hfs-funding pitch deck-2017.12 - homes for sonoma · 20.12.2017  · • deck • 432 sq/ft &...

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Sonoma County October 9, 2017 our homes burned through the night…

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Page 1: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Sonoma CountyOctober 9, 2017 our homes burned through the night…

Page 2: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Weeks later we returned to devastation…

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Page 3: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

As the smoke cleared, we came together swiftly, strongly and with one thing in mind: help our friends and neighbors in whatever way we can.

HomesforSonoma.org 3

Page 4: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

� Fires: Tubbs, Nuns, Atlas & Pocket� 7,500 structures destroyed (CalFire)� 110,720 Acres (CalFire)� 1 in 20 homes lost in Santa Rosa� $9 billion in damages� 15,000 people who lost homes

A Community on the edge

Housing ProblemAn affordability crisis made worse

HomesforSonoma.org 4

Page 5: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

� Vacancy

� 1 bedroom

� 3 bedroom

Pre-fire Post-fire

� Vacancy

� 1 bedroom

� 3 bedroom

1%$1300/mo

$2,000-$3,000/mo

0%$1,800/mo

$3,000-$6,000/mo

Housing Rental Market

HomesforSonoma.org 5

Page 6: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Our Goal

Raise 10 Million for our Pilot CommunityBuild 40 homes in 90 days

Our ultimate goal is to build & install 400 homes by in 2018

HomesforSonoma.org 6

Page 7: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Homes for Sonoma: Local volunteer effort HomesforSonoma.org 7

Page 8: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

1906 Earthquake strategy adapted for 21st Century

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HistorySettingPrecedent

Stats5,610 Cottages Build16,000 People in Homes11 Villages

HomesforSonoma.org 8

Page 9: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Neighborhoods of Temporary homes serving those mostin need.

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Phase 1Building Communities

� Outdoor Common Area

� Joint Use Community Space

� Soccer Field

� Community Garden

HomesforSonoma.org 9

Page 10: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Our SolutionCottages which will be a permanent part of solving the housing problem

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Page 11: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Diverse Group of Partners & Expertise

180 StudiosAIA Redwood EmpireAXIA ArchitectsBisbee Architecture & DesignBuilding Repair & Management, Inc.Burbank HousingCTE Foundation of Sonoma CountyFisher Town Design

Flight Jackson Family WinesKorman Development, Inc.Law Offices of Tina WallisMAD ArchitectureNorth Coast Builders ExchangePotluck ConsultingProject H Design

Quattrocchi Kwok ArchitectsRanch 7 CreativeRebuilding Together PetalumaRevelShopBot ToolsSonoma County Office of EducationZeitgeist Sonoma

PARTNERORGANIZATIONS:

The organizations currently represented in the Homes for Sonoma partnership include:

*Fiscal Sponsor

HomesforSonoma.org 11

Page 12: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Pilot CommunityFirst UnitedMethodist Church2150 Giffen Ave.Santa Rosa

� 8 acre site

� 40 Cottages

� 60 Parking Spaces

� MOU with FUMC in place

� Community service provider

partnerships

HomesforSonoma.org 12

Page 13: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

• Compact design

• Full size bathroom & bedrooms

• Efficient modern kitchen

• Washer/Dryer

• Covered Porch

• Deck

• 432 sq/ft & 864 sq/ft

1 Bedroom 3 Bedroom

Pilot Homes1 Bedroom 3 Bedroom

HomesforSonoma.org 13

Page 14: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Pilot HomesModern, sustainable design for use as home or ADU

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Page 15: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

� Create modular Design for

Permanent Use

� Temporary or permanent

foundation

� Allows for building re-location

� Off-site, distributed fabrication

� Off the shelf materials

� WUI Compliant

Pilot HomesStandard Construction

HomesforSonoma.org 15

Page 16: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Pilot Community: Capital Costs funded through financial & in-kindScope Cost In-kind DonationSite Grading and Paving Labor $100,000Site Grading and Paving Materials and Equipment $100,000Site Utilities Labor $300,000Site Utilities Materials and Equipment $150,000Utility Connection Fees $100,000

Volunteer Built Cottage Materials $700,000Volunteer Built Construction Labor $300,000 $1,200,000Volunteer Built Transport to Site $10,000 $10,000Shop and Warehouse Space $25,000 $25,000Purchased Cottages $2,800,000Furniture and Fixtures $500,000Design and Project Management $50,000 $550,000

Total $4,375,000 $2,085,000

HomesforSonoma.org 16

Page 17: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Pilot Community: Operational Costs funded through financial & in-kindScope Cost In-kind DonationManagement, oversight, salaries $140,000Management expenses $10,000Marketing, advertising, communication, digital media $100,000 $50,000

Total $150,000 $50,000

HomesforSonoma.org 17

Page 18: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Pilot Community: Development Schedule

Dec Jan Feb Mar Apr

Cottage DesignCottage ApprovalCottage ConstructionSite DesignSite ApprovalSite ConstructionResident SelectionMove-inOpening

HomesforSonoma.org 18

Page 19: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Plan for Scale: Long term use plan

ADU

AFFORDABLE HOUSING

Design, Build & Install Own, Operate & Maintain

Repurpose in permanent developments

Sell as ADU’s use funds for affordable housing development

HomesforSonoma.org 19

Page 20: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Pilot Project: Workforce Development

For20years,RebuildingTogetherPetalumahasorganizedanddirectedtheeffortsofover500skilledandunskilledcommunityvolunteerstwiceayeartoimprovethehousingchallengesinourcommunity.

WorkforceCollaboration& Expertise

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Page 21: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Sustainability: Workforce Development

• North Bay Construction Corps Construction Training Programs 2017-2018

• Partnership between SRJC, NCBE, SCOE, and the CTE Foundation

• Two Levels: High School Construction Corps & Adult Education Construction Corps

• Planned Adult Education Training Courses 2017-18

• Phase 1: Immediate Recovery Support: Adults Ages 18 and older (Two options: Intensive Training & Regular Training)

• Phase 2: Long term RecoverySupport: Adults Age 18 and older; High School Construction Corps Program

HomesforSonoma.org 21

Page 22: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

� Engage modular builders

to build cottages

� License design to

homeowners for ADU use

� Develop financing

partnerships for homeowners

� Goal to produce and install

400 units in the next 12

months

Plan for ScaleModular buildingmanufacturing anddesign licensing

HomesforSonoma.org 22

Page 23: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Plan for Scale: Identified sites for potential Homes for Sonoma neighborhoods HomesforSonoma.org 23

Page 24: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Funding & Investment

Help us raise 10 Million for our Pilot Project Community: 40 homes in 90 days

Our ultimate goal is to build & install 400 homes in 2018

HomesforSonoma.org 24

Page 25: HFS-Funding Pitch Deck-2017.12 - Homes for Sonoma · 20.12.2017  · • Deck • 432 sq/ft & 864 sq/ft 1 Bedroom 3 Bedroom Pilot Homes 1 Bedroom 3 Bedroom HomesforSonoma.org 13

Make a legacy commitment to Sonoma County.Join us in providing homes for those in need and supporting

the future of our community.

HomesforSonoma.org 25