google+ - it's where you need to be

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Google+ By Kathy Long Kat & Mouse Co. www.katandmouse.com

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Page 1: Google+ - It's where you need to be

Google+By

Kathy Long

Kat & Mouse Co.

www.katandmouse.com

Page 2: Google+ - It's where you need to be

What were they thinking?955,000,000 Facebook users

Page 3: Google+ - It's where you need to be
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2.8 billion searches in Google for local businesses each month.

That’s 93 million per day.

That’s 93 million looking to

buy.

Page 6: Google+ - It's where you need to be

What were they thinking?

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Before

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After

Google+ Local pages are being integrated to Google Search, Google Maps, and Google Mobile.

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Find local recommendations from your circles

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Integrated tools with more to come!

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Build out your personal Google+ profile and begin forming connections via Google+ circles in order to develop your individual authority beyond your Google+ Page and Google+ Local page.Get in the habit of posting updates and connecting with followers on your Google+ Page.Encourage customers at your local business to leave reviews on your new Google+ Local page, although they’ll need to have active Google accounts to leave feedback.Email all of your newsletter subscribers who signed up with Gmail accounts and ask that they “+1” your Google+ properties and leave reviews on your pages.

Page 14: Google+ - It's where you need to be

Use a phone number in your Google+ Local listing that contains the area code of the city you’re in, as proximity is a major factor used in the local ranking algorithms.Minimize keyword usage in your business title, as extra words here can result in data center mismatches between your business name and keyword-optimized title.Use your “Contact” or “Location” page in the “Website” field, as these particular landing pages tend to have stronger geographic signals.Incorporate target keywords into the “Description” and “Category” fields of your listing, while still clearly articulating your business’s objective for readers.Upload as many pictures as possible in order to make your profile as appealing as possible to new visitors.

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• Get a page• Get in as many circles as possible

– Put in signature, on business card, above fold on website

• Stuff page with keywords• Get a +1 button

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"From my perspective, Google+ is to Facebook and Twitter what Macintosh is to Windows: better, but fewer people use it, and the pundits prophesy that it will fail.”

Guy Kawasaki

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Kat & Mouse

Please connect with mewww.katandmouse.com

[email protected]

408-694-3706

www.facebook.com/katandmouseo

Twitter: @katndmouse

LinkedIn - Kathy Long

LinkedIn: Join Local BizBuzz Grouphttp://www.linkedin.com/groups/Local-BizBuzz-3215677

To your success!

Page 19: Google+ - It's where you need to be

Need help?

Kat & Mouse takes you to the next level:• Website & Google Places optimization to get Google to take

note

• Link building to move your site above the competition

• Social Media marketing – Custom landing pages, engagement, website integration to get people singing your praises

• Mobile Marketing to capture the crowd on the street in the new internet

• Monthly monitoring and improvements to keep you on top

My business has improved 17-fold since we started working with you and Kathryn! Thank

you!Dr. Katie Griffin

I’ve not gotten a dime back from my marketing dollars in 25 years

until now. I signed 5 new clients in the 5 days since we went live.

Thank you.Tom Sokat, Attorney