guestbook brochure
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GuestBook BrochureTRANSCRIPT
© GuestBook LLC. Patent rights pending. GuestBook and its distinctive logo design are trademarks of GuestBook LLC. TripAdvisor®, Expedia®, and hotels.com® are not a�liated with GuestBook and are registered trademarks of their respective owners. Rev090407
Your Website Visitors Are Leaving to ViewGuest Reviews Hosted on Travel Websites
Guest Reviews Hosted by GuestBook WillHelp You Retain Your Website Visitors
Your GuestBook Webpage
Studies report that most visitors to your hotel website want to see guest reviews before making a reservation.
When a visitor leaves your website to �nd guest reviews, you may pay a commission if the reservation is made at a travel website or you may lose the reservation to another hotel. Even if your visitor returns days later to make a reservation on your website, your a�liate marketing program may pay commissions for the “referral”.
Travel websites, such as TripAdvisor® and its a�liates, Expedia® and hotels.com®, receive more commissions because they host reviews posted by your guests.
Now you have the option to direct your guests to a guest review website that does not compete with you or cost you a percentage of your revenue. The GuestBook website does not book reservations and does not participate in a�liate marketing programs. In fact, your GuestBook webpage has only one reservation button – a link to your own reservation system.
GuestBook Reviews Can Deliver PotentialGuests to Your Website from Google LocalBusiness Search ResultsGoogle has made hotel guest reviews a key part of its Google Local Business Search so that any search for hotels in your city will display a listing of hotels and a link to reviews for each hotel.
A Reviews tab is displayed when a user clicks on a link for any of the hotel reviews. This tab shows a list of abbreviated reviews, each with a link to the full reviews at the website hosting the reviews.
The more GuestBook reviews displayed for your hotel, the more likely it is that users will click on a GuestBook review and be delivered to your GuestBook webpage.
Your GuestBook Webpage
How GuestBook Works
GuestBook is a Cost-E�ectiveOnline Marketing Service
GuestBook is an independent guest review website that provides a separate page for each hotel's guest reviews. Your hotel’s GuestBook webpage is part of the guestbookreviews.com website, but is only displayed when visitors to your hotel’s website click a link on your website to your GuestBook webpage, or when someone clicks a link from a guest review that is shown in the results of a Google or other search.
The GuestBook service is provided on a monthly subscription basis. There are no setup fees and you can have your GuestBook webpage set up in minutes. There are, of course, no commissions for bookings or a�liate marketing program commissions for referrals.
WE MANAGE THE SOFTWARE AND HOST THE REVIEWSWe manage the GuestBook software application on our servers and host your webpage and guest reviews.
YOU INVITE YOUR GUESTS TO POST REVIEWSYou deliver printed or email invitations to your guests to post reviews. Posting a review is easy because we just validate a unique number from each invitation. In fact, posting a review is so simple, it can even be done on an iPhone right after a guest checks out.
Since guests do not have to register to post a review, they will be more inclined to respond to your invitation to post a review.
WE VALIDATE THE GUESTS BEFORE THEY POST REVIEWSEach invitation has a unique login number which we use to validate that a guest has stayed at your hotel.
The invitation system ensures that all reviews are posted by guests who have actually stayed at your hotel.
GUESTBOOK PROVIDES OPTIONAL SURVEYSGuests who post reviews have the opportunity to respond to an optional survey you customize or they can be delivered to your own survey system.
GUESTBOOK ENABLES YOU TO ENHANCETHE REWARDS OPTIONS FOR YOUR GUESTSYou can provide loyalty rewards as an incentive for your guests to post reviews or take surveys as we do not link frequent guest numbers to speci�c reviews.
Guest InvitationsCUSTOMIZE AND PRINT – Our design wizard enables you to customize your guest invitations. Our server then inserts a unique login number for each invitation. The invitations can then be printed from a PDF �le or saved as HTML �les.
DELIVER TO YOUR GUESTS - You can hand invitations to guests at your checkout desk or provide them to guests with their receipts. If you prefer you can email the HTML �les. As an alternative, an optional CSV �le of guest login numbers can be used to integrate with your CRM system.
EASY TO MANAGE - Since we use random login numbers associated with your hotel, but not with any particular guest, any invitation can be delivered to any guest.
Contact GuestBook
Register your hotel at:www.guestbookhotels.com
Email us with your questions to: [email protected]
Call us at: 1-617-517-6028