growing a monetized user base - growth hacker conference 2013

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These are the basic slides for Ivan Kirigin's November 2013 talk at the Growth Hacker Conference. Check out his new startup, http://yesgraph.com/at/ss Topics include the path to working on growth at Dropbox, driving referrals, and lessons learned

TRANSCRIPT

Growing a Monetized User Base

Ivan Kirigin [email protected] @ikirigin

Robots YC Dropbox

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Freemium

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Referrals PRODUCT

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Referrals

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Norms Symmetry 2 / 0.25 / 50 Lifecycle

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messaging /gs P.S. /edu /spacerace

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/photos !

Samsung & /gs

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YesGraph

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Freemium

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Signup Job Invite Signup Refer

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Signup Job Invite Signup Refer

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Signup Job Invite Signup Refer Share

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