IMPORTANT NOTICE? - Guidelines for Product Promotion & Income Opportunity –

As you know, Nu Skin’s products are exclusive and innovative, and there is a tremendous excitement about the results that Distributors and consumers experience with our products. However, we need to remember that any claims about our products, which are not in harmony with applicable laws, could jeopardize our ability to continue to successfully market them (even more since the importance of accurate product-related communication has increased in our region).

Likewise, the Nu Skin Business Opportunity is a very attractive Business Opportunity, thanks to Nu Skin’s history of innovation, financial stability, loyalty and commitment to Distributors, and competitive compensation plan. However, any claims regarding the income opportunity which are not in line with applicable laws, put the company at risk for regulatory action.

In order to help you present our products and the income opportunity in an accurate and lawful way, please read the reminders below regarding what can and cannot be done and said about product and income claims:

Product claims (Chapter 3, Section 2, Policies & Procedures): must be correct and not misleading

Do:

• only make the specific product claims and representations as published in Nu Skin’s Business Support Materials and Company literature (e.g. Product Information Pages, Nu Skin website), and approved by Nu Skin for the specific market where you make the claims;

• share positive personal testimonials which are consistent with approved claims;

• stick to Company literature and instructions for use for any product (to avoid your personal liability);

• suggest customers to talk to their healthcare provider for diagnosis/treatment options for any healthcare concerns;

• only use before/after pictures that have been approved by Nu Skin to demonstrate product benefits.

Don’t:

• make any claims that cannot be found in Nu Skin’s Company literature or on the Nu Skin website;

• make any medical claims or assign any medicinal characteristics to our products;

• claim that our products treat, cure or prevent any disease or medical condition (our products are cosmetics/nutritionals, not drugs);

• use testimonials that state or imply that our products helped address, treat, cure or prevent any disease or other medical condition;

• modify any packaging, labels, literature or instructions for use for any product (to avoid your personal liability);

• create your own before/after pictures;

• claim that any product is registered or approved by national authorities.

Income claims (Chapter 3, Section 3 Policies & Procedures): must be accurate and not misleading

Do:

• share your “Why”;

• talk about the success that can come through hard work, dedication and patience;

• emphasize the importance of retailing the product;

• talk about the competitive and innovative sales compensation plan;

• raise realistic expectations when talking to someone about the income opportunity;

• disclose the EMEA Distributor Compensation Summary when making compensation claims.

Don’t:

• make any false or misleading income/lifestyle claims or claims that do not contain achievable goals for an average person;

• make any income guarantees;

• share details of individual commissions earned;

• use the terms “passive” or “residual” income;

• make claims regarding individual timelines for reaching pin titles.

For additional guidance on authorized product and/or income claims, we encourage you to review Chapter 3, Sections 2 and 3 of our Policies & Procedures.

Please remember that only Blue Diamond Executives may produce, utilize and distribute their own Business Support Materials and Services, on certain conditions.

The guidelines above are simple and when we execute them consistently, we all win. So spread the word and share the content of this email with your organization.

Thank you for your continued support. We look forward to a long, successful and productive business partnership.

“Dreams get you into the future and add excitement to the present”