history

AKC New Exhibitor AKC New Exhibitor Mentoring ProgramMentoring Program

AKC New Exhibitor Mentoring AKC New Exhibitor Mentoring ProgramProgram

HistoryHistory

Benched Shows

Match Shows

A Less Harried Time

Culture of Student/Apprentice


Unique Dogs Entered In Conformation

2004 = 145,591

2005 = 144,456

2006 = 143,020

2007 = 140,532

2008 = 135,811

2009 = 130,437


Unique Dogs Entered In Conformation

Decline 15,000+ Dogs

10.4%


Loss Of Households

5000 + families per

year try us and leave


Proof of Concept

New Delegates Mentor Program Judges’ Education Breed Mentoring


GoalsGoals

Encourage newcomers

New exhibitorsNew club members

Improve retention rates

Proper introduction to the sport

Not breed specific


AKC New Exhibitor Mentoring Program

Andrea Jordan Lane

Manager, Public Education


ProgressProgress

400 Mentors to date

800 Mentees to date


Survey Highlights Survey Highlights

Response rate

Matches

Joined clubs

Competed at show


Survey ConclusionsSurvey Conclusions

Negatives

Timeliness

Responsiveness

Frustration

Positives

Successes/Responses


Program ImprovementsProgram Improvements

New Plan Models Canine Ambassador Gives Mentees some control Provides options if no follow through


Down the RoadDown the Road

Expand the program to: Companion Events Canine Partners


Down the RoadDown the Road

Canine Experiences

•Opportunity for club to host a day of mentoring

•Outreach to new registrants as introduction


Parent Club InvolvementParent Club Involvement

Are you offering breed specific mentoring to new exhibitors?

Will you help recruit mentors for New Exhibitor Mentoring Program?


Contact InformationContact Information

Public Education Department

• Andrea Jordan Lane, Manager

[email protected]

919-816-3722


Thank you Thank you

Questions & Answers

history

Documents