group sales program - seabourn€¦ · utilize our one simple group sales program for all types of...

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With a simple set of the very best amenities and incentives, Seabourn’s Group Sales Program is the best way to build your business. We understand how profitable selling groups can be for you, so we’ve created a simple set of tools to help you succeed. Our Group Sales Program is the simplest, easiest and most generous at sea. Choose either Shipboard Credits to help you close the sale, or Bonus Commissions to help defray your marketing costs. Combine either of those two amenities with the opportunity to earn Tour Conductor credits and you’ll see why the World’s finest Small-Ship Cruise Line offers the world’s best Group Sales Program. Shipboard Credits OR Bonus Commissions can be chosen at the time the contract is created. Participating travel advisor partners must sell enough suites to earn the first Tour Conductor berth and make final payment on the qualifying bookings in order to earn Shipboard Credit or Bonus Commission amenities. Certain combinability restrictions may apply. One single program covers all types of groups and offers unparalleled value Utilize our one simple Group Sales Program for all types of group business – such as family events, social clubs, sports organizations, food and wine enthusiasts and service clubs, just to name a few. Seabourn offers tremendous value, especially for groups – the winning combination of the Seabourn experience combined with alluring destinations all around the world. Plus, enjoy added amenities for group guests, or added compensation for group producing travel professional partners. GROUP CONTRACTS AND SCHEDULE OF PAYMENTS n Group contracts require a deposit of $25 per suite within the allocation requested. This deposit is due 30 days from the date the group contract is issued. This deposit is refundable and applicable to any booking made within the group contract. n Once a suite is held with names (a reservation made within the group contract), the standard deposit is due within 3 days of booking. n Group contracts/Group bookings for which no deposit has been received by the specified date will be cancelled. Re-booking of cancelled contracts/bookings will be based solely on availability. n Final payment: standard payment terms apply. AMENITIES SAILINGS OF 9 DAYS OR LESS SAILINGS OF 10 DAYS OR MORE Shipboard Credits $250 per suite* $500 per suite* Bonus Commissions 3% 5% Tour Conductor Credits from 1:7 from 1:7 Should the deposit be applied to a booking, and the booking is cancelled within cancellation fees, the group deposit will not be refunded. * Based on double occupancy Group sales program

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Page 1: Group sales program - Seabourn€¦ · Utilize our one simple Group Sales Program for all types of group business – such as family events, social clubs, sports organizations, food

With a simple set of the very best amenities and incentives, Seabourn’s Group Sales Program is the best way to build

your business.

We understand how profitable selling groups can be for you, so we’ve created a simple set of tools to help you succeed. Our Group Sales

Program is the simplest, easiest and most generous at sea. Choose either Shipboard Credits to help you close the sale, or Bonus Commissions

to help defray your marketing costs. Combine either of those two amenities with the opportunity to earn Tour Conductor credits and you’ll see

why the World’s fi nest Small-Ship Cruise Line offers the world’s best Group Sales Program.

Shipboard Credits OR Bonus Commissions can be chosen at the

time the contract is created. Participating travel advisor partners

must sell enough suites to earn the fi rst Tour Conductor berth and

make final payment on the qualifying bookings in order to earn

Shipboard Credit or Bonus Commission amenities. Certain

combinability restrictions may apply.

One single program covers all types of groups and offers

unparalleled value

Utilize our one simple Group Sales Program for all types of group

business – such as family events, social clubs, sports organizations,

food and wine enthusiasts and service clubs, just to name a few.

Seabourn offers tremendous value, especially for groups – the

winning combination of the Seabourn experience combined with

alluring destinations all around the world. Plus, enjoy added

amenities for group guests, or added compensation for group

producing travel professional partners.

GROUP CONTRACTS AND SCHEDULE OF PAYMENTS

n Group contracts require a deposit of $25 per suite within the

allocation requested. This deposit is due 30 days from the date the

group contract is issued. This deposit is refundable and applicable to

any booking made within the group contract.†

n Once a suite is held with names (a reservation made within

the group contract), the standard deposit is due within 3 days

of booking.

n Group contracts/Group bookings for which no deposit has been

received by the specifi ed date will be cancelled. Re-booking of

cancelled contracts/bookings will be based solely on availability.

n Final payment: standard payment terms apply.

AMENITIES SAILINGS OF 9 DAYS OR LESS SAILINGS OF 10 DAYS OR MORE

Shipboard Credits $250 per suite* $500 per suite*

Bonus Commissions 3% 5%

Tour Conductor Credits from 1:7 from 1:7

†Should the deposit be applied to a booking, and the booking is cancelled within cancellation fees, the group deposit will not be refunded.

