growth hacking strategies - southstart conference australia
TRANSCRIPT
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Analytics: Google Analytics, KISSmetrics, CrazyEgg
Test Traffic: Facebook, LinkedIn Ads & Google AdWords
A/B Tests: Optimizely
Qualitative Feedback: Qualaroo
Landing Pages: Unbounce or LeadPages
What you will need
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Get website speed right = Important
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@connections8
Growth hack your Social Media Fans for content!
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@connections8
200,000 Visitors just from sharing High quality FOOD IMAGES on Pinterest
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@connections8
Content needs to be of a technical nature.
14,000 + Visitors from Reddit in 24 hours!
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@connections8
Deals Website to promote all business offers
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@connections8
Search term “Buy Sunglasses Online”
Whirlpool.net.au + Quora.com = Still driving HUGE TRAFFIC!!!
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@connections8
Growth Hack Social Sharing Ideas
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1,800 Backlinks
Creative Web Application - Death by Caffeine App
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Slide Share Your Best Content Assets and Presentations on your blog & Cross
promote
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@connections8
Email influencers and ask them to SHARE blog content
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@connections8
Emailing influencers Can lead to meetups
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Reviews targeting influencers = retweet
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Exit pop ups work well
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Make forms SUPER simple like Twitter
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Grab content ideas from Google auto suggest and Google Keyword
Tool
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Some growth hackers might take it too far…
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Tools to help Growth Hackers
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SEM Rush.com – Keyword Ideas & Competitive Data
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www.screamingfrog.co.uk/seo-spider/
Screaming Frog – Website Crawling
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Ahrefs.com Top Content Tool Great for competitive research
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Social Media Optimizer Toolsmo.knowem.com