han yin lee's portfolio

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CIS POSTER LAYOUT PRODUCT ILLUSTRATION Han Yin Lee Protfolio

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Page 1: Han Yin Lee's portfolio

1

Han Y

in Lee Protfolio

CIS

POSTER

LAYOUT

PRODUCT

ILLUSTRATION

Ha

n Y

in Le

ePr

ot

folio

Page 2: Han Yin Lee's portfolio

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Han Y

in Lee Protfolio

Han Y

in Lee Protfolio

Personal

Logo Design

Design and fashion is my life.You will soon know that I am

a girl expecting an amazing life through my work.

Page 3: Han Yin Lee's portfolio

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in Lee Protfolio

Han Y

in Lee Protfolio

Duke

Logo Design

Duke

CIS Design

Duke is a company which produces casino goods and

cards. The principle of the horse chess-based design is to represent the corperate

image as both powerful through its success as a leading

brand and elegance for the quality of thier products.

Duke is a company which produces casino goods and cards. The principle of the horse chess-based design is to represent the corperate image as both powerful through its success as a leading brand and elegance for the quality of thier products.

Page 4: Han Yin Lee's portfolio

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in Lee Protfolio

Han Y

in Lee Protfolio

Moon Star Sun Fashion

Logo Design

This concept is inspired by the moon, sun, star and universe. I designed four symbols with a different sense of vision, style, direction and creativeness. The logo conveys the essence itself from nature.

Shepherds House Hotel

Logo Design

The swan creates the feeling of elegance and beauty which in turn makes the guests feel comfortable and special when visiting the hotel. The hotel is also located on a scenic riverside overlooking a lake populated with natural wildlife such as the swan, which inspired the S shape of the Shepherd's House Hotel's logo.

'

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in Lee Protfolio

Han Y

in Lee Protfolio

Lady 7 Café

CIS Design

The concept of Lady 7 Café is using the temptation of food to substitute the beauty of fashion in 7 creative ways. Here, you are being-loved! Here, you are being worshiped! Here, you are irreplaceable! Lady 7 is the place for comfortable relaxation, spiritual joy and vision of beauty! My inspiration to create this logo spawned from the chic and sophisticated customers targeted by this luxury service.

Lady 7 Café

CIS Design

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Han Y

in Lee Protfolio

Astin Bespoke

Custom Logo Design

ASTIN is a reliable and powerful leader in customized

suits. I created this logo for ASTIN Gallery to incorperate the manner and perfection it

provides for its customers.

Shen Hung Machinery

Logo Design

The overall concept is inspired by the three processes recommended to the customer before purchasing the machinery; send work, see examples, buy with confidence. The colour theory and shape of the typography is influenced by the structure and visual appearence of the equipment. I feel the colour black represents strength and the sharp right angles embody the cutting edge technology.

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in Lee Protfolio

Han Y

in Lee Protfolio

Astin Bespoke

CIS Design

Astin Bespoke

catåalog

Page 8: Han Yin Lee's portfolio

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in Lee Protfolio

Han Y

in Lee Protfolio

2008 The International Biennale of Poster in Mexico, Gold Prize

2008 International biennial of the poster in Poland Warszawa,

Selected Participant

2008 Graphic And Advertising Design Young Gun Award, Bronze

Prize

Save Home

Global warming is a threat to both the future of human life and the existence of animals

living on the melting icebergs. The polar bear is used to

communicate to us what is happening to our and their

lives.

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in Lee Protfolio

Han Y

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2008 The International Biennale of Poster in Mexico, Selected Participant

Life

Continuing

Perhaps we could do more for our environment. Our hands can embrace the whole ecosystem and take care of its next generation instead of damaging it.

Nature Counter

Attack

A peaceful world creates distorted values. Sometimes we need to take a step back to see the repercussions we are facing from ignoring the

truth about the way we treat the world around us.

