google tools for researchers
DESCRIPTION
Google 101 for Researchers presentation made by Galen Panger of the Google Non-Profit team. The presentation was made on March 17, 2009 on the National Institutes of Health (NIH) campus. The event was co-sponsored by the NIH Library (http://nihlibrary.nih.gov/) and the DC Chaper of the Special Libraries Association (http://units.sla.org/chapter/cdc). A webcast of the event is available at http://videocast.nih.gov/Summary.asp?File=14968TRANSCRIPT
Google Confidential and Proprietary
Tools for ResearchersThe NIH Library and Special Libraries Association
Galen Panger
Google for Non-Profits
Google’s mission
Google’s mission is to organize the world’s information and make it universally accessible and useful.
Agenda
• Search smarter
• Search content
• Stay informed
• Docs, data and Maps
Anatomy of a Google search
Anatomy of a Google search
Natural
search
results
(ranked by
algorithm)
Ads
(sold via
keyword
auction)
Universal Search
Ad auction basics by Hal Varian
www.google.com/ads/preferences
Google Confidential and Proprietary
Search smarterGoogle Tools for Researchers
11
Search basics
Google “search basics” for quick tips
• Don’t worry about capitalization
• and, of, a, and the are generally ignored
• No need to include punctuation
• AND operator is the default
• Use OR when you want either of two words
• Use quotes “ ” to search for exact phrases
• Exceptions (who vs. the who, C++)
Think about
how the page
you’re
looking for
will be written
Cool Google tricks…
• +
• -
• ~
• conversions
• international time
• weather
• spell check
• advanced search
Include (+)
Exclude (-)
Synonyms (~)
Combo
Related:
Site:
• site:nih.gov
• site:.gov
• google.com/unclesam
• Use Custom Search for multiple site searches
Spell check
Wildcard
Q&A
Conversions
International time
Weather
Advanced search
Advanced search
Search preferences
Search preferences
Language tools
Language tools
Google Translate
Search for translation bots help for a cool trick.
Universally accessible and useful…
41 languages
1,640 language pairs
98% of Internet users
Google Confidential and Proprietary
Search contentGoogle Tools for Researchers
Google Scholar
• Find papers, abstracts and citations
• Locate paper through your library or on the web
• Use +, -, “”, OR
• Articles ranked by content and citations
Advanced Scholar Search
Preferences
Book Search
• Full text search of 7 million books
• Download out of copyright books
• Keep track of sources in My Library
Book Search
Advanced Book Search
Maps and Earth
Google Confidential and Proprietary
Stay informedGoogle Tools for Researchers
Google News
News archives
Blog search
Google Alerts
• Get e-mail alerts as the news happens on any topic
• Be notified instantly when your organization is mentioned in the press, blogs, web, or video
Google Reader
Google Trends
Google Trends
Search insights
Google Confidential and Proprietary
Docs, data and MapsGoogle Tools for Researchers
55
Documents
56
How to share
57
Spreadsheets
58
Spreadsheets with forms
Collect and analyze feedback
• Charts and graphs created for non-paragraph questions
60
Build web sites and wikis with Google Sites
61
Publish instantly
• Publish updates and commentary with minimal hassle
• Upload photos and embed video
• Cool “followers” gadget and Blogger in Draft features
• Your shared articles from Google Reader
Maps and data
• Google Maps API
• Google Earth Outreach and Spreadsheet Mapper
A word about Google and openness
Team of engineers focused on data export
Product Export Formats
PDF, CSV, XML,
TSV
RSS, Atom
XML, iCal
CSV
HTML, Word, PDF, RTF,
OpenOffice, Text, CSV,
Excel, Powerpoint
OFX
POP, IMAP
Product Export Formats
CSV
GadgetTabML
HTML
OPML
XMPP
MP4(Currently limited basis)
Web History RSS
NEW NEW
Data Liberation Front
• Google has opened up more than one million lines of code and more than 100 software projects
• Hosting more than 150,000 open source projects developed by non-Googlers
• Chrome: Open source browser
• Android: Open source mobile OS (T-Mobile); 800 apps
Open source and open standards
