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Contact: Rachel Friedman, 727-443-7115, Ext 206rachel@newsandexperts.com

Prospering Through Tough Times

Both Personally and ProfessionallyEntrepreneur, Philanthropist Combines Business,Personal Guidelines into One Philosophy of Life

Los Angeles, CA- One of Dick Gunther's first lessons in philanthropy came at anage before he was able to understand what he had witnessed.

"One of my only memories of the Great Depression was when I was five yearsold" Gunther, a successful entrepreneur and philanthropist recalled. "I remembera nicely dressed man coming to our door and politely asking my mother if she

could give him something to eat, as he was hungry and had no money. Sheasked him to come around to the kitchen and she fixed him some food. Iremember being very upset and wondering how it could be that this nice manwho looked prosperous could be hungry. I was young and lacked the form ofreference to understand that the economy had tanked, and that even the rich hadbecome the poor practically overnight.

Gunther's recollections are collected in his memoir, HowHigh Is Up: the Tale ofa Restless Spirit (Greenleaf Publishing, 2009), (www.dickgunther.com), writtento share his lessons in life with his three sons. His message is simple---times aretough now, but they have been tough before, and if we can manage to keep our

eyes and our hearts focused on things that truly matter, we can reduce andsometimes defeat fear and anxiety. More importantly, the key to a fulfilling lifelies within our ability to think and be of service to others.

In Gunther's 83 years he had made millions in real estate and other businesses,helped untold thousands through charitable organizations and programs heeither founded, steered or participated in and raised family along the way.

His tips for living a rich, fulfilling life apply to business as well as your personallife.

Remember That Life is an Adventure "Life is not a journey to the grave withthe intention of arriving safely in a pretty and well preserved body, but rather toskid in broadside, thoroughly used up, totally worn out, and loudly proclaimingWow! What a ride is what author Dean Karnazes says about life. Embracingthat philosophy and living life with high energy embodies Gunther's path for thegood life.

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Take Reasonable Risks in Life In living his life as an adventure, Guntherlearned that if we are to get the most out of life, we have to take risks. Not crazyrisks, but 'push the envelope' to understand our own capacities.

Ignore Failure and Learn From Mistakes "One thing to remember is that there

is no such thing as failure, unless we define the experience that way, Gunthersaid. If we attempt something in life or business and it doesn't work, we don'thave to consider it a failure. If we do, it is a crime of ego. We either feeldiminished as a person, or assume that we failed because of some deficiencywithin ourselves. Better to leave out the ego from the equation and simply sayThat didn't work, so what have I learned from it?

Solve Problems I learned a big lesson from my children, he said. Withchildren, just as in business, its not always as important to be right as it is tosolve problems. You can be right, but it may not always help the situation.Todays economy is fraught with injustice, and many feel they are in the right to

take punitive action against those who have caused it. But that doesnt alwayssolve the problem. My children taught me that being right isnt always of realimportance. Solving problems is.

At 83, Gunther shows no signs of slowing down in his philanthropic work, whichis based on one of his most important messages. Always have something to dothat involves helping others, he said. One of the secrets of a happy and serenelife is that enriching the lives of others also enriches you.

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About Richard S. Gunther

A successful entrepreneur who made a fortune by age 34, Dick Gunther is aninvestor, writer, husband, father and grandfather; he is a man who learned togive. His charitable efforts have earned many awards and much recognition toname a few: Founder AARP Legacy Award, Chairman of Operation Exodus, Co-President, Americans for Peace Now, Member California Governors Council onWellness and Fitness and California State Commission on Aging, and he was adelegate to the infamous 1968 Democratic National Convention in Chicago andhonored by being named on President Richard M. Nixons Enemy List. He wasgiven the UCLA award for Community Services and also serves on the Board,

the Executive and other Committees of the Grameen Foundation USA,supporting major micro-enterprise loan programs, which are involved in millionsof small loans around the world. (www.dickgunther.com)

To interview Richard Gunther or to request a review copy of How High is Up?contact Rachel Friedman at 727-443-7115, ext. 206 or e-mailrachel@newsandexperts.com. Please include your name, publication, andmailing address with your request.

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