did end user play in developing HPCs new system? How did the project team make sure users were involved? What would have happened to the project if they had not done this?

a) Interview and discuss with department involvedIT organization started by asking executives to list existing report they were received and to access the usefulness of each.To list existing reports Executives were asked if there were additional report od data from which of their organizational group were benefit. The dialogue proved very helpful in developing the right set of reports and dashboard for executivesMeeting with executives at different location where the system was being rolled out to received any users requirement.

b) CampaignProject team encourage users to start working with the new systemDiscussion and explain with executives regarding the system benefit.Continuous campaign and awareness program to executives to ensure their use the system effectively

c) Benchmark with others and develop strategyBenchmarks with other companies in the industry that can provide a good look at what data brings to most value.

Project team visited the various manufacturing plants when the system was being rolled out and had in depth discussion with executives about benefits of the new systems as well as hoe to use it.

What would have happened to the project if they had not done this? Less refine data as required by the users and for management decision making.It will create unpleasant experience for thee end user should there is any hick up.Inaccurate or untimely data flowing into executives dashboard.

Q4:What other step did HPC take to make sure the system was successful?

Q5: What types of system-building methods and tools did HPC use for building its system?

Types of system-building methods Tools did HPC use for building its systemSAP BusinessObjects DashboardsA drag and drop visualization tool designed to create interactive analytics for powerful, personalized dashboard.

To make the data easily accessible, the system displayed a very intuitive web-based user interface.

Used for performance management, planning, reporting, query and analysis and enterprise information management.

Provide self-service access to data from databases and excel-spread-sheets. An ad hoc query, reporting and analysis tools that is used to create queries or use existing reports, format retrieved information and perform analysis to understand trends and root cause.

Q6:What were benefits of the new system? How did it change the way Honam ran its business? How successful was this system solution?

BenefitChange the waySuccessful system solutionUnbiased DataExecutives no longer are limited to sanitized scale data in an outdated presentation format.Accurate dataTimelier decisionsReduce time to collect, process and track data for decision making. Delivers timely information and various analytics to end users.

Efficient result & right decision makingImproved business competitivenessEnsure consistency of information and establishes structure for global sharing of information.Increase business competitiveness through global used of information system.Improved accessibilityDisplay data via management, cockpits, dashboard or widgets. Provides unstructured .to ensure readability

Get up to date data and easy to prepare a report.