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Presented by ABHIJEET KUMAR ANKITA YADAV ALKA KUMARI DIPTI BHARTI DINESH KURMI

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Presented byABHIJEET KUMAR

ANKITA YADAVALKA KUMARIDIPTI BHARTI

DINESH KURMI

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Product 1

“Lenovo I420”

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http://www.priceindia.in/laptop/lenovo-thinkpad-i420-price/

Features

ultra-thin,

lightweight battery life up to 3 Hours

Price

Rs.35000 to 40000 in India

Market Position

In india

10.3 % out of world’s share in PC section.

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Product 2 “Ipod”

2 “Ipod”

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Price in India

rs.15400 to

Rs.25990

Market Position

Grow the market by year over year is 10million unit all over world

Features:

Camera

Microphone

Speaker

Battery Backup

http://www.gadgetspriceindia.com/apple-ipod-touch-8gb-32gb-64gb-price-in-india/

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Emotional side Loneliness Caring Brand conscious Like by the pets

Marketing side Oppourtunity Revenue high income Virgin market

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commentator opinion Good strategy fake news cheap publicity

Marketing viewHow BCG can become no. 1

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Product 4

“Vodafone”

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Movie 1

“Mere Brother Ki Dulhan”

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http://www.muskurahat.pk/bollywood-news/mere-brother-ki-dulhan-earns-25-crores-in-

first-3-days.html

Mere brother Ki Dulhan

Budget

30 crores

Total business

45 crores in 3 days

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Movie 2

“chalo Dili”

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http://bollywooders.com/new-releases/chalo-dilli-fares-well-at-box-office/

Star

Budget

Total business

• Lara dutta

• Vinay Pathak

• Rs. 5 crores

• Around Rs 6 crores in 2nd week

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Analysis – Aarakshan and Bhopal is good as is the based on emerging topic and is shooted in bhopal and it is based on social problem of caste discrimination.

Interpretation- Aarakshan which is directed by prakash jha is on the topic of reservation in jobs and educational institutions and shooted in Bhopal and indirectly gives influence to tourism.

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Sachintendulker

Sports issue 1

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• Analysis- Master blaster missed his century by 9 runs,is so sad as you all know that sachin misses his century only by 9 runs during england test and break million hearts in india and abroad.

• Interpretation- Sachin has already 99 century in both formats and missed only one to cover 100 golden no in oval test he was lbw by Bresnan and missed his century.

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• Malinga

Sports issue 2

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http://www.imserba.com/forum/what-do-you-think-about-malingas-bowling-action-t99242/

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http://in.answers.yahoo.com/question/index?qid=20090507215814AAgAcYW

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