holiday 2017 bi-monthly promotions - constant...
TRANSCRIPT
Holiday 2017 Bi-Monthly Promotions
Holiday 2017 Bi-monthly Promotions
2017 Holiday Integrated Marketing
Holiday is the BIGGEST retail opportunity of the year. Almost 20% of annual retail revenue is generated during the winter months.
Take advantage of integrated marketing to grow this opportunity and reach more customer.
PhilanthropyHost a drive. Baby2baby will provide bins to collect donations in your salon. About 31% of giving happens in December.
EducationBook a class! Learn the tips and techniques to offer your guest a new service.
Support MaterialMerchandising helps sell through. Use New + Now POP and downloadable support.Gift cards are a popular request. Create custom gift certificates and loyalty cards with mimeo.
Digital MarketingVisit paulmitchell.com for our holiday shopping guide.Check out @paulmitchellus for fun giveaways and social shares.Go Viral. Promote your salon events and promotions on social.
Public RelationsJPMS media impression 21% (4 billion)
Holiday 2017 Bi-monthly Promotions
Holiday Gift SetsHoliday Duos and Trios from $16.99 - $39.99
10 Holiday Gift Sets. See Source Inserts for details.
Save up to
35%
Holiday 2017 Bi-monthly Promotions
Modern Marble CollectionSmooth+ or Style+ with FREE Sculpting Brush
Purchase:1 – Modern Marble Express Ion Smooth+
Receive FREE:1 – Modern Marble Sculpting Brush
Sugg. Salon: $79.99Salon Value: $83.58Sugg. Retail: $119.99
Purchase:1 – Modern Marble Express Ion Style+
Receive FREE:1 – Modern Marble Sculpting Brush
Sugg. Salon: $79.99Salon Value: $83.58Sugg. Retail: $119.99
Holiday 2017 Bi-monthly Promotions
Modern Marble Express Ion Unclipped 3-in-1
Purchase:1 – Modern Marble Express Ion Unclipped 3-in1
Sugg. Salon: $69.99Sugg. Retail: $104.99
Holiday 2017 Bi-monthly Promotions
Modern Marble Brush Display Kit
Purchase:3 – White Modern Marble 413 Sculpting Brush* 3 – Black Modern Marble 413 Sculpting Brush*3 – White Modern Marble 427 Paddle Brush*
Sugg. Salon: $41.31Salon Value: $46.31
*Refills available: see source insert for details*Available open stock
Holiday 2017 Bi-monthly Promotions
Neuro Aurora Collection
Purchase:1 – Neuro Aurora Grip
Sugg. Salon: $84.99Sugg. Retail: $127.49
Purchase:1 – Neuro Aurora Smooth
Sugg. Salon: $99.99Sugg. Retail: $149.99
Holiday 2017 Bi-monthly Promotions
Tea Tree Holiday Gift Sets | Eco-Friendly Gifts with Dual Purpose Packaging
This holiday season celebrate nature and embrace repurposing!This year the Tea Tree Holiday box turns into a template with directions for guests to craft their very own decorative woodland creature! They can enjoy this festive inspiration to reduce, reuse and repurpose packaging all year long.
Decorative Creatures Left to Right: Owl Deer BunnyChipmunk
Holiday 2017 Bi-monthly Promotions
Tea Tree Holiday Gift Sets
I’m Kind of a Big Deer Gift SetSave on the purchase of:1 – Tea Tree Special Shampoo®, 10.14 oz./300 ml1 – Tea Tree Special Conditioner®,10.14 oz./300 ml1 – Tea Tree Firm Hold Gel®,2.5 oz./75 ml
Sugg. Salon: $13.75Salon Value: $16.88Sugg. Retail: $24.99
Feeling Chipper Gift SetSave on the purchase of:1 – Lemon Sage Thickening Shampoo®, 10.14 oz./300 ml1 – Lemon Sage Thickening Conditioner®, 10.14 oz./300 ml1 – Lemon Sage Thickening Spray®, 2.5 oz./75 ml
Sugg. Salon: $13.75Salon Value: $17.82Sugg. Retail: $24.99
Some Bunny Loves You Gift SetSave on the purchase of:1 – Lavender Mint Moisturizing Shampoo™,10.14 oz./300 ml
1 – Lavender Mint Moisturizing Conditioner™, 10.14 oz./300 ml1 – Lavender Mint Conditioning Leave-In Spray2.5 oz./75 ml (Promotional Size)
Sugg. Salon: $15.39Salon Value: $19.89Sugg. Retail: $27.99
Salons Save up to
23%
Holiday 2017 Bi-monthly Promotions
Tea Tree Deluxe Gift Set
Save on the purchase of:1 – Tea Tree Special Shampoo®, 10.14 oz./300 ml1 – Tea Tree Special Conditioner®, 10.14 oz./300 ml1 – Tea Tree Body Bar®, 5.3 oz./150 g1 – Tea Tree Shaping Cream™, 3 oz./85 g
Plus, receive FREE:1 – New! Lavender Mint Deep Conditioning Mineral Hair Mask,0.68 oz./20 ml
Sugg. Salon: $21.99Salon Value: $28.13Sugg. Retail: $39.99
