Media Tracking Report The HFCC Office of Communications

Gary J. Erwin, Director

11/1/2010

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HFCC 2010-2011 MEDIA TRACKING REPORT

The following details where press releases and other information have appeared in newspapers, news broadcasts and other media outlets since May 25, 2010. The Office of Communications at HFCC will attempt to track all clips in print, broadcast and web media resources. Date of Media Media Story, link to Media Scope & Region

May 25, 2010 Goodwill Industries recognizes local workers and organizations for dedication to employment in Metro Detroit

Student Martell Waddy named worker of the year for Wayne County: http://www.goodwilldetroit.org/news/press-detail.aspx?i=39

Good, SE Mich

May 26, 2010 Mediterranean Buffet tomorrow at Henry Ford Community College

http://www.examiner.com/community-college-in-detroit/mediterranean-buffet-tomorrow-at-henry-ford-community-college

Good, local

June 1, 2010 MLIVE.com Blogger names top 10 culinary arts colleges in Michigan: http://www.mlive.com/news/flint/index.ssf/2010/06/blogger_names_mott_community_c.html

Good, state

June 12, 2010 Incoming student Anthony Sisson commits to HFCC to play basketball

Mlive: http://highschoolsports.mlive.com/news/article/-1902285648120527250/lapeer-west-guard-anthony-sisson-commits-to-henry-ford-community-college-to-play-college-basketball/

Good, state

June 28, 2010 Walsh College elects trustee Callaghan

http://www.walshcollege.edu/News/Default.aspx?sid=1&nid=1524&showBack=true&PageIndex=0 Good, local

July 29, 2010 Detroit News Dearborn has new degree option: http://detnews.com/article/20100729/SCHOOLS/7290407/Dearborn-has-new-degree-option

Good, state and local

July 29, 2010 Oakland Press 9 candidates running for Jacobs’ senate seat—alum Robert Vaughn noted in story: http://www.theoaklandpress.com/articles/2010/07/29/news/politics/doc4c5237daa9cb7403892933.txt

July 29, 2010 Northville Record Harry Jachyn adjunct, talks heating and cooling Info only piece, neutral July 30, 2010 Lake Superior opens

regional center in Dearborn/articulation

LSSU website: http://www.lssu.edu/whats_new/articles.php?articleid=2042 And in the Sault Ste Evening Newes

Good, co-branding, state

July 31, 2010 9 seek nomination for state senate

Student Robert A. Vaughan seeking nomination: http://www.dailytribune.com/articles/2010/07/31/news/doc4c54b2080ea60277656532.txt

Good, local

August 2010 ACCESS and HFCC offer College Class

http://www.arabdetroit.com/news.php?id=1910 Good, local

August 2010 Artificial Vision Congress Henry Ford Health System: http://www.henryfordhealth.org/body.cfm?id=46335&action=detail&ref=1145 Good, local

Aug. 1, 2010 World News New business coalition and HFCC announce 21st Century Job Retraining Program (carryover from ATT project): http://article.wn.com/view/2010/08/01/New_Business_Coalition_and_Henry_Ford_Community_College_Anno/

Good, national

Aug. 2, 2010 Scholarship America Announces dreamkeepers program

Business Wire: http://www.businesswire.com/news/home/20100802006660/en/Scholarship-America-Announces-13-Additional-Schools-Selected

Good, national

Aug. 4, 2010 Crain’s Detroit Business Foundations pool grants to help low-income students finish college: http://www.crainsdetroit.com/article/20100804/FREE/100809953#

Good, state, national

Aug. 9, 2010 ABC News 12, Flint ACCESS program: http://abclocal.go.com/wjrt/story?section=news/state&id=7599713 Good, state Aug. 9, 2010 The Morning Sun ACCESS program: http://www.themorningsun.com/articles/2010/08/09/news/doc4c5fde4a9e186617183921.txt Good, local Aug. 11, 2010

ACCESS to Offer College Prep Class with HFCC

ACCESScommunity.org: http://www.accesscommunity.org/site/PageServer?pagename=Newsroom_EWeeklyNews

Good, local

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Date of Media Media Story, link to Media Scope & Region Aug. 19, 2010 Education Week online Dreamkeepers Program

http://blogs.edweek.org/edweek/college_bound/2010/08/dreamkeepers_program_gives_students_emergency_cash.html

National story, nice program, icipating with HFCC noted

Aug. 21, 2010 Detroit Free Press Dreamkeepers; print out from Ohio Reading Service Michigan and SE Michigan Aug. 24, 2010

