Hi, I am Jessica

Rustas-Robin. And this is my

story…

I am born and raised in Stockholm, Sweden.

…This made me interested in consumer behaviour and psychology, so I moved to Lund university and started studying behavioural science.

Growing up I slowly started to discover the world, which lead up to working within retail for a couple of years.

Most of my spare time as a student I spent working at a student nation.

I am now a first year master student in psychology, with the goal to work with product and service development from a consumer insight perspective.

I am also a part of different projects that aim to boost innovation in companies.

I am looking forward to meet you this summer!