* Based on double occupancy

Group sales program

Page 2: Group sales program - Seabourn€¦ · Utilize our one simple Group Sales Program for all types of group business – such as family events, social clubs, sports organizations, food

ALLOTMENT GUIDELINES

Group Minimumn Seabourn Odyssey, Seabourn Sojourn and Seabourn Quest – A

minimum commitment of 5 suites/10 guests (double occupancy) is

required for a group contract.

n Seabourn Encore – A minimum commitment of 7 suites/14 guests

(double occupancy) is required for a group contract.

Group Maximumn Seabourn Odyssey, Seabourn Sojourn and Seabourn Quest – The

maximum size for a standard group contract is 40 suites/80 guests

(double occupancy).

n Seabourn Encore – The maximum size for a standard group contract

is 50 suites/100 guests (double occupancy).

Other Guidelinesn Requests for larger allotments require Seabourn’s Product Marketing/

Executive approval, and may require a separate agreement with

revised deposit, cancellation and Tour Conductor policies.

n Additional group space beyond the space initially contracted

may be available subject to approval. Any bookings made outside

the group will not count toward earning Tour Conductor credits.

n Alternative category space may also be available subject to

approval. All bookings made within approved category space will

count toward earning Tour Conductor credits.

n Specific accommodation assignments are available only when full

deposit is received and complete guest names are given.

REVIEW AND RECALL DATES

Other Guidelinesn Group allotments will be reviewed periodically and unsold space

may be recalled at any time at Seabourn’s discretion. Advance

notice will be given via fax or e-mail and a “book by” date of at

least 24 hours will be provided.

n Unsold space is defined as space for which Seabourn does not

have specific guest names and the required deposit.

EARNED TOUR CONDUCTOR CREDIT

n Tour Conductors vary by ship and sailing date and are subject

to change. Please inquire with Group Sales for the current Tour

Conductor credit ratios. Only the first and second guests in a

suite apply towards earning a Tour Conductor credit.

n A Tour Conductor suite will not be booked for use by Tour

Conductors/escorts unless requested in advance as part of the

contracted group allotment. Tour Conductors will simply be

calculated as financial credits and arbitrarily applied to a booking

within the group for accounting purposes. For example, if the

standard Tour Conductor ratio is 1:9, 20 guests must be booked

and deposited within the group’s allotment in order for the Tour

Conductor suite to be provided. Net Tour Conductor credits are

refunded to the agency after departure.

n A maximum of 8 Tour Conductor berths per group may be earned.

n Tour Conductor credits will be earned based on the category in which

the greatest number of guests (based on double occupancy) is

sold. Should the same number of guests be sold in more than one

category, the lowest-fare category will be used in calculating the

Tour Conductor credit.

n Each booking made as sole occupancy will count as 1 guest when

calculating the number of Tour Conductor berths a group has earned.

n Bookings may be excluded from Tour Conductor calculations and/or

amenities based on pricing eligibility

n Tour Conductors are cruise-only and do not include airfare,

transfers, land extensions or shore excursions, non-commissionable

fares, Taxes, Fees & Port Expenses, any miscellaneous fees/

charges or insurance premiums.

COMMISSION

A travel agency will earn the same rate of commission for group

bookings as they earn for FIT bookings. In order to earn Bonus

Commissions, a participating group travel advisor partner must

sell enough suites to earn the first Tour Conductor berth.

ONBOARD CREDITS

No other shipboard credit promotions are combinable. In order to

earn group shipboard credits, a participating group travel advisor

partner must sell enough suites to earn the first Tour Conductor berth.

CANCELLATION POLICIES

Cancellation fees for group contract bookings are the same as

those for FIT bookings.

ONBOARD ARRANGEMENTS

Group hospitality desks, signage and name tags are not allowed

aboard any Seabourn ship.

PROMOTIONAL GUIDELINES

n Promotional materials including brochures, customizable emails and

letterhead are available to support your group marketing efforts.

n Any advertising or direct marketing materials created by your

agency must be approved by your Business Development Manager

prior to distribution.

n Ask your Business Development Manager for ideas or help in

creating a marketing plan for your agency’s group promotion.

IMPORTANT CONTACT INFORMATION

n For group rates and contract information, contact Seabourn’s

Group Department at 800.929.9595.

n For marketing and promotional assistance, contact your Business

Development Team at 866.755.5622

n For comprehensive information, including helpful marketing tools

designed exclusively for travel professional, please visit our web

site at Seabourn.com.

Terms and conditions are subject to change without notice. Ships’ Registry: Bahamas ©2015 Seabourn