hatch! fair 2013 report
TRANSCRIPT
![Page 1: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/1.jpg)
![Page 2: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/2.jpg)
in association with
HATCH! FAIR 2013 21-22 December 2013
Indochina Plaza Hanoi
Report on the Event Reporting date: Dec 27th, 2013
![Page 3: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/3.jpg)
in association with
Contents
» Event description
» Event objectives
» Challenges & opportunities
» Target audiences
» Event highlights
» Mass-media clipping report
» Performance and value
![Page 4: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/4.jpg)
in association with
Event description
» HATCH! FAIR 2013 was the first major
event organized by HATCH! PROGRAM
» The exhibition & conference venue was
Level 2, Indochina Plaza Hanoi
» The sponsors were: Alpine Creative,
Indochina Plaza Hanoi, Mekong Housing
Bank, Kingsmen, Highlands Coffee and
Pho24
![Page 5: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/5.jpg)
in association with
Event objectives
» To share knowledge & experience about start-ups in Vietnam
» To connect start-ups with business community, customers & potential partners
» To raise awareness to the general public about HATCH! PROGRAM
» To communicate that well-made start-ups are important to the development of Viet Nam
![Page 6: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/6.jpg)
in association with
Challenges / Opportunities
Challenges Opportunities
• HATCH! PROGRAM aimed to raise $10,000, but only could raise $2,000 from sponsorship (from VTI, MHB).
• This is the first annual event ever organized by HATCH! PROGRAM
• The event was organized in the time crowded with year-end, holiday, and charity fund-raising events
• 3-days before Christmas, participants were unable/unwilling to attend
• First Start-up exhibition and conference combined in Vietnam
• Rough-finish room conveys true feeling of start-ups like events in Silicon Valley
• Wide range of media attended • Not only technology start-ups, but also
start-ups in other sectors attended • Organized parallel with week-end
Christmas holiday exhibition at Indochina Plaza Hanoi
![Page 7: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/7.jpg)
in association with
Target audiences
» Would-be entrepreneurs
» Existing entrepreneurs
» Students
» Businessmen / supporting services
» Investors in Start-ups
![Page 8: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/8.jpg)
in association with
Target audiences
1000 visitors:
» 30% SMEs and supporting entities,
» 26% founders and entrepreneurs,
» 22% wannabe-entrepreneurs,
» 21% coders and programmers,
» 1% investor
17 speakers
15 startups and 5 DEMOs
![Page 9: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/9.jpg)
in association with
Event highlights
Executive summary:
All internal expectations were exceeded, but external expectations were not carefully set,
lessons learned are assessed herein.
![Page 10: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/10.jpg)
in association with
Pre event
HATCH! FAIR at
Cancham Networking Event HATCH! FAIR
Promotional Video
![Page 11: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/11.jpg)
in association with
Pre event
HATCH! FAIR
team work HATCH! FAIR
Interview with InfoTV
![Page 12: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/12.jpg)
in association with
THE EXHIBITION
HATCH! FAIR 2013
![Page 13: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/13.jpg)
in association with
Exhibition
![Page 14: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/14.jpg)
in association with
Exhibition
![Page 15: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/15.jpg)
in association with
Exhibition
![Page 16: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/16.jpg)
in association with
Exhibition
![Page 17: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/17.jpg)
in association with
Exhibition
![Page 18: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/18.jpg)
in association with
Expectation
![Page 19: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/19.jpg)
in association with
Reality
![Page 20: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/20.jpg)
in association with
THE CONFERENCE
HATCH! FAIR 2013
![Page 21: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/21.jpg)
in association with
Conference
![Page 22: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/22.jpg)
in association with
Conference
![Page 23: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/23.jpg)
in association with
Conference
![Page 24: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/24.jpg)
in association with
Conference
![Page 25: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/25.jpg)
in association with
Conference
![Page 26: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/26.jpg)
in association with
Expectation
![Page 27: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/27.jpg)
in association with
Reality
![Page 28: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/28.jpg)
in association with
Mass-media clipping report
Key Media Release
![Page 29: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/29.jpg)
in association with
Media Report
7 television media
» HanoiTV, VTC1, VTC10, HCaTV, infoTV,…
» 13’ story on Sharing Vietnam
» 4.5’ story on infoTV
40 online media
» 150+ articles about HATCH! FAIR 2013
1 print media
![Page 30: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/30.jpg)
in association with
Media Clipping
Truyền hình Hà Nội Thời sự 23:00
Key Media Release (Television News and Programs)
*Detailed media report to be presented in media clipping book
![Page 31: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/31.jpg)
in association with
Media Clipping
Key Media Release (Television News and Programs)
*Detailed media report to be presented in media clipping book
Truyền hình infoTV Phóng sự 18:00 – 21:00
![Page 32: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/32.jpg)
in association with
Media Clipping
Key Media Release (Television News and Programs)
*Detailed media report to be presented in media clipping book
Truyền hình VTC1 Thời sự 18:00
![Page 33: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/33.jpg)
in association with
Media Clipping
Key Media Release (Online)
*Detailed media report to be presented in media clipping book
![Page 34: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/34.jpg)
in association with
Key Media Release (Online)
![Page 35: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/35.jpg)
in association with
Performance and value
Judging our stated key performance
indicators (KPI) against actual
results, we met all targets.