Salons Save
22%
Holiday 2017 Bi-monthly Promotions
MITCH® Holiday Gift Sets
Own Your Look Gift SetSave on the purchase of:1 – Heavy Hitter®, 8.5 oz./250 ml1 – Reformer®, 3 oz./85 g
Sugg. Salon: $12.50Salon Value: $14.88Sugg. Retail: $23.99
Style Suits You Gift SetSave on the purchase of:1 – Double Hitter®, 8.5 oz./250 ml1 – Clean Cut®, 3 oz./85 g1 – Construction Paste™, 2.5 oz./75 ml
Sugg. Salon: $16.99Salon Value: $24.26Sugg. Retail: $32.99
Salons Save Up To
30%
Awapuhi Wild Ginger® Essence Gift Set Collection
Essence of RepairPurchase:1 – Moisturizing Lather Shampoo®, 8.5 oz./250 ml1 – Keratin Cream Rinse®, 8.5 oz./250 ml1 – Styling Treatment Oil®, .85 oz/25 ml
Essence of SmoothPurchase:1 – MirrorSmooth® Shampoo, 8.5 oz./250 ml1 – MirrorSmooth® Conditioner, 6.8 oz./200 ml1 – MirrorSmooth™ High Gloss Primer, .68 oz./20 ml
Holiday 2017 Bi-monthly Promotions
Essence of StyleSave on the purchase of:1 – HydroMist Blow-Out Spray®, 5.1 oz./150 ml1 – Styling Treatment Oil®, 3.4 oz./100 ml1 – Texturizing Sea Spray®, 5.1 oz./150 ml
Sugg. Salon: $22.00Sugg. Retail: $40.00
Holiday 2017 Bi-monthly Promotions
MarulaOil Rich Replenishing Collection
Replenishing Gift SetSave on the purchase of:1 – Rare Oil Replenishing Shampoo, 7.5 oz./222 ml 1 – Rare Oil Replenishing Conditioner, 7.5 oz./222 ml 1 – Rare Oil Treatment, 0.24 oz./7 ml1 – MarulaOil Detangling Brush (Without unit box)
Sugg. Salon: $38.50Salon Value: $47.40Sugg. Retail: $70.00
Salons Save
19%
Holiday 2017 Bi-monthly Promotions
Luxury Travel Holiday Gift Set
Save on the purchase of:1 – Rare Oil Replenishing Shampoo, 3.4 oz./100 ml 1 – Rare Oil Replenishing Conditioner, 3.4 oz./100 ml 1 – Rare Oil 3-in-1 Styling Cream, 2.5 oz./75 ml1 – Rare Oil Treatment, .24 oz./7 ml
Plus, receive FREE:1 – Metallic Gold Travel Clutch
Sugg. Salon: $19.65Salon Value: $37.90Sugg. Retail: $32.75
*Travel Clutch with Bellyband
Salons Save
48%
*Not available in EU
Holiday 2017 Bi-monthly Promotions
Holiday Stocking Stuffers
Awapuhi Wild Ginger®$6.25 for Guests • Styling Treatment Oil®, 0.85 oz./25 ml• MirrorSmooth® High Gloss Primer, 0.68 oz./20 ml$7.00 for Guests • Awapuhi HydroCream Whip®, 2.3 oz./70 ml$7.50 for Guests • Moisturizing Lather Shampoo®, 3.4 oz./100 ml• Keratin Cream Rinse®, 3.4 oz./100 ml• MirrorSmooth® Shampoo, 3.4 oz./100 ml• MirrorSmooth® Conditioner, 3.4 oz./100 ml$13.00 for Guests • Keratin Intensive Treatment®, 3.4 oz./100 ml
MITCH®$5.25 for Guests• Double Hitter®, 2.5 oz.• Reformer®, .35 oz.• Clean Cut®, .35 oz.• Matterial®, .35 oz.
Tea Tree$2.50 per masks for Guests• Lavender Mint Deep Conditioning Mineral Hair Mask. 0.68 oz./20 ml$4.00 for Guests• Tea Tree Special Shampoo®, 2.5 oz./75 ml• Tea Tree Special Conditioner®, 2.5 oz./75 ml• Tea Tree Hair and Body Moisturizer®, 2.5 oz./75 ml• Lavender Mint Moisturizing Shampoo™, 2.5 oz./75 ml• Lavender Mint Moisturizing Conditioner™, 2.5 oz./75 ml$4.75 for Guests• Tea Tree Firm Hold Gel®, 2.5 oz./75 ml$5.25 for Guests• Lavender Mint Conditioning Leave-In Spray, 2.5 oz./75 ml (Promotional Size)• Lemon Sage Thickening Spray, 2.5 oz./75 ml
Paul Mitchell®$3.00 for Guests• Awapuhi Shampoo®, 3.4 oz./100 ml• Neon Sugar Cleanse, 3.4 oz./100 ml $3.75 for Guests• Neon Sugar Rinse, 3.4 oz./100 ml• Neon Sugar Confection™, 3.4 oz./100 ml• Neon Sugar Spray, 3.4 oz./100 ml• Neon Sugar Twist™, 2.4 oz.75 ml• Neon Sugar Cream, 2.5 oz./75 ml• Color Protect® Shampoo, 3.4 oz./100 ml• Color Protect® Conditioner, 3.4 oz./100 ml• Fast Drying Sculpting Spray™, 3.4 oz./100 ml (80% and 55% VOC)• Freeze and Shine Super Spray®, 3.4 oz./100 ml (80% and 55% VOC) $5.25 for Guests• Super Skinny® Serum, 0.85 oz./25 ml• Forever Blonde™ Shampoo, 2.5 oz./75 ml• Forever Blonde™ Conditioner, 2.5 oz./75 ml• Forever Blonde™ Dramatic Repair, .85 oz./25 ml$7.00 for Guests• Ultimate Color Repair® Shampoo, 2.5 oz./75 ml• Ultimate Color Repair® Conditioner, 2.5 oz./75 ml• Ultimate Color Repair® Mask, 2.5 oz./75 ml• Super Clean Extra®, 3.5 oz./125 ml (55% VOC)
Image is not reflective of 2017 assortment *Limited Quantities Available While Supplies Last