HFCC thespians bring “Surburbia” to stage

Press and Guide: http://pressandguide.com/articles/2010/08/20//news/doc4c658c70654b6257498971.txt

Good, local

Aug. 24, 2010 Press and Guide Dearborn Students improve on state tests-reference only to writer covering HFCC: http://www.pressandguide.com/articles/2010/08/24/news/doc4c74061434ea8884200792.txt

Neutral, local

Aug. 25, 2010 Spring Arbor University website

Dedication ceremony planned for University hall—minor reference to HFCC’s use of contractor for building: http://www.arbor.edu/edu_newsDetail.aspx?id=74802

neutral

Aug. 25, 2010 Metro Times piece on college radio stations

Nice piece with quote from HFCC student Susan McGraw, title Radio Radio: Campus broadcasting is a lot more than just navel-gazing programming: http://www.metrotimes.com/news/story.asp?id=15304

Nice story on radio station, SE Mich. area

Aug. 25, 2010 Metro Times piece on returning vet

Student refers to HFCC as “Little Bagdad.” = http://www.metrotimes.com/news/story.asp?id=15302 Local/state, negative connotation toward Muslim community

Aug. 25, 2010 Community College Week College Prep classes offered to Immigrants: www.ccweek.com/news/templates/?a=2032&z=3 National, neutral information only about class availability

Aug. 25, 2010 Federal Times via Vocus Rep. Dingell works with community college presidents helping Michigan workers—Labor event with note on location at HFCC:

Aug. 25, 2010 Dearborn Press & Guide Vanguard voices directed by K. Dewey of HFCC; print Local media Aug. 26, 2010 Entertainment Biz! Rima Fakih noted as graduate of HFCC: http://www.entertainmentandshowbiz.com/miss-universe-2010-miss-

usa-rima-fakih-being-denied-miss-universe-title-2010082670451 National; discusses her non-selection in Universe pageant, views on NYC Mosque

Aug. 26, 2010 Detroit Free Press Notice about date and time of play Suburbia: http://www.freep.com/article/20100826/ENT05/8260335/1035/Ent/On-stage-Boeing-Boeing-Hot-Summer-De(z)ire

State; neutral notice about date, time, location of play

Aug. 26, 2010 Monroe Comm. Col. Paper Student Penelope Dunn talks about criminal justice and teaching and her start at HFCC Neutral, ok piece Aug. 27, 2010 Voice of America online Prof. Hashiim Al-Tawil discusses Iraq situation = http://www.voanews.com/english/news/usa/Iraq-Security-a-

Concern-for-Iraqis-in-US-101681948.html National; Hashim’s opinion on situation.

Aug. 28, 2010 Bignews.biz Congress Dingell works with community college presidents helping Michigan workers: http://bignews.biz/?id=911451&keys=Congressman-John-Dingell-CommunityColleges

Nice mention of Dr. Mee; state

Aug. 28, 2010 Press and Guide Speaker highlights college’s unique role = http://www.pressandguide.com/articles/2010/08/28/news/doc4c77e87d30c41727694817.txt

Nice coverage of Kramer talk on campus at convocation; state

Aug. 30, 2010 Khabrein.info Rima Fakih Miss USA 2010 wanted to win Miss Universe for USA: brief interview with Rima that notes she graduated from HFCC: http://www.khabrein.info/news/Miss_Universe_2010__Rima_Fakih_Miss_USA_2010_wanted_to_win_Miss_Universe_for_USA_1283159441/

Neutral story; international hit

Aug. 30, 2010 Press and Guide Firefighter hired in Dearborn, grad of HFCC: http://www.pressandguide.com/articles/2010/08/30/news/doc4c77f31d73b64392158492.txt

Neutral, notice on grad hired as fire fighter.

Aug. 31, 2010 Detroit Free Press Dreamkeepers grant program: http://www.freep.com/article/20100831/NEWS05/8310342/Local-news-briefs-Suspect-in-serial-killings-due-in-court

Nice notice about HFCC winning grant with other schools

Aug. 31, 2010

WWJ News Radio Dreamkeepers—carried release verbatim!: http://wwj.cbslocal.com/2010/08/30/henry-ford-cc-gets-scholarship-grant/

State Wide hit! Nice piece

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Date of Media Media Story, Link to Media Scope & Region Aug. 31, 2010 Press and Guide: HFCC

sees more students in remedial classes

Press and Guide/Katie Hetrick: http://www.pressandguide.com/articles/2010/08/31/news/doc4c7d2cc49710f504160806.txt

Local; ok story—does this suggest quality of student dropping, or that more first-time college students are entering college? I think the latter.

