guidebook events solutions

What is Guidebook?Guidebook offers a high-quality mobile app for events, conferences, and trade shows. We allow you to connect with your attendees by creating a customized guide accessible on all mobile devices. A mobile guide is a great way to:

Get the most up-to-date session schedules to your attendees

Give guests an easy way to search for the exhibitors, and speakers they want to visit

Allow people to engage with the event via social media like Twitter and Facebook

Provide a detailed list of what to do and where to eat around the local area

Provide your sponsors an extra opportunity to get their name out there. Revenue from sponsorship sales can often cover the entire price of the app

Save paper and money on printing costs

Why mobile?

Smartphones have only been a widely used consumer product for fewer than 10 years. In that short time, usage has grown exponentially. They now account for more than one-quarter of the U.S. mobile phone market. In certain populations, such as trade show and conference attendees, they are used much more widely.

© 2012 Guidebook, Inc • 1

Devices supportedGuidebook is user-friendly on iPhones, Android phones, Blackberries, and any other devices that your audience might use. We offer native apps for iPhone and Android and a mobile web app all for one low price.

Our PhilosophyAt Guidebook, we don’t think it should be expensive or difficult for organizations to connect with their audiences on their mobile devices. Guidebook makes it simple and inexpensive to go mobile, while providing an elegant and engaging user experience.

In-app SponsorshipsGuidebook offers guides for a fraction of the cost of our competitors. But if you concerned about your budget, you should take advantage of our in-app sponsorship opportunity. By selling in-app sponsorships, you can easily recoup the costs of building a guide and even turn a profit, as many of our customers have done in the past.

The Guidebook Feature Tour

Guidebook offers many useful features that will appeal to your attendees. Current features include everything from interactive maps and schedules to shared photo albums and social media integration on Twitter and Facebook. You can also add custom lists for speaker bios, exhibitor lists, local dining sections, and more!

Schedules with tracks, alerts, and session detailsYour entire schedule is right on your attendees’ phones. They can pick sessions and add them to their personalized agendas with reminders. If they want more details, they simply click on a session. Images can accompany any item.


Interactive Maps Add vividly detailed, high-resolution maps of your venue. Attendees can scroll and zoom in order to navigate their way around the show floor. You can also add maps showing how to get to the venue from the airport.

New: Do you have a large or complicated venue that people may need help navigating? Our new mapping functionality allows users to click on a session or an exhibitor and be directed to the appropriate location. (Available events starting after Spring 2012)

Instant FeedbackAsk your attendees what they liked most about the event, or how they would improve it for next year. You can include multiple-choice, sliding scale, and fill-in-the-blank questions. The answers are automatically available to the event organizer through their web portal.

Guides can have multiple feedback modules to allow for questions on different topics.

SocialAll of the social buzz surrounding the event on Twitter and Facebook is collected in one place for easy browsing and participation. Post Tweets and Facebook updates right from the app!

You can also direct users to an easy-to-navigate version of your YouTube channel, so that they can keep up with any videos that you post.

Interactive SponsorshipsAllow your sponsors another way to get in front of your attendees by letting them sponsor an unobtrusive banner at the bottom of the screen.

With hundreds or thousands of people using the app throughout the event, this is a valuable opportunity. And all of the money it generates goes directly to you!


Custom SectionsCustom sections allow you the flexibility to add any information that you think your attendees would use. As the name suggests, they’re completely customizable. Group items into folders, name them what you want, and pick from our large library of descriptive icons. Each entry in a section can contain a picture or logo, and a description that can include hyperlinks, click-to-calls, and rich formatting.

Presenters, exhibitors, and Sponsors: Allow your attendees to browse lists of the people and companies that they want to visit at the event.

Dining, Nightlife, and Local Attractions: Let people know what they can do around town by providing them a curated list of local offerings along with hours and contact information.

Directories and Resources: Include lists of important contacts and resources that attendees might need, or simply a directory of participants.

