GROUP FEEDBACK – TARGET AUDIENCE

We had a viewing day, where 20+ students from our targeted audience were made to watch our rough cut, and then give feedback using an app, so we could gather it all in one place. Feedback would be both positive and negative It was then processed on an excel sheet and these were the results.

Evaluation

We understand most points made in the feedback and we will act upon this. This feedback technique was successful as we were able to highlight our weaknesses and see what our audience wants to see. We will add more facts and more professional opinions and include better editing for continuity. Saying that, because it’s a rough cut, not all ideas or footage we had panned was included due to them being edited or not shot yet. We will now carefully consider how to go forward, with this feedback in mind along the way.