Aug. 31, 2010 Dearborn Chamber Newsletter

Vacation with the Chamber: Margaritaville and Silent Auction Local, chamber news

Sept. 2, 2010 Between The Lines: Circ. 22,000

Eric Rada, HFCC faculty, editorial on Target Citizens United contribution of 150,000 and issue of homophobic—see attached press clip

Somewhat controversial. See attached. Local/SE Mich. Pub.

Sept. 2, 2010 Monroe Evening News Sisson Gallery Alma College competition, print Info only Sept. 5, 2010 Hometownlife.com Fernadale trio performs in France with college band: HFCC band featured:

http://www.hometownlife.com/article/20100905/NEWS20/9050337 Nice hit, local

Sept. 6, 2010 Detroit Free Press Web chat for job hunters Tue.: Chad Austin information for job hunters: http://www.freep.com/article/20100906/BUSINESS06/100906013/1322/Web-chat-for-job-hunters-on-Tuesday

Neutral, state, SE Mich. hit

Sept. 7, 2010 Automation Alley Cisco networking academic offers health IT training: HFCC noted: http://www.automationalley.com/a2_nws_newsdetail?id=a0M60000009BGkMEAW

Neutral, SE Mich.

Sept. 8, 2010 The Eye and The Chip Business Wire release—more than 250 national media web sites, including Reuters, CBS Television, Forbes and others! HUGE—see attached list of where this piece appeared.

EXCELLENT NATIONAL EXPOSURE FOR EVENT PARTNERS with HFCC AT TOP OF RELEASE! 288 hits since MAY 25

Sept. 8, 2010 The Eye and Chip Centre Daily Times

www.evri.com/.../vision-communications-inc.-0x70561 National hit on event

Sept. 9, 2010 Detroit Free Press Sisson Gallery event, Alma College competition, print Neutral

Sept. 11, 2010 The Arab American News.com Modern Math In Medieval Architecture

http://www.arabamericannews.com/news/index.php?mod=article&cat=Artamp;Culture&article=3432 Notice of event; neutral; local media

Sept. 12, 2010 Detroit Free Press Sisson Gallery “Alma College 29th Annual Statewide Print Competition”: http://www.freep.com/article/20100912/ENT05/9120306/1035/ENT/Art-events-happening-in-metro-Detroit

Local/SE Mich, basic notice of event

Sept. 12, 2010 Ultimate Nurse.com Henry Ford CC opens new nursing school http://www.ultimatenurse.com/forum/f74/henry-ford-cc-opens-new-nursing-school-93544/

Good story on recent facility move; SE Michigan area

Sept. 15, 2010 Macomb County Legal News

Student Denise Rafferty completing her paralegal degree at HFCC; print clip

Sept. 16, 2010 Detroit Free Press Bill advances on 4-year community college degrees: Dr. Mee offered comments. http://www.freep.com/article/20100916/NEWS15/100916041/1322/Bill-advances-on-4-year-community-college-degrees

Sept. 17, 2010 Press and Guide HFCC opens new nursing school: http://pressandguide.com/articles/2010/09/15//news/doc4c8a80e9a3b95004088475.txt

Nice feature on program from Katie Hetrick; positive piece.

September 22, 2010

Business Wire http://www.businesswire.com/news/home/20100922006673/en

Sept. 23, 2010 Press and Guide http://thenewsherald.com/articles/2010/09/23/none/doc4c9ba402463cb642293709.txt The seventh annual Michigan Student Political Issues Convention will be Oct. 1 at Henry Ford Community College, 5101 Evergreen Road, Dearborn.

Nice hit for event

September 24,

2010

Press and Guide Theater info for community. http://www.pressandguide.com/articles/2010/09/21/news/doc4c8fb8e316a24791425111.txt

Neutral info only

September 24, 2010

Community College Times http://www.communitycollegetimes.com/article.cfm?ArticleId=2948 DREAM Act is about fairness, not about immigration policy—student immigrated from Mexico attends HFCC

Neutral

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Date of Media Media Story, Link to Media Scope & Region Sept. 24, 2010 The News-Herald Former student in Melvindale Sports Hall of Fame:

http://www.thenewsherald.com/articles/2010/09/24/sports/doc4c9d68f54a47d840421931.txt Neutral

Sept. 25, 2010 The Oakland Press Sisson Gallery Events and Speaker on calendar: http://www.theoaklandpress.com/articles/2010/09/25/entertainment/doc4c9ced215cef7238794021.txt

Neutral, but nice for Oakland County

Sept. 27, 2010 Press and Guide http://www.pressandguide.com/articles/2010/09/24/news/doc4c9cf1979ffd3080750913.txt Trustees visit new nursing school

Nice feature on Nursing, etc.

