google analytics by donny bu
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60 Seconds of Web Statistic60 Seconds of Web Statistic
Formal Educations :Postgraduate (2002) – University of Indonesia, Communication Management
Thesis : Communication Characteristic of Virtual CommunityUndergraduate (1998) – Gunadarma University, Computer Science
Daily Activities :Senior Researcher @ ICT Watch (www.ictwatch.com)Internet Sehat (www internetsehat org) & Freedom of Expression ActivistInternet Sehat (www.internetsehat.org) & Freedom of Expression ActivistLecturer of Communication Technology Development, Cyber Journalism, Cyber Public Relation, IT Fundamental , e‐Business @ UPH.edu & UBiNus.eduFormer of :
Publisher Group Vice President @ Detikcom (2008 2010)Publisher Group Vice President @ Detikcom (2008 – 2010)Portal Publisher Manager @ Detikcom (2007 – 2008)IT Journalist & Managing Editor @ Detikcom (1999 – 2008)
Workshop / Conference :O N I i i i S i 2010 OOpenNet Initiative Summit, 2010 ‐ OttawaInternet Governance Forum, 2009 – Sharm El SheikhOpenNet Initiative, 2009 – Sharm El SheikhPAN All Asia Network, 2009 – Penang , gAccess to Knowledge, 2009 – Kuala LumpurOpenNet Initiative, 2008 – Chiang MaiWorld Mobile Congress, 2008 – BarcelonaDigital Review Asia Pacific 2008 Singapore
e‐mail: dbu [at] donnybu.comTwitter: @donnybu
BRIEF CV
Digital Review Asia Pacific, 2008 – SingaporeGlobal Knowledge, 2007 – Kuala LumpurUniversity ICT for Development, 2007 –Vietnam
Twitter: @donnybublog: donnybu.com
mobile: +62‐818‐930932
Tools: google.com/analyticsTools: google.com/analytics
Statistic to provide answersStatistic to provide answers
You open for business…You open for business…
Customer visits at front deskCustomer visits at front desk
Customer orders something…Customer orders something…
Customers enjoy the day… Customers enjoy the day…
How’s Google Analytics works?How’s Google Analytics works?
VisitSit USite Usage
OrderOrder
Enjoyj y
Basic concept 1Basic concept 1
VisitSit USite Usage
OrderOrder
Enjoyj y
Basic concept 2Basic concept 2
Pageviews: 3
What is What is pageviewpageview(s)?(s)?
g
PageviewsPageviews vsvs Unique Unique PageviewsPageviews
Visits: 2Pageviews: 3
What is visit(s)?What is visit(s)?
Pageviews: 3
Visitors: 1Visits: 2Pageviews: 3g
What is visitor(s)?What is visitor(s)?
Who’s your visitors?Who’s your visitors?
Visitors/traffic sourcesVisitors/traffic sources
Example of traffic sourcesExample of traffic sources
Time on pageTime on page
Time on siteTime on site
Visitors
VisitsVisits
Pageviews
Visitors Visitors –– Visits Visits –– PageviewsPageviews
• Sources / References: htt // l ti bl t– http://analytics.blogspot.com
– http://google.com/analytics/education.html
// / /– http://youtube.com/user/googleanalytics
– Google Analytics in 10 Minutes (Sams Publishing)
– Photos: http://inmagine.com
Presented by:
@akademiberbagi @internetsehat
Thx Thx ☺☺ / [email protected] / @/ [email protected] / @donnybudonnybu