HandiviSharing Experiences

mobile market

mobile market

> mobile phone; first mass media and personal channel, always on, always accessible, available when content creation first impulse

> millions devices worldwide, 30% use UMTS, 34%use MMS, 75% of subscribers have less than 35 years old

> access democratization; data plans (mobile internet)3G acess, netbooks

> 240 millions users of mobile social networks in 2009of 600 million mobile subscribers

actual problems

> social networks are not fully integrated with mobile phones

> operator walled gardens

> social network walled gardens

> people want cheap ways to communicate, not only locally, but globally

> they want to share in real time, as it happens

> they want to be always up to date

handivi

handivi

> it's a mobile social network

> with focus on usability, integration and ubiquity

> for digital natives

> sharing experiences (msg, photo, video)

> always up to date with friends

> SMS -> MMS -> handivi

team

team

> Celso Pintoproduct development and technology- software development, mobile platforms and services- ITIJ-MJ, Siemens, Quadriga, Starmedia UK

> Vitor Domingosmarketing and operations- civil eng.; systems information, architecture andmanagement- ITIJ-MJ, CGD, forumB2B, Maxitel, Jazztel

goals

goals

> 0.7 – December- interoperability, bug fix, invite system

> 0.6/0.5 – November/October- site features, mobile optimizations, usability, feedback channel, tour guide- site open, backend consolidation, bug fix

> 0.4 – September- messaging system, photo sharing, user profile,public timeline

> 0.3 – August - alpha opening

for 2009

2009

> January – user month- get handivi on getjar- open network to public- feature consolidation (application and site)- integration with other social networks- communication strategy

> Fevereiro – social month- new social features- going to Mobile Peer Awards ;)- ....

http://handivi.comhttp://7syntax.com