Google +. Google + Local, and Local SEO

Download Google +. Google + Local, and Local SEO

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Confused on what happened to Google Places? What about Google + Local? I'll cover in depth on how to use Google Places, Google + Local, and Google Local SEO for 2013

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<ul><li> 1. 2012 Crown Partners. All Rights ReservedGoogle +, Google +Local &amp; Local SEOPresented byCorey BarnettIf youre into this thing called TwitterCincinnati Meetup 1</li></ul> <p> 2. 2012 Crown Partners. All Rights ReservedAboutContent Marketing Strategist | Marketing Coordinator | SEOer | Web AnalystGirlfriend | College | Professional | Travel | Blogging | Bonus: Triathlete &amp; Musician #CINCISEO 2 3. 2012 Crown Partners. All Rights ReservedWorkCrownWHO WE ARE2001 | eBusiness Consulting CompanyContent | Commerce | Communications | AnalyticsWHO WE PARTNER WITH hybris | Adobe | ExactTargetCLIENTS St. Jude | General Motors | SUPERVALU | WyndhamLOCATED Dayton | Dallas | DenverWHAT DO I DOCorporate: Website | Content | SEO | SEM | Social#CINCISEO 3 4. 2012 Crown Partners. All Rights ReservedAgenda Introductions Googleplex Google Places/ Google + Local Google + Dirty Secrets 2013 &amp; Local Search#CINCISEO 4 5. 2012 Crown Partners. All Rights ReservedGoogle + Perplexing = Googleplex2013, The Year Local Search Became Social, Personal Google Places In Search In Google Maps Google + Social Network Google + For Business Local, Brands, Companies, Social Component In Maps, In Search#CINCISEO 5 6. 2012 Crown Partners. All Rights ReservedWhat Happened to Google Places?Barbara vs. Best Buy#CINCISEO 6 7. 2012 Crown Partners. All Rights ReservedWhy Merge with Google + Local?Its enticing isnt it?Barbaras Page vs. Best BuyYou can now review other businesses as a business on +LocalYou can respond to reviewsAnchor text, links60 Minute updates vs. 1 weekMultiple administratorsIncrease engagement #CINCISEO 7 8. 2012 Crown Partners. All Rights ReservedCategoriesIn Google Places vs. Google + Local Google places 5 categories 4 can be custom Google + Local custom categories are removed Avoid Custom Categories View categories from Competitors Test categories #CINCISEO 8 9. 2012 Crown Partners. All Rights ReservedThe GoogleplexWhy is it so difficult to Merge? #CINCISEO 9 10. 2012 Crown Partners. All Rights ReservedWhy Not Merge to Google + Local?When to Merge Google Places with Google + Local Dont Merge With multiple locations Service companies, even if address is excluded Your Place Page is in a different Google Account as your Plus Page You have a P.O box/cant receive a postcard for verification Google Apps User Data issues in Places Attempt Local, existing place page in local category without service areasshould attempt a merge #CINCISEO10 11. 2012 Crown Partners. All Rights ReservedGoogle + Local is Poorly ExecutedCombined with Legacy Google Places issues Google Places Dashboard vs. Google + Local Dont make edits in Google Places dashboard after merging Dont wait too long to verify Pending Verification Weeks? Loss of Ranking Countless Bugs International numbers reformatted Its Confusing Loss of reviews, data missing New Issue in Google Places Service businesses, exclude your address Google will find you!#CINCISEO11 12. 2012 Crown Partners. All Rights ReservedHelp!For Places &amp; Google + Google Support for Places Google Phone Call Support for Local + Help Center Make Changes as Public User Google Mapmaker#CINCISEO12 13. 2012 Crown Partners. All Rights ReservedGoogle +Set Up Set up personal Google + No you cant create a business profile, it has to be personal Better then LinkedIn #CINCISEO13 14. 2012 Crown Partners. All Rights ReservedGoogle + vs. LinkedInIts becoming clear whos the winner OR#CINCISEO14 15. 2012 Crown Partners. All Rights ReservedGoogle + for BusinessIn Search Results#CINCISEO15 16. 2012 Crown Partners. All Rights ReservedGoogle + Branded/Company PageDirect Connect Up to two recent posts will display in search results#CINCISEO16 17. 2012 Crown Partners. All Rights ReservedDirect ConnectBecome eligible for Google + Business in Search Add Google + Badge or rel=publisher to site Add link to about and relevant links Meaningful # of followers#CINCISEO17 18. 2012 Crown Partners. All Rights ReservedDirty SecretsDirty Secrets#CINCISEO18 19. 2012 Crown Partners. All Rights ReservedWhat Affects Ranking?David Mihm of GetListed Findings Biggest Findings Keyword in title Exact keyword in categories #CINCISEO19 20. 2012 Crown Partners. All Rights ReservedView Full Presentation at http://slidesha.re/V0oCHg#CINCISEO20 21. 2012 Crown Partners. All Rights ReservedView Full Presentation at http://slidesha.re/V0oCHg#CINCISEO21 22. 2012 Crown Partners. All Rights ReservedView Full Presentation at http://slidesha.re/V0oCHg#CINCISEO22 23. 2012 Crown Partners. All Rights ReservedView Full Presentation at http://slidesha.re/V0oCHg#CINCISEO23 24. 2012 Crown Partners. All Rights ReservedView Full Presentation at http://slidesha.re/V0oCHg#CINCISEO24 25. 2012 Crown Partners. All Rights ReservedView Full Presentation at http://slidesha.re/V0oCHg#CINCISEO25 26. 2012 Crown Partners. All Rights ReservedView Full Presentation at http://slidesha.re/V0oCHg#CINCISEO26 27. 2012 Crown Partners. All Rights ReservedView Full Presentation at http://slidesha.re/V0oCHg#CINCISEO27 28. 2012 Crown Partners. All Rights ReservedAuthor Rank in SERPSFor Local SEO #CINCISEO28 29. 2012 Crown Partners. All Rights ReservedBusiness Photos#CINCISEO29 30. 2012 Crown Partners. All Rights Reserved#CINCISEO30 31. 2012 Crown Partners. All Rights ReservedBusiness Photos#CINCISEO31 32. 2012 Crown Partners. All Rights ReservedGoogle Local in 2013Social Media Optimization Further convergence social + search + local If someone in one of your Google Plus Circles recommends aspecific web designer in Spokane, you are likely to see that samebusiness high up in results when you go looking for a web designerin Spokane. Schema Implementation Authorship impacting rankings Google + Local is fully rolled out#CINCISEO32 33. 2012 Crown Partners. All Rights ReservedAdditional Information http://www.seomoz.org/blog/40-important-local-search-questions-answered http://blumenthals.com/blog Google + Personal SEO How to Kick Ass in Google + Local http://localsearchforum.catalystemarketing.com Google Ranking Factors Set Up Google + Local for Personal Business #CINCISEO33 34. 2012 Crown Partners. All Rights ReservedThank You#CINCISEO34 </p>