guinness world record @ transform conference europe

MAKING THE AMAZING OFFICIAL

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Page 1: Guinness World Record @ Transform conference Europe

MAKING THE AMAZING OFFICIAL

Page 2: Guinness World Record @ Transform conference Europe

WHERE IT ALL BEGAN

Page 3: Guinness World Record @ Transform conference Europe

136MILLIONbooks sold to

date

53THOUSAND

record

applications

and enquiries

annually

???

?? ?

WHERE WE ARE NOW

1MILLION

YouTube

subscribers

10MILLIONFacebook fans

750MILLION

global TV

viewers

annually

Page 4: Guinness World Record @ Transform conference Europe

Digital

Publishing

Advertising

Licensing

Live / Experiential

Page 5: Guinness World Record @ Transform conference Europe

Employee Engagement

Family Entertainment

Roadshow/Theatre Tour

Experiential

GWR LIVE! SERVICES

Page 6: Guinness World Record @ Transform conference Europe

GWR LIVE!

Page 7: Guinness World Record @ Transform conference Europe

GWR LIVE!

Page 8: Guinness World Record @ Transform conference Europe

THE FUTURE

Page 9: Guinness World Record @ Transform conference Europe

RESULTS

PublishingMarket GWR

2008-2014 2015Market GWR

-22% -22% +18%+3.7%

GWR

Commercial

2010-2015

+130%

Page 10: Guinness World Record @ Transform conference Europe

www.guinnessworldrecords.com

@GWR

#makeitofficial

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