hawaiian snacks

8/16/2019 Hawaiian Snacks

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Good afternoon,

Hello everyone, we are Andrea and Mary are representatives of the empresa

Chocolat Damm Corporation. We are a company dedicated to the manufacture

of snacks in dierent varieties.

he product that we present today is a snack, !ut no snacks either.

he name of our product is Hawaiian Crunch. Which is a macadamia nut !aked

with salt.

he macadamia nut is native to Australia and is considered the "nest in the

world and e#$uisite walnut. %t is hi&hly valued for its 'avor and crispness, it is

amon& foods with hi&her content of monounsaturated (&ood fats( and also

contains no cholesterol or trans fat.

Hawaiian packa&in& Crunch is a doypack with easy open and reusa!le )ipper

containin& * ounces or +- &rams. Which has a sellin& price of /0.00.


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he tar&et for the product &roup are men and women of all a&es !ecause it is a

healthy snack.

1elow the followin& survey to meet the needs and tastes of the customer and

accordin& to the responses took place the strate&ic points which will make you

advertisin& and outlets where you can "nd them will !e chosen.

A continuacion se reali)o la si&uiente encuesta para conocer las necesidades y

&ustos del cliente y de acuerdo a las respuestas se esco&eran los puntos

estrate&icos donde sera hara la pu!licidad y los puntos de venta donde los

puedes encontrar.

he $uestions that were performed were as follows

+. 2e#-. A&e ran&e/. Do you eat snacks3. How often consume snacks3*. Would you !e willin& to ac$uire a healthy snack with macadamia nut34. What 'avor would like to have covered the product35. What presentation would prefer to purchase the product36. Where would you like to purchase this product3


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7. hrou&h which medium or media would like to receive information a!out

this product3+0.Would % !uy this product at a price of -* to /*3

8oll

Hello, my name is 9name:, and %;d like to ask you a few $uestions a!out healthy

snack. Do you have a few minutes3

Great, thank you. utili)ada para

conocer el &rado de aceptaci=n en el mercado de Hawaiian Crunch.

+. 2e#?a. @emenine!. Male

-. A&e ran&e?a. +*-0!. -+/0c. /+0d. +*0e. *0 onwards

/. Do you eat snacks3a. Bes!. o

. How often consume snacks3a. daily!. weeklyc. fortni&htlyd. monthly

*. Would you !e willin& to ac$uire a healthy snack With macadamia nut3a. Bes!. o

4. What 'avor would like to have covered the product3a. 2alt!. Honeyc. Chocolatd. apanesee. Chilef. Ether Fplease specify

5. What presentation would prefer to purchase the product3a. +.* ounces!. / ounces


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c. * ouncesd. 5 ounces

6. Where would you like to purchase this product3a. 2peciali)ed store!. 2upermarkets

c. Convenience storesd. %nternete. Ether Fplease specify?

7. hrou&h Which medium or media would like to receive information a!out

this product3a. Anuncios en prensa o revista!. Correoc. 8unto de ventad. elevisi=ne. allas pu!licitariasf. Iadio&. %nterneth. Etro F8or favor especi"$ue?

+0.Would % !uy this product at a price of -* to /*3

a. Most likely!. 8ro!a!lyc. %t is unlikelyd. %t is not at all likelye. % do not know


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And accordin& to the data o!tained, the product can !e found in varioussupermarket chains such as WalMart,

hawaiian snacks

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