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HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 [email protected]

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Page 1: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

HEALTHY KIDS CHALLENGE

Claudia L. Hohnbaum, MA, RD, LDHealthy Kids Challenge Assistant [email protected]

Page 2: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

HEALTHY KIDS CHALLENGE Nationally recognized nonprofit Kansas based Led by registered, licensed dietitians 11 years of evidence based best practices

Our Mission Use every day ways to guide schools,

communities, and programs in creating solutions to help kids and families Connect Health And Needs, Get Excited (C.H.A.N.G.E).

Page 3: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Kansas Kids Connect Activity & Nutrition (C.A.N.) Grant

Page 4: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Kansas Kids C.A.N. Grant

3 year grant funded by the Sunflower Foundation, Health Care for Kansans

Designed to build the capacity of existing youth programs and schools to integrate healthy eating and physical activity into existing policy, program, & practice

Impact – 10,000 kids, 16 counties in southwest Kansas, 50 schools/youth programs over 3 years

Page 5: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Why? The Problems

1 in 4 Kansas kids are overweight or at risk for overweight

A majority of Kansas kids are not getting recommended amounts of

physical activity (55%) fruits and vegetables (79%) Centers for Disease Control, YRBS 2007

Page 6: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

The Problems

Like others, western Kansas faces challenges in creating healthy change:

Time Less than optimal staffing Funds

A unique challenge is the limited number and types of healthcare professionals available to offer leadership and guidance for creating and supporting healthy change.

Page 7: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

What were the C.A.N. solutions? Healthy C.H.A.N.G.E.

Connect Health And Needs, Get Excited

Target Multiple Environments Build Capacity with KidLinks Build a Foundation with 5 Step Process Use 5 Key Strategies* People who can help kids make healthy eating & physical activity choices a habit.

Page 8: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

5 Steps for C.H.A.N.G.E. Grantees were required to

1. Form local partnerships

2. Serve in a mentor program

3. Attend training & use new

teaching tools & resources in their programming

4. Participate in distance assistance & support

5. Celebrate & share their successes & challenges

Page 9: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

5 Strategies for C.H.A.N.G.E.

1. Assess current policies, programs, practices

2. Create an action plan for healthy change

3. Develop staff wellness

4. Create a common purpose to “rally” around

5. Use consistent, repetitive healthy messages

Page 10: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Assess - Call To Action

Are healthy foods offered? Are reward systems nonfood

related? Is physical movement included in

programs? What policies guide eating &

activity?

What exists in the environment?

Page 11: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Create an Action Plan

Action plans are a tool to Develop participation Communicate changes Build support

Page 12: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Develop Staff Wellness

“School staff wellness may be the key to impacting a healthy school environment”

James Bogden, MPH, NASBE Center for Safe and Healthy Schools, April 2008

Page 13: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Create a “Rally Point”for Collaboration and Mentoring

National Hospital Week Fruit and Veggie Trivia Fat and Sugar Displays MyPyramid Awareness Healthy Behaviors

“Collaborations that have developed have been very valuable.” Participant

Page 14: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Use Consistent Messages

Increase Fruits and Veggies

Increase Physical Activity

Decrease Screen Time

Eat Breakfast Regularly

Choose Smart Servings

Replace Soda & Sugary Drinks with Water

Attack Snacks: Lower Fat & Sugar Foods

Page 15: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

What Were the Results

of Actions Taken?

Page 16: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Results – Personal Wellness

A 2007 survey of grantee respondents revealed: 81% were eating more fruits and vegetables 70% were choosing more healthy snacks 74% were choosing water over higher sugar/fat

beverages 74% were eating breakfast more often 59% were more physically active 55% were drinking more milk

Page 17: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Results – Personal Wellness

Healthy breakfast added as a employee health benefit Healthy snack choices added for employees, patients’

families, & visitors Employees offered fresh fruit & veggie trays during Hospital

Week

“We’re incorporating physical activity programs for the employees.” Participant

“Our dietary department is serving salad each day and healthier snacks for staff.”  Participant

Page 18: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Results - Collaboration

Medical Clinic – Hospital – Library—School develop afterschool “Kids Klub”

More activity—healthy rewards—gardeningparent connections—healthy snacks

fun skill building lessons

“Kids Klub has really changed our house.  My son asks for salad now instead of candy… As a family, we do so many more fun activities instead of sitting around the TV… We are really seeing a conscious effort from a lot of the kids to be more active and eat better.” Participant

Page 19: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Results - School Lunch Changes Fresh or canned fruit replaced high-sugar

desserts Salad bar added with low-fat dressings More fresh fruits and vegetables Fewer pre-made, processed foods Homemade whole wheat bread

Outcome: When the lunch program introduced a fully stocked salad bar, and eliminated traditional desserts, meals served per day doubled.

