grasshoppers india pvt. ltd
TRANSCRIPT
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Core team
arjundirector-gipl - creative head
ex - rk swamy bbdo (bangalore)
meghastrategy, planning, marketing - account head
ex - euro rsgc (delhi)
juhipr and media relation specialist - pr head
ex - turnkey software projects pvt .ltd. (delhi)
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…you can be the next!
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A CREATIVE SNAPSHOT
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AMKETTEDigital Lifestyle Consumer Durable Products
The market moving rapidly from floppies to a digital platform, the company faced challenge to keep pace with the market innovations coming in. The ideology was to redefine the communication to create excitement around the brand to meet the consumers digital requirement.
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Logo Redesign
Old Logo
New Logo
A gradual move to a more young, warm and lively outlook; reflecting what the company wanted and bringing in new products in the digital world. The nuclie is symbolic of ‘A’.
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Revamped Product Packaging
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Innovative POS and In-shop Display for Retailers
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Experience Zone Concepts
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New Product Literature
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Communication Material - Posters
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Product Launch Print Advertisement
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BOP & BAYAWEAVERLeading real estate consultants and developers
We initiated with their brand communication for the real estate partners. With the birth of their own brand Bayaweaver and flagship project Oh My God, we had to create an identity and communication which is clutter breaking and unconventional. Retro, colorful and creative recall was our approach.
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Corporate Branding Print Advertisement
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Project Communication Advertisement
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Outdoor Brand Campaign
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BOP enters the market as a real estate developer with its brand Bayaweaver and flagship project, Oh My God.
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Print Advertisement
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Outdoor Campaign in Three Phases
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Double Spread Print Advertisement
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Innovative Gurgaon Rapid Metro and Cab
Branding
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Multi Specialty Hospital and Cancer InstituteAction Group of Hospitals
Giving the group a brand mark and identity was our first step. Then channelizing our thoughts towards coining specialty and occasion based campaigns. An integrated communication path was adopted through PR, Mainline and digital advertising to achieve the target goals.
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Communication Campaign on Cancer Day 2014
2013
2012
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Cancer Campaign Print Advertisement
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Brand Communication linking with the hospitals specialty
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Occasion based Print Advertisement
*Linking the campaign on social and digital platform
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Website and Social Media Campaign
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Bhopal based education, services, skill development ande-governance network.
AISECT
Working for more than 25 years, however their work was not recognized at pan India level. Through our expertise and branding efforts , the group has achieved various awards and recognition in the industry. An effective 360 degree integrated communication was followed through PR, Mainline and Digital advertising.
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AISECT Campaign on Skill Development through Posters
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Communication for their Bhopal University
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City Specific Bus Shelter & Hoarding
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Event Branding during a Cultural Event
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Website & Social Media Campaign
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UNICEFUN organization that works toward children welfare
Creative communication of key facts on various health issues concerning the Indian population. From social media communication to Unicef India website development we have provided them crisp and clean communication to optimize their work.
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Statistical communication through Infographic on Child Labor
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Infographic on Nutrition
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Bill Gates Retweeted on Unicef India’sInfographic on Polio
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Infographic on strengthened newborn care posted on UNICEF’s facebook page
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Global Poo2Loo Campaign through E-mailers
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Unicef India Website
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Glaxo Smith Kline One of the oldest pharmaceutical companies in India
Rural ATL & BTL campaign on promoting Women’s Horlicks through beauty parlors.
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Branding the beauty parlors as Health & Beauty Point with campaign slogan “Swasth Raho Swasth Dikho”
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Awareness Campaign through Posters
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Essential Product Literature via Leaflet
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Miscellaneous An assortment of different brands and creative
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NDTV - Cab Branding
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NDTV – Magazine Ad (ELLE)
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NDTV – Hoarding
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NDTV – Press Ad - HT
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NDTV - Event Creative
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NDTV - Show CreativesLaunch Advertisement
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AktivOrtho – Press Ad (Delhi Times)
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AktivOrtho – Press Ad (Times of India)
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AktivOrtho – Social Media Posts
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Pearson – BTEC course campaign
Print Ad Posters
Standee
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AEOLUS Tyres - Brochure
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AEOLUS Tyres - Hoarding
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Organic Harvest – Brand communication
Print Ads
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GLOBE– Emailers
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Big Wong– Brand communicationStandee Print Ad
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ETA – Corporate & product specific brochures
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World Phone – Online viral campaign
E-mailers
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Flight Shop – BTL campaign
PosterLeaflet Web Banners
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Ipas – Kalyani campaign
Flip Book
Booklet
Games
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TGI FridayTequila Promotion | Beer Fest | LIIT Promotion | 77
Offer
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Jubilant Life sciences
Print ads
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Amway - ABO specific communication
Magazine ads
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Shell – Complete POS communication for various sub brands
Leaflet
Banner
Bunting
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Food & Grocery Forum – Event communicationPrint AdArch Gate
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Nestle – KitKat Promotional Medium
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Agency Recognition
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Grasshoppers won SILVER
in Poster, Outdoor Media Category
LaadliA Girl Child Campaign by Population
First
National Creative Excellence Awards for Social Change 2010-2011
supported by UNFPA
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Zee Awards in association with Afaqs
Print Media Category
Save ElephantStop the illegal ivory trade
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