Sept. 26, 2010 Story on Biotechnology Progr

Interview with Crain’s Ed Reporter Dustin Walsh with Jolie: http://www.crainsdetroit.com/apps/pbcs.dll/article?AID=/20100926/SUB01/309269982/community-colleges-aim-to-supply-workers-to-growing-biotech-industry

Great story on Biotech program!

Oct. 3, 2010 Hometownlife.com ... the chamber office at 30120 Ford, Suite D. The moderator of the forum will be Susie McGraw, general manager of Henry Ford Community College's WHFR-FM. ...

Information only; local

Oct. 4, 2010 Press and Guide Renowned artist and speaker to visit HFCC - Life - Press and Guide DEARBORN — Henry Ford Community College's (HFCC) Sisson Gallery in the MacKenzie Fine Arts Center will host an art exhibition by Nigerian Artist Imo Imeh ... pressandguide.com/.../09/.../doc4ca20b976fb69245171323.txt

Information only; local

Oct. 5, 2010 WWJAM Henry Ford dedicating new computer lab: The Michigan Technical Education Center at Henry Ford Community College will dedicate its Grainger Computer Laboratory at 11 a.m. on Thursday, Oct. 21. The M-TEC is located at 3601 Schaefer Road ...

Nice radio broadcast media hit; local/SE Michigan

Oct. 10, 2010 Freep.com Along with changes in Sunday service, the legislation would allow Henry Ford Community College in Dearborn to serve alcoholic beverages in its fine-dining Fifty-One O One restaurant, staffed by its culinary school's students and faculty. http://www.freep.com/article/20101010/COL20/10100343/1046/ENT07/Early-Sunday-liquor-sales-would-help-bottom-line#ixzz124Yxscer

Information only; SE Mich.

Oct. 10, 2010 Hometownlife.com DDCdances, formerly known as Detroit Dance Collective, opens its 31st season at 8 p.m., Friday, Oct. 29 at Adray

Theater, MacKenzie Fine Arts Center at Henry Ford Community College, 5101 Evergreen Road, Dearborn.

Information only; SE Mich.

Oct. 11, 2010 Dearborn Press and Guide High performing students can take advanced placement classes or dual enroll at Henry Ford Community College.

Information only; 310 hits

Oct. 15, 2010 Time-Herald Sunday HFCC: The right education for the new economy advertorial with photos and text: http://downriversundaytimes.com/2010/10/15/hfcc-the-right-education-for-the-new-economy/

SE Michigan advertising;

OCT. 18, 2010 BOARD MEETING REPORT

TOTALS OF MEDIA SINCE MAY 25 = 311 (approximately 65.47 media hits/month or about 17 hits/week

Oct. 18, 2010 Press and Guide Career Step/CL2 med trans. Program notice: http://thenewsherald.com/articles/2010/10/18/none/doc4cbc9bd0a499e102230206.txt

Notice of session Oct. 20

Oct. 19, 2010 Earthtimes.org American Express and UW for SE MIch, kick off Travel With Your Mind program: http://www.earthtimes.org/articles/press/detroitrsquos-cody-high-school,1508957.html

National hit, nice info on college

Oct. 19, 2010 Press and Guides Trike-A-thon photo: http://www.pressandguide.com/articles/2010/10/19/news/doc4cb8a71a7b332191310134.txt

Local hit

Oct. 20, 2010 Arabdetroit.com Film: When the Moors Ruled Europe: http://www.arabdetroit.com/events.php?id=1806 Event listing Oct. 22, 2010 Wall Street Journal Putting a Price on Professors—note on HFCC’s guarantee:

http://online.wsj.com/article/SB10001424052748703735804575536322093520994.html International hit

Oct. 22, 2010 Times Herald Sunday Scholarship benefit dinner notice: http://downriversundaytimes.com/2010/10/22/downriver-light-the-night-walk-tops-goal-of-60000/

Local event notice only

Oct 23, 2010 WDIV Online Detroit Targeted by Terrorists: http://www.clickondetroit.com/news/25490434/detail.html Local, State; student quoted. Oct. 24, 2010 Press and Guide Sunday HFCC expanding science building:

http://www.pressandguide.com/articles/2010/10/24/news/doc4cc47201eb823328320528.txt Nice local hit with visual of artist rendering

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NOTES Use this page for notes