- These all Google apps which explained in the first day

• Gmail • Calendar • Drive • Sites • Docs • Sheets • Slides • Hangout • Google+ • Google Groups • Chrome for Business • Quick Office

Google Apps is a cloud based productivity suite that helps you and your team connect and get work done from any where on any device. It's simple to setup use and manage allowing you to work smarter and focus on what really matters. Join more than 5 million businesses using Google Apps…

APPS Gmail • Email with Google powered search, up to 30GB of storage, offline support, custom email addresses, and much more. Calendar • Easily schedule meetings at times that work for everyone, get meeting reminders, and share calendars. Drive • Google Drive allows you to store your files in the cloud, share them, and have access to them from anywhere.

Not online storage but also professional office tools.

Sites

• Build project sites without writing a single line of code. It's as easy as writing a document. And, to save even more time, you can choose from hundreds of prebuilt templates.

Docs

• Create, share and work on documents with your whole team in real time.

Sheets • Manage spread sheet data faster with click to edit charts and discussion style comments.

Slides • Create presentations together, embed videos, and never press save again.

Hangout • With Hangouts you can have a group chat and easily turn it into a video or voice conversation right on your

laptop, mobile phone or tablet. Meet face to face with up to 15 co workers or customers from any where with just a click.

President Obama's First Google+ Hangout and Over 227,000 people submitted questions

• We can hold meeting with us from home . • Competition through Hangouts for all elarabygroup clients • If you need to know every person work from home or sleep it is very important . • I think we can Listing to elarby group customers problems.

Amr Diab's hangout with his fans on Google+ backstage before du World Music Festival March 9th

• Event life every person can see it on hangouts air • Channel of elaraby group for showing our ads and more ....... • Learning every things and all people can see you on hangouts air

Hangouts on air like as live TVs

• Google+ gives you new ways to share with colleagues. Share private posts with your company to ask questions, find experts and get answers. Schedule online video meetings with up to 10 participants and join from your laptop, phone or tablet. • We must interested with Google+ it is very important and will be stronger in the future • Google+ is very strong back links for our website

• Use groups as mailing lists or forums to collaborate with co workers and more. Google Groups for Business

makes it easy for teams, workgroups and public communities to manage and participate in online discussions.

• Chrome was built from the ground up to deliver the best experience for Gmail, Docs, Calendar and more and

supports the most advanced functionality such as offline support and desktop notifications.

Google+

Google Groups

Chrome for Business

Chrome Web Store • The Chrome Web Store is Google's online store for web applications for Google Chrome or Google App.

• Why Digital Marketing? • Digital Marketing Services • Benefits of Social Media Marketing • Social media landscape • Ad words & Ad sense

Digital marketing is marketing that makes use of electronic devices such as personal computers, smartphones, cell phones, tablets and game consoles to engage with stakeholders. Digital marketing applies technologies or platforms such as websites, email, apps (classic and mobile) and social networks. Digital Marketing is growing rapidly world wide since it is the latest effective marketing technique. It involves customer engagement in a professional modern way.

Why Digital Marketing?

● Modern & Fast ● Cost Effective ● Brand Equity ● Sales Growth ● Media Buys ● Customer Service ● Consumer Insight

Digital Marketing Services

● Online Advertising ● Social Media Marketing & Management ● Search Engine Optimization (SEO)

Benefits of Social Media Marketing

● Page views and followings ● Growing brand awareness ● Creating a positive online brand reputation ● Better business development ● Broader customer reach ● Low-cost marketing strategy ● Share basic information about your business ● Talk to existing and potential customers ● Provide customer support ● Raise brand awareness ● Promote positive word of mouth ● Market your offers and keep customers updated ● It can steer traffic to your website

The important social media are Google+ , Facebook , twitter , LinkedIn and hashtag

Social media considerations

• Keep your posts short • Embrace images • Language • Manage with a Plan • Goals & Evaluation • Brainstorm • Target people (audience & behavior ) • Slogan “ Like as Vodafone group # الخيرفى شير

slogan for elarbygroup & #مصر أحلى بالعربى

Social media landscape in Egypt

11 million user Facebook and rest of users used Twitter , Instagram and Pinterest

Active users by social media platform

ads on Facebook Ad words Ad sense

Ads

How to campaign ? ads on Facebook (Cost per Click & cost per impression)

Ad words Paid Study your competitors before campaign Target audience Choose keyword's most competitive

Ad sense Non-paid (revenue)

• Slangs for your company • Ideas (Brain storm ) • Be Strategic (Dissemination vs. Engagement vs. Collaboration) • Quality & vision • Study your competitors • Reading and watching ads and videos to create ideas for your campaign • Customer's concerns • culture our country and more ......