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Helping employees quit smoking Employer Webinar Programs and strategies focusing on tobacco cessation

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Page 1: Helping employees quit smoking - Time Well Spenttimewellspent-ca.anthem.com/images/weight-management-bc/...3 Workplace impact of tobacco use Employees who take four 10-minute smoking

Helping employees quit smoking

Employer Webinar

Programs and strategies focusing

on tobacco cessation

Page 2: Helping employees quit smoking - Time Well Spenttimewellspent-ca.anthem.com/images/weight-management-bc/...3 Workplace impact of tobacco use Employees who take four 10-minute smoking

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Workplace impact of tobacco use

▪ Employees who take four 10-minute smoking breaks a day

actually work one month less per year than workers who

don't take smoking breaks.4

3

1 Centers for Disease Control and Prevention website: Smoking & Tobacco Use 2008 cdc.gov 2The association of health risks with

workers' compensation costs.. 3 Impact of smoking status on workplace absenteeism and productivity. 4Americans for NonSmokers'

Rights. 5Journal of Occupational and Environmental Medicine 2003

An American

Productivity Audit

found that tobacco use

was a leading cause of

worker lost production

time — more than

alcohol abuse or family

emergencies.5

• Yearly smoking-related productivity losses were

around $97 billion 2000-2004.1

• Yearly smoking-related health care costs were around

$96 billion 2000-2004.1

▪ Business pay an average of $2,189 in workers’

compensation costs for smokers, compared with $176

for nonsmokers.2

▪ On average, smokers miss 6.16 days of work per year

due to sickness compared to nonsmokers, who miss

3.86 days of work per year.3

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“The hardest thing I’ve ever done”

Quitting smoking is hard.

▪ Most smokers are dependent on nicotine. Within 10 seconds of

entering the body, the nicotine reaches the brain.1

▪ Nicotine dependence is the most common form of chemical

dependence in the US.2

1: Betobaccofree.gov 2: American

Society of Addiction Medicine. 3:

Centers for Disease Control and

Prevention. Quitting Smoking Among

Adults—United States, 2001–2010.

Approximately 69% of smokers want to quit

completely.3

Percentage of adult smokers who stopped

smoking for more than 1 day in 2010 because they

were trying to quit3:

52.4% of all adult smokers (23.7 million people)

62.4% of smokers aged 18–24 years

56.9% of smokers aged 25–44 years

45.5% of smokers aged 45–64 years

43.5% of smokers aged 65 years or older

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Strategies Tobacco Cessation in the workplace

• Step 1: Determine tobacco-use

policies/smoke-free environment

• Step 2: Provide health education

– Newsletters, articles, posters,

etc

• Step 3: Utilize local resources

• Step 4: Promote programs

available to members via their

health plan

▪ Online Program

▪ Programs for extra support

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Page 5: Helping employees quit smoking - Time Well Spenttimewellspent-ca.anthem.com/images/weight-management-bc/...3 Workplace impact of tobacco use Employees who take four 10-minute smoking

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Step 1: Tobacco-free workplace policy

▪ Create a tobacco-free workplace – make it

company policy that no tobacco is allowed on

the property or in company vehicles

• If you do designate a smoking area, make

sure it’s far away from entrances or heavy

traffic areas.

• The Centers for Disease Control, American

Cancer Society and National Business

Groups on Health all have sample tobacco

policies

• The American Cancer Society has sample

tobacco policies.

