gregory cooper - topagentmagazine.com · gregory cooper launched his career in real estate twenty...
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GREGORY COOPER
Gregory Cooper launched his career in real estate twenty years ago and immediately hit the ground running. After earning Rookie of the Year for his debut efforts, he swiftly ascended the ranks and went on to become a top-producer under his brokerage, breaking highest-ever sale price records in buildings throughout Manhattan all along the way. Today, Gregory spearheads his work with the help of an assistant, under the banner of Douglas Elliman Real Estate. There, he serves clients all across Manhattan, with a particular specialty in the Central Park
West area, and has also found success in Brooklyn. Likewise, he has built a repu-tation across a number of neighborhoods for his savvy marketing, excellent returns, and high rate of repeat and referral cli-entele. In fact, almost the entirety of his business is driven by sellers and buyers who return to or refer Gregory for his hon-esty, full-scale service, and proven track record. “I’m known for being transpar-ent and straightforward, and for getting the best results,” he says. “I put my cli-ents’ interests above mine, and it’s clear. I don’t just tell people what they want to
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GREGORY COOPER
hear, and people appreciate that sort of honesty. That’s how you build a profes-sional relationship that lasts. It’s based on trust.” Having earned a coveted spot in the top 1% of all agents in America and as the #2 agent in his banner company of more than 8,000, Gregory has cemented himself as a national leading sales broker.
When it comes to marketing, Gregory’s eye for detail and comprehensive approach shine. His pre-market regimen for prop-erties include cleaning, storage, high-end professional photography that also cap-ture sunrise and sunset views, time-lapse videos, virtual staging and floorplans, and 3D renderings. Accordingly, prospective
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buyers are able to envision the full scope of a property and its future potential. Detailed neighborhood features help global or out-of-town buyers acquaint themselves with the area, while strategic pricing breeds competitive bids so sellers earn top dol-lar on their investment. Not only does Gregory often earn sellers far above ask-ing price, but he has also broken numerous building and neighborhood records for
the highest price-point per square foot-age—all thanks to his dynamic marketing campaigns and outside-the-box approach. Typically, the price range for homes in areas where Gregory’s sales range from $800,000 to $8-million, and all move off the market with expediency.
Whether working with sellers or buyers, Gregory’s steadfast focus remains on the
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client, their goals, and a positive out-come for all parties. “I like making other people happy and enhancing the life of a family—whether they’re buying their first home or growing,” he says. “I do my best to get them excellent results and that’s the most rewarding part, helping
them find the right home, or getting them top dollar so they can move on to their dream home or retire. Making them happy makes me happy, and that’s genuine. I care, and I want and do what’s best for them. That’s always been and will be my first priority.”
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Beyond the office, Gregory most enjoys time spent with family and friends, trying out new restaurants around the city, swim-ming, and spending time with his dogs. As for the future, he intends to keep growth steady. “I’ve been fortunate enough to grow
tremendously and I’ve worked very hard to be at the top of my profession,” he says. “When I’m working with clients, my focus is on their happiness. When you do right by people, the word spreads. Now, the sky is the limit.”
To learn more about Gregory Cooper email [email protected], call (212) 882–1922, or visit https://GregoryCooper.Elliman.com
Photos by Richie Schwartz of Pets Photography Studio