google+ overview: higher education...google+ communities are places where people can get together...
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Google Confidential and Proprietary
Google+ Overview:Higher EducationMarion Kennedy, Community Partnerships [email protected]
Google Confidential and Proprietary
What is Google+?● A destination where exciting, meaningful, and intriguing things happen. ● An approach to online sharing of interests that allows people and
organizations to share online like your share in the real world. ● A community where inspiration, conversations, and connections take
place.● Google+ is the social spine of all of Google's products that you already
know and use: Google Search, YouTube, Chrome, Android, and Gmail.
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A global community, with growing engagement
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Unique Features
● Circles● Hangouts● Events● Communities● Google+ and Search
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Google+ allows professors, faculty, and researchers to take a proactive approach to knowledge sharing.
Profiles
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Like profiles, Google+ Pages are for brands, organizations and institutions.
Pages
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CirclesA way to manage and segment your audience. This way you're always sharing and facilitating a conversation with the right people.
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Google+ Hangouts & Hangouts on Air
● Google+ Hangouts are a simple and free way to video chat on Google+ with up to ten people at the same time.
● Google+ Hangouts on Air live broadcast your conversation to an unlimited number of viewers on Google+ and your YouTube channel. You can even embed them in real-time on any website.
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Google+ Hangouts Econ 125 Office Hours
Professors are able to interact with students and invite high profile guests to participate in office hours using a course Page to host conversations via Hangout.
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Google partnered with The Princeton Review to launch CAW, a Hangout on Air series about admissions, academics, and student life from top US universities.
Google+ Hangouts On Air College Admissions
College Admissions Week
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Google partnered with TPR again to launch Admitted Students Program, a Hangout on Air series of 30 hangouts targeted at each school's admitted students.
Admitted Students Program Google+ Hangouts On Air College Admissions
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Alumni Associations are able to hold exclusive programming with notable alumni via Hangouts.
Google+ Hangouts Alumni Engagement
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Schools and Professors are able to announce discoveries and research via Hangouts On Air and answer live questions.
Google+ Hangouts On Air Research
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Google+ EventsCreate beautiful and customized invitations using Google+ Events. ● Schedule physical world and online world events (such as Hangouts on
Air)● Integrate seamlessly with Google Calendar● Collect photos and videos from all participants in one place using Party
ModeUsing Events on Air, only invited guests can post photos and add comments, but everyone can +1 them.
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Events in Google Calendar
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Alumni Associations are able to connect notable alumni to students and allow them to advise, network, and provide career information via Hangouts.
Google+ Events Career Counseling
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Students are using Google+ to bring school spirit online with Events, using Party Mode to share photos from sports games and activities.
Google+ Events Student Life
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Google+ Communities
Google+ Communities are places where people can get together and talk about the stuff they're into. With Google+ Communities, you can create a space for your fans and followers to engage more deeply with each other on Google+.● Bring people together around a shared passion by creating a community.● Increase awareness by joining and participating in communities whose
members would be interested in you and the content you share.● Listen and learn from your followers by keeping up with community
discussions.
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Hangouts, Events and Communities
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Student organizations, classes, and teams are using Communities to share information, connect around passions, and enhance their academic experience.
Google+ Communities Higher Education
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Google+ and Search● Profiles and Pages in Search● Search Plus Your World ("Personalized Search")
○ People that are logged into Google+ get search results filled with photos, friends, and hyper-relevant content
● Authorship○ Link your Google+ profile to the content that your create
● Social Extensions
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Getting Started
● Create a page if you are an organization or a profile if you are an individual
● If you have an existing YouTube account, make sure that you use the same login and password
● Add friends and like-minded users to your Circles● Test a Hangout on Air and complete the two-step verification ● Create a short video welcome post● Join a few Communities