Page 20: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Results - PolicyThe Board of Education of one school adopted the

following as part of a new snack policy:

A quarterly “Special Lunch”, consisting of soda and candy bar, has been renamed “Snack and Chat” and now features a healthy snack

Candy and soda reading goal rewards have been replaced with extra recess time or a new book

Healthy snacks replace high sugar treats for classroom parties

Page 21: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Results – Changes in Practice Physical activity is integrated into core curriculum at least 3-4 times

per week Classroom lessons are coordinated with others Bulletin boards share healthy messages Healthy messages are incorporated into P.E. classes Healthy eating messages and physical activity have been

incorporated into existing events Staff fitness programs have increased participation

“This is a change…that has resulted from our school's emphasis onwellness. We truly are all learning more about how to be healthy.” Participant

Page 22: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Results – Program Change Interactive Health Fair Goes P.A.W.S.

Collaboration with the local hospital, public library, and county extension resulted in unique twists to their own interactive sessions

Families took time to Practice Awesome Wellness Steps (P.A.W.S.) Hands-on “how to” application of healthy eating & physical activity

Continuous movement activities for kids Sports skills taught by high school athletes Cooking demos given by high school student Healthy “Snackin’ given by cafeteria “lunch ladies”

85% of participants surveyed said they were positive that the health fair experience would help their family eat healthier and be more active.

Page 23: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Results – Unusual Environments“Camp C.A.N. Do” afterschool library program

Kids kept active with hula hoops, dance videos, & outdoor adventures

Hands-on healthy eating lessons including making & tasting snacks

Kids tracked their progress on charts

“The children will approach me in public to share how they have been eating their fruits and vegetables even during the holidays. It’s great to know they are practicing what they learn. They also share

what the school is doing for healthy eating and activity.”

Participant

Page 24: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Results – MORE Library success!One library revealed its’ own secrets for success: A vision that guides staff to include healthy eating &

physical activity in every kids' program Administration & board support healthy programming Policies support a healthy library environment Community group partnerships Parent volunteers for events Staff role-modeling healthy choices Healthy incentives reward kids' successes

Page 25: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Results After Year Two 4 programs reported decreased employee absences

and/or health insurance costs 20 programs reported change in DAILY practices 13 programs reported environmental changes to support

healthy eating/physical activity

90% of grantees reported their level of commitment to creating healthy changes in their programs/schools between 8-10 on a scale of 1 (very low) to 10 (very high)

Page 26: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Challenges

Short-term benefits of early attitude & behavior changes were evident however the greatest challenges to long-term success are:

Staff turnovers Broad administrative support

Page 27: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Bright PromisesMore studies are showing the benefits of healthy eating

and physical activity and the risks of poor eating and overweight.

A recent study found Overweight students had lower reading comprehension

scores Heavier kids had more school absences and were 5 times

more likely to have more detentions July 2008 issue of the Obesity Journal

Teachers & youth leaders care about kids & when given time & resources, find creative ways to support healthy eating & physical activity through their daily practices.

Page 28: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Implications for Lessons Learned

Support grassroots efforts Facilitate collaboration Target multiple environments with

associated policies, programs and practices

Support employee wellness

Page 29: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

Inspiration - Support - Recognition

“C.A.N. has been my inspiration to not give up personally, as well as on our children of the future.  It's been an amazing resource, full of valuable information and materials.  It's been my motivation to reach out to the community and make a difference.  I am only one person, but I can try to reach out and help as many people as I can - including myself.”

Page 30: HEALTHY KIDS CHALLENGE Claudia L. Hohnbaum, MA, RD, LD Healthy Kids Challenge Assistant Director 1-888-259-6287 claudia@healthykidschallenge.com

More Grantees Quotes

“This collaboration has been a win-win arrangement all around. I have incorporated some better lifestyle choices in my own family as well.” Participant

Not only has (C.A.N.) made a huge difference in my kids’ outlook on food and exercise it has really made me very conscious of the choices that I make as well. I have started the Walk Kansas program, so I take my kids out for walks in the evenings, and I try to fix healthy meals. In turn, our family is much healthier and happier because it brings us together instead of sitting around watching TV or video games!”

Participant