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in Lee Protfolio

Han Y

in Lee Protfolio

Green

Strength

2008 Graphic And Advertising Design Young Gun Award, Selected

Participant

Natural power cannot be replaced. The breeze

that strokes our cheeks is supposed to be natural from

the world around us, not produced from man-made machines. Our earth needs

balance.

Concept of

heartbeat tree

The heartbeat of the earth will gradually diminish as we continue to cut down more trees. At all costs we should find a way to maintain this already deteriorating heartbeat. What can we do to avoid this devastation?

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Han Y

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Put myself in

her shoes

My university degree show poster.

Ignoring

the Truth

Global warming continues to be a threat to humanity surrounding us everyday. Like some people who are unfortunate enough to experience color blindness, in a way we are all blind as we cannot clearly see the truth that our actions are having on the world around us whether we choose to believe it or not.

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Han Y

in Lee Protfolio

Thinking about the environment and how we can take care of it makes us feel closer to nature. As ideas grow in our minds we can come up with more ideas to look after the world around us.

Touch Stop Injuring

Please do not hurt the earth anymore since it is already

covered in injuries. You may not feel the pain yourself but if you could feel the

pain, would you do things differently? These symptoms

can be avoided and we wont have to feel the pain if we are

more careful.

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Magazine

layout Work

The following layout design for imperfect beauty is part of my final year work at the

University of London.

Han Y

in Lee Protfolio

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Han Y

in Lee Protfolio

For my final project I explored the concept of imperfect beauty. I convey the idea by taking imperfect pictures of what I believe is beauty and transform them into perfect magazines. I stimulate people by finding the sense of imperfect beauty around us.

Imperfect Beauty

Magazine Cover

Magazine inside pages

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Han Y

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Everyone wants to be healthy. Water is very important to everyone and the filtration process can make water even more pure and healthy for us. As to this design, I focus on three expressions; pure, natural and smile. Water is essential and part of our lives, without thinking too much we can experience the true meaning of filtered water by

Brita image

advertisement design

combining the concept of maintaining health and the complement of the spiritual language.

Brita image

advertisement design

Concise arrangement is my key to perfection. This layout

allows readers experience the natural feeling of the

water at its purity and create a soothing feeling, through the

swaying visuals of the water.

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in Lee Protfolio

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Cosmos

COSMOS means 'The universe' and is inspired by

the god of the universe - Zeus master of all things. In

September, 2007 a group of young people sharing

a common vision created COSMOS in the spirit of 'No compromise for low quality'.

Working to intricate detail and pursuing a personalized

service beyond peoples expectations and imagination;

The teams ambition is to continuously enhance

peoples sense of fashion. The things you buy is not just a

commodity, but a dream from them. 'COSMOPOLITAN,

FASHIONED BEING' - you are the master of the

universe.

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in Lee Protfolio

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Yamata no Orochi

Based on the Japanese mythical beast - Yamata no Orochi. Notice the sharp eyes as they stare at you and the lip of the cap that represents the beasts mouth.

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in Lee Protfolio

Cosmos

To launch!!! Fighting through anything the sky throws at

you, the product is both light and durable.

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Han Y

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Black light Chinalife 2001

yearbook design

This is a calander design for the China Life Insurance

company.

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in Lee Protfolio

Han Y

in Lee Protfolio

Chinalife 2001

yearbook design

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in Lee Protfolio

Han Y

in Lee Protfolio

Wherever you are, regardless of ethnic origin or race, The taste of Starbucks is something we can all enjoy. We go there following our mind and order an irreplaceable moment.

Starbucks

cap design

2005 Starbucks Tumbler Design Competition, Selected Participant

Imperfect

Beauty

The purpose of this experiment is to allow

people to find natural beauty in different ways and how

to find the sense of the imperfection of beauty. This

experiment sets the direction for defining natural beauty

and working practice in biology. I used the natural formation of cells through

a microscope to find these natural shapes. Some forms

are good and some forms are imperfect. I used watercolour to draw patterns in different

ways with the aim of trying to define natural beauty through

this practice.