![Page 36: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/36.jpg)
in association with
Key event metrics*
Item Expected Actual Result
Speakers 16 speakers
16 speakers
Start-ups & DEMOs 15 start-ups
5 DEMOs
15 start-ups
5 DEMOs
Media 3 TV stations
30 online & print media
7 TV stations
40 online media
1 print media
>150 news about HATCH! FAIR
Attendees 1,000 pax expected ~1000 pax arrived
* After the execution of the new plan of 1 room.
![Page 37: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/37.jpg)
in association with
Performance and value
(continued)
Positive commentary (source: feedbackstr.com pole, taken
21-22 December by roaming pollsters)
![Page 38: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/38.jpg)
in association with
Positive
» Professional and methodical organizing
» Practical content from various topics
» Useful panel discussion sessions
» Beneficial market overview sessions
» Start-up reflected venue and atmosphere
» Enthusiastic and thoughtful organizers
» Beneficial media coverage for start-ups
» Inspiring and practical guest speakers
![Page 39: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/39.jpg)
in association with
Performance and value
(continued)
Negative commentary, including resolutions / actions taken
(source: feedbackstr.com pole, taken 21-22 December by roaming pollsters)
![Page 40: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/40.jpg)
in association with
Negative
» Inexperienced Audiences
» Unavailable WIFI
» Not well prepared venue
» Some unskillful guest speakers
» No in-advanced, fixed and delivered content
» Not enough networking time
» No break between sessions
» Lack of direct translation
![Page 41: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/41.jpg)
in association with
Constructive
» Organize better instruction from parking site
to the event site
» Spread more published information
» Raise more booths and startups
» Encourage integrative activities from start-up
and booth holder
» Publish in advanced: slide, timeline, speakers
and topic
![Page 42: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/42.jpg)
in association with
Constructive
» Organize more communication method with
attendance: SMS, Email, Info Package
» Lack of recruitment material
» Expand topics
» Raise more specific cases
» Raise focused audiences: founders and
wannabe entrepreneurs
![Page 43: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/43.jpg)
in association with
Taken Action
» Collect feedback between team members
» Collect feedback from other parties:
FeedbackStr, Attendees, Speakers, …
» Record, consolidate and documentize all
feedbacks
» Ask, answer and follow-up with all people
who give negative feedbacks
![Page 44: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/44.jpg)
in association with
Public Feedback
BUSINESS IS OPEN See for yourself, on the web, our unfiltered
HATCH! FAIR 2013 feedback.
HATCH! FAIR 2013 Conference:
https://www.feedbackstr.com/reviews/hfcf
HATCH! FAIR 2013 Exhibition:
https://www.feedbackstr.com/reviews/hfex
![Page 45: HATCH! FAIR 2013 Report](https://reader033.vdocuments.us/reader033/viewer/2022052701/55d49b4ebb61eb181c8b45b9/html5/thumbnails/45.jpg)
in association with
See you at HATCH! FAIR 2014
October 11–12, 2014
Thanks for being with us in the beginning,
and believing in HATCH!