▪ Offer wellness credits on health insurance for

employees who complete stop smoking

programs or certify that they are tobacco-free

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Page 6: Helping employees quit smoking - Time Well Spenttimewellspent-ca.anthem.com/images/weight-management-bc/...3 Workplace impact of tobacco use Employees who take four 10-minute smoking

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Centers for Disease Control: Creating a tobacco-

free workplace

•This toolkit describes how others in federal or nonfederal

workplaces can plan and implement a TFC policy and

evaluate its success. The toolkit describes and guidance for

the following project phases:

▪ Assessing Need and Interest

▪ Planning

▪ Promotion

▪ Implementation

▪ Evaluating Success

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Page 7: Helping employees quit smoking - Time Well Spenttimewellspent-ca.anthem.com/images/weight-management-bc/...3 Workplace impact of tobacco use Employees who take four 10-minute smoking

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Step 2: Offer education and resources

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Time Well Spent:

Wellness education

at your fingertips

Page 8: Helping employees quit smoking - Time Well Spenttimewellspent-ca.anthem.com/images/weight-management-bc/...3 Workplace impact of tobacco use Employees who take four 10-minute smoking

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Time Well Spent: Posters, fliers and more…

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Page 9: Helping employees quit smoking - Time Well Spenttimewellspent-ca.anthem.com/images/weight-management-bc/...3 Workplace impact of tobacco use Employees who take four 10-minute smoking

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Step 3: Utilize local resources

•Check with local resources for smoking cessation

▪ Local hospitals or health care practices often offer smoking

cessation clinics

▪ Local chapters of the American Lung Association or American

Cancer Society offer support groups and education.

▪ Promote state-based QuitLine

• NAQUITLINE.ORG

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Step 4: Promote programs available through your

health plan

• Digital Health assistant

• SpecialOffers

• Future Moms and ConditionCare

• Healthy Lifestyles: Tobacco Free

• EAP: Live Tobacco Free

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Online Tool: Health Assistant

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The Health Assistant can help members

stop smoking by helping them set goals,

create weekly plans and track their

progress. Members create personalized

activity plans with personally selected

activities that will help them succeed in

reaching their goals to stop smoking.

• Available to members that register on our

member portal.

• Online support emulates coaching

• Trackers to monitor goal progress.

• Access to message boards to connect

with others who are trying to quit.

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Health Assistant Member experience

•Members select their goals, choose activities and create & edit their plan.

▪ Plan will be made of activities that can be edited for intensity levels: Easy, moderate or challenging and frequency to complete in a week.

▪ Users can choose new activities and continue to rate activities they like or dislike to be included in the plan over time.

•To help members meet their goals:

▪ Track their progress

▪ Learn More:

▪ Connect with a community

▪ Personalized messaging: Provides encouragement and support ongoing engagement.

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Page 13: Helping employees quit smoking - Time Well Spenttimewellspent-ca.anthem.com/images/weight-management-bc/...3 Workplace impact of tobacco use Employees who take four 10-minute smoking

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Online Resource:

•SpecialOffers features members-only

discounts available for a variety of

health and wellness products and

services

▪ 40% off selfhelpworks: Discount on Living

Free video training program.

• 12 sessions delivered by a certified instructor

▪ 5% off Drugstore.com: Discounts on stop

smoking aids

• Gums, lozenges, smokeless inhalers

• Nicotine patch, therapy magnets

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Future Moms and ConditionCare

▪ If a ConditionCare or Future Moms participants

is identified as a tobacco-user, goals may be

established around a quit date.

▪ During the Assessment, nurses will assess the

member’s readiness to change and can offer

support through coaches specializing in

tobacco cessation.

▪ Nurses will also refer members to available

resources including other programs available

and local resources.

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Healthy Lifestyles Tobacco Free

• Healthy Lifestyles Tobacco Free is a smoking cessation program designed to help

your employees quit smoking and stay quit for good. The program provides your

employees with expert counseling by phone, through the web or both to help

employees set a quit date, select the right medication, get encouragement from

fellow quitters and track their progress.

▪ Personal Coaching — team-based phone coaching from qualified

professionals using the newest behavior change principles.

▪ Quitting Tools — fully integrated platform designed specifically to support

tobacco cessation and other aspects of health and well-being.

▪ QuitNet Community — support from online Quit Buddies.

▪ QuitGuide — comprehensive guide to quitting smoking.

▪ Milestone Celebrations — individual success celebrations like the number

of days quit.

