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ILLUSTRATED HISTORY OF Ad Bl cking Robert Adler’s “Space Command” popularizes the television remote control in the 1960’s. By the 1970’s, mechanical preset buons allowed drivers to not only change the radio staon while safely watching the road, but it also gave listeners a quick soluon to skipping ads. Today, almost 150 million people have downloaded ad-blocking soſtware, according to a frequently cited report from PageFair and Adobe.” - Adweek, 2015 The Naonal Do Not Call Registry gives you a choice about whether to receive telemarkeng calls at home. skip commercials 60 (The Guardian, 2015) TiVO’s new Bolt can skip commercials enrely. Mozilla’s DO NOT TRACK feature protects Web users from being profiled by adversers. www.SILVERLIGHTDIGITAL.com 1960 - 2016

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ILLUSTRATED HISTORY OF

Ad Bl cking

Robert Adler’s “Space Command” popularizes the television remote

control in the 1960’s.

By the 1970’s, mechanical preset buttons allowed drivers to not only change the radio station while safely watching the road, but it also gave listeners a quick solution to skipping ads.

Today, almost 150 million people have downloaded ad-blocking software, according to a frequently

cited report from PageFair and Adobe.” - Adweek, 2015

The National Do Not Call Registry gives you a choice about whether to receive telemarketing calls at home.

skip commercials60

(The Guardian, 2015)

TiVO’s new Bolt can skip commercials entirely.

Mozilla’s DO NOT TRACK feature protects Web users from being profiled by advertisers.

www.SILVERLIGHTDIGITAL.com

1960 - 2016

ILLUSTRATED HISTORY OF

Ad Bl ckingToday, almost 150 million people have downloaded

ad-blocking software, according to a frequently cited report from PageFair and Adobe.”

- Adweek, 2015

1960 - 2016