The Great American Smokeout – Grantee Toolkit

This toolkit contains materials intended for your use by your organization, and in partnership with employers in your community.

About the Toolkit …………………………….………………………………..….... Page 2

Social Media ……………………………………………………………………………. Page 3

Poster PDF………………...………………………………………………….………… Page 4

Intranet/Newsletter blogs ………..………………………………………....….. Page 5-6

Connect with TobaccoFreeCO.org!

Facebook: Facebook.com/TobaccoFreeCOTwitter: @TobaccoFreeCO

The American Cancer Society holds its “Great American Smokeout” on the third Thursday of each November. This year’s Smokeouts falls on Nov. 20. It’s a day tobacco users are encouraged to make a plan

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to quit, or begin an attempt to quit. Quitting – even for just a day – is an important first step tobacco users can take toward leading a healthier life.

To help mark the occasion, and to show tobacco users where they can go to find resources to quit, we’ve created the following materials for use by your organization, and in partnership with employers in your community. They’re designed to connect tobacco users that would like to quit with free, helpful resources available at TobaccoFreeCO.org, including the Tobacco Quit and $ave app, the Colorado QuitLine and Colorado Quit Mobile, a text message-based program that offers instant support and coaching to deal with tobacco cravings.

These materials range from posters and social media images that can be used leading up to and during the “Great American Smokeout,” to high-quality ground decals for outdoor smoking areas - that encourage smokers to “Bench the Addiction.” We’re hopeful the ground decals featuring the TobaccoFreeCO.org url can remain in place for months to come.

Combined, we believe these materials will connect tobacco users with a variety of free resources to help them quit for good.

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The following suggested Social Media images can be used on your Facebook and Twitter pages. Click the “Download image” links to open the image file in Google Drive. You can then use the download feature in the

menu at the top of the screen (see image to right) to download the graphic.

Message Subject: Cessation/CostIntended audience: Current smokers and tobacco users, those who may be interested in quitting.Sample Facebook post to include with image:The Great American Smokeout is Nov. 20. What a great day to quit smoking and start saving some money. #TobaccoFreeCO

Download image

Message Subject: Cessation/HealthIntended audience: Current smokers and tobacco users, those who may be interested in quitting.Sample Facebook post to include with image:Your body heals a little more each day you go without a cigarette. Start down the path to quitting for good. #TobaccoFreeCO.org

Download image

Message Subject: Tobacco Quit and Save AppIntended audience: Current smoker who may be interested in quitting, or smokers who have quit.Sample Facebook post to include with image:Want to track how long you’ve been without a cigarette? The amount of money you’re saving? The number of days you’ve added to your life? Check out this free app.

Download image

Message Subject: Free Quitting Tools and ServicesIntended audience: Current smokers and tobacco users, those who may be interested in quitting.Sample Facebook post to include with image:The Great American Smokeout is Nov. 20. Are you planning to quit? Free help is a call or text away. Learn more at TobaccoFreeCO.org . #TobaccoFreeCO

Download image

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Printed version of this poster can be ordered through the fulfillment center. Click to order - Search “Great American Smokeout”

You can share the following

article with employers

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in your community, as well. It can be placed in a newsletter or on an intranet during November to provide information on the Great American Smokeout, TobaccoFreeCO.org and its resources.

The Great American Smokeout

If you smoke, chances are you’ve thought about quitting. In fact, roughly 70 percent of smokers say they want to quit.

You’ve probably thought about several important reasons to quit: for your health, for your finances, for your family and friends. Still, a tobacco addiction is powerful, and quitting successfully can take multiple attempts.

The good news is there are a variety of free services and resources that can help. November 20th marks the “Great American Smokeout,” and this year, our company is partnering with TobaccoFreeCO.org to help spread the word on services that can help you quit tobacco for good.

Getting started is easy. Just visit TobaccoFreeCO.org. This site provides you with information and free resources you can use, including a free mobile app - the Quit and $ave app, the Colorado QuitLine and Colorado Quit Mobile, a text message-based program that offers instant support and coaching to deal with tobacco cravings.

The “Great American Smokeout” offers a great chance to make a plan, or begin an attempt, to quit. Quitting tobacco is the single biggest thing you can do to improve your health.

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The following short reports can also be included on an intranet site or in a company newsletter to let employees know where they can find free quitting resources.

Option 1Research shows that almost 70 percent of smokers want to quit. Do you?

November 20th marks the Great American Smokeout, and this year our company is partnering with TobaccoFreeCO.org to support any employees who are trying to quit for good.

Find several free resources to help you quit at TobaccoFreeCO.org, including the Quit and $ave app, the Colorado QuitLine and Colorado Quit Mobile, a text message-based program that offers instant support and coaching to deal with tobacco cravings, and a lot more.

Option 2Even if you’ve smoked for years, did you know your lung function begins to improve and your risk of a heart attack starts to drop 2-3 weeks after quitting?

This year, our company is partnering with TobaccoFreeCO.org as part of the Great American Smokeout on November 20th.

TobaccoFreeCO.org has a variety of information and resources for Coloradans. Learn more about how your body heals after you quit, and connect with free services to help you quit, and stay quit.

Option 3Smoking is an addiction that can be difficult to overcome by yourself, but there are free services and resources that can help. Check out TobaccoFreeCO.org to find several.

And remember, the Great American Smokeout is Nov. 20. Use that day to make your plan to stop smoking, or to give it up for good.

Option 4Nov. 20 is the Great American Smokeout, a great day to quit tobacco, or make a plan to quit.

While improved health is a great benefit to quitting, the are many others – including financial benefits. Did you know a pack-a-day smoker in Colorado spends about $35 a week on cigarettes?

If you’re ready to quit, head to TobaccoFreeCO.org. There you’ll find a number of helpful resources including the Quit and $ave app, the Colorado QuitLine and Colorado Quit Mobile, a text message-based program that offers instant support and coaching to deal with tobacco cravings, and a lot more.

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