▪ Nicotine Replacement Therapy (NRT) — employers have the option of

including a full cycle of NRT to the program components.

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Healthy Lifestyles Tobacco Free:

QuitNet Tools

• Access to QuitNet, the world’s largest

“stop smoking” community – 10,000

new members every month!

• More than 15 years providing evidence-

based web support

• Highly personalized content based on

user’s Stage of Change

• Intensive social support from a global

community of quitters

• Online counseling by trained tobacco

cessation specialists

• Quit medication selection and

compliance support via Counselor

• Long-term relapse prevention with

lifetime web support

Tobacco Free offers the most comprehensive, personalized smoking

cessation program in the market.

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Live Tobacco Free through EAP

This program takes a unique, personal approach to kicking the tobacco

habit for good. Employees can call or instant message a specially trained

coach, who can help them:

▪ Understand triggers that cause them to smoke

▪ Manage their weight and personal fitness goal as they relate to tobacco

cessation.

▪ Live better and gain control of their health, using positive motivation.

Plus, the program includes:

▪ 10 interactive sessions to help break the emotional and physical ties to

tobacco.

▪ Tobacco cessation tip sheets for avoiding and dealing with the stress that

may come with quitting.

▪ Web resources 18

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QUESTIONS ?

Please use the Question box on the right hand

side of the webinar

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• Anthem Blue Cross and Blue Shield is the trade name of: In Colorado: Rocky Mountain Hospital and Medical Service, Inc. HMO products underwritten by HMO Colorado, Inc. In

Connecticut: Anthem Health Plans, Inc. In Indiana: Anthem Insurance Companies, Inc. In Kentucky: Anthem Health Plans of Kentucky, Inc. In Maine: Anthem Health Plans of

Maine, Inc. In Missouri (excluding 30 counties in the Kansas City area): RightCHOICE® Managed Care, Inc. (RIT), Healthy Alliance® Life Insurance Company (HALIC), and HMO

Missouri, Inc. RIT and certain affiliates administer non-HMO benefits underwritten by HALIC and HMO benefits underwritten by HMO Missouri, Inc. RIT and certain affiliates only

provide administrative services for self-funded plans and do not underwrite benefits. In Nevada: Rocky Mountain Hospital and Medical Service, Inc. HMO products underwritten by

HMO Colorado, Inc., dba HMO Nevada. In New Hampshire: Anthem Health Plans of New Hampshire, Inc. In Ohio: Community Insurance Company. In Virginia: Anthem Health

Plans of Virginia, Inc. trades as Anthem Blue Cross and Blue Shield in Virginia, and its service area is all of Virginia except for the City of Fairfax, the Town of Vienna, and the area

east of State Route 123. In Wisconsin: Blue Cross Blue Shield of Wisconsin (BCBSWi), which underwrites or administers the PPO and indemnity policies; Compcare Health

Services Insurance Corporation (Compcare), which underwrites or administers the HMO policies; and Compcare and BCBSWi collectively, which underwrite or administer the POS

policies. Independent licensees of the Blue Cross and Blue Shield Association. ®ANTHEM is a registered trademark of Anthem Insurance Companies, Inc. The Blue Cross and

Blue Shield names and symbols are registered marks of the Blue Cross and Blue Shield Association.

• Anthem Blue Cross is the trade name of Blue Cross of California. Independent licensee of the Blue Cross Association. ®ANTHEM is a registered trademark of Anthem Insurance

Companies, Inc. The Blue Cross name and symbol are registered marks of the Blue Cross Association.

• Blue Cross and Blue Shield of Georgia, Inc. is an independent licensee of the Blue Cross and Blue Shield Association. The Blue Cross and Blue Shield names and symbols are

registered marks of the Blue Cross and Blue Shield Association.

• Services provided by Empire HealthChoice HMO, Inc. and/or Empire HealthChoice Assurance, Inc., licensees of the Blue Cross and Blue Shield Association, an association of

independent Blue Cross and Blue Shield plans.