To-do ListsAn interactive to-do list allows your attendees to jot down all of the things they don’t want to miss and check them off upon completion.

With one touch, they can add an exhibitor, speaker, sponsor or anything else in a custom section to their personal to-do list.

Shared Photo AlbumsA professional photographer can’t be everywhere at the same time. With Guidebook, attendees can take photos and instantly upload them to our mobile guide. This creates a collective photo album that people can browse through to see this event from different perspectives.


Global SearchThe entire guide is searchable! Want to find something or someone? Simply start typing in their name and it will take you right there. A list of results will come up. Click the result to go to the relevant speaker, sponsor, or scheduled session.

How Guides are BuiltGuidebook would be happy to build and update your guide for you, but if you want to create or maintain a guide on your own it is quick and easy with our content management system, Gears. From within Gears, you can easily put in all the things you want your attendees to have, including schedules, maps, information, pictures, and logos.

Aside from the intuitive simplicity of managing content, Gears has the added benefit that it allows you to control your native iOS and Android apps as well as your mobile website in one place. Any change that you make automatically propagates through all three apps

Add New InformationPutting content into the guide is easy! Simply fill in the blanks in our online form to add session titles, descriptions, locations and any other information.

Use our handy widgets, such as our data importer, to add lots of information at once.

Import Existing InformationWith Guidebook, there is no need to duplicate effort. If you already have your information in a spreadsheet or an iCal feed, you can easily import it.


Alternatively, if you only have a few things that you need to enter, you can easily enter them manually on Gears.

Preview Guides InstantlyWant to know what your guide looks like in the app? You can preview it directly on your phone or tablet at any time without having to publish it for the world to see.

Gears will give you a preview code that allows you to see and interact with the guide before you publish it for your attendees.

Multiple EditorsMake your co-planner(s) editors of your guide, so you can all work efficiently in Gears either at the same time or independently.

You can have as many editors of your guide as you need.

Plenty of CustomizationAdd your logo to brand the guide, and put in custom icons for different sections.

For instance, you can add icons for custom lists, such as a product section, a local nightlife section or dining options section.

Drag and Drop EditingWant to rearrange the sections of your guide, or move items around within a section?

In the “Manage Layout” section, all you have to do is click on an item, drag it where you want it, and drop it.


Instant UpdatesAnytime the event organizer makes a change to the guide, it will be instantly available to everyone using the guide.

Optionally, add a message to inform users of the change when they next open up the guide.

Get Guidebook for your EventNo matter what your budget, we have the right solution for you. The prices listed below are per event. If you are interested in using Guidebook for multiple events please inquire about our package deals by emailing us at [email protected] or calling (650) 319-7233 (Option 1).

See a detailed description of our different plans on the next page.


Guidebook Plans


Standard - Free Plus - $1,750 Premium - $5,000

Designed for events on a tight budget.

Perfect for medium and large events.

Our most extensive solution.

Build-It-Yourself

Email Support

200 Guide Downloads

Schedule

1 Custom Section

Maps

Customizable Schedule & Reminders

To-Do List

General Information

Launch Kit

Usage Report

Real-Time Updates w/ Messaging

Social Media Package

Feedback/Attendee Survey

Shared Photo Album

Mobile Ticketing

Additional Branding

In-App Sponsorships

Interactive Maps

Build-It-Yourself

Phone And Email Support

2,000 Guide Downloads

Schedule

3 Custom Sections

Maps


To-Do List

General Information

Launch Kit

Usage Report



Feedback/Attendee Survey

Shared Photo Album

Mobile Ticketing

Additional Branding

In-App Sponsorships

Interactive Maps

We Build It For You

Phone and Email Support

Unlimited Guide Downloads

Multiple Schedules (Tracks)

Unlimited Custom Sections

Maps


To-Do List

General Information

Personalized Launch Kit

Usage Report



Multiple Feedback/Surveys

Shared Photo Album

Mobile Ticketing

Additional Branding

In-App Sponsorships

Interactive Maps

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