globalize your campus increase your divers ity and …€¦ · best possible value to each partner...
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globalize your campus
increase your diversity and revenue
Kaplan International helps colleges and universities fulfill their mission and improve their margin by increasing their international student enrollments. We provide multiple benefits to our higher education partners including:
Global student recruitment services
We target the exact undergraduate and graduate students you want, in areas that align with your internationalization strategy.
increased student diversity
Enrich your campus’ cultural awareness and better prepare all of your students to thrive in an interconnected world.
enhanced international presence
Our services will raise awareness of your institution around the globe, among students, agents, sponsors, and more.
lonG-term infrastructure investment
We can provide investments in residence halls, classrooms, and technology to support international student growth.
0302
04–09Who We are
04 Why partner with Kaplan?
05 the Kaplan difference
06 local expertise on a global scale
08 our worldwide presence
10–25What We do
10 multiple solutions
12 on-campus pathways and direct entry
14 case study: northeastern university
16 case study: university of Glasgow
18 off-campus pathways
20 transnational education
22 online education
23 english language schools
24 infrastructure development
26–32 WorKinG With us
26 senior management team
28 partnering with Kaplan: benefits to your school
30 partnering with Kaplan: leveraging our resources
31 contact us
We open doors to more than
3,000majors
Why partner With Kaplan?
We are a global leader in student recruitment. With our experience, and established network of recruitment offices, we are able to help our existing education partners enroll more than 25,000 students each year into academic programs run in partnership with our affiliate universities.
We are a recognized leader in helping international students succeed.Our ability to prepare students for the academic rigor and cultural adjustment that comes with living and learning abroad is renowned. Students on Kaplan International programs consistently report high levels of satisfaction, progress on to our university partners, and complete their degrees.
We have a greater ability to invest in your success.Kaplan International makes significant investments in marketing initiatives, and has the personnel in place to recruit in more than 100 countries. Through Graham Holdings, our parent company, we have both the capital to invest in campus infrastructure and the willingness to do so: providing a high quality living and learning experience to students is as important to us as it is to our education partners.
the Kaplan DiFFerenCe
A publicly trAded compAny committed to higher educAtion Kaplan was founded in 1938 by educational pioneer Stanley Kaplan; our parent company, Graham Holdings, has a long and distinguished record of investing in education. We are not a private equity-owned firm seeking short-term gains; we are loyal to mutually beneficial, long-term partnerships.
Among the first in the world to estAblish university pAthwAy pArtnerships Kaplan International’s 2005 partnership with Nottingham Trent University was the first of its kind in the UK. Our 2007 partnership with Northeastern University was one of the first of its kind in the U.S. Both institutions have renewed their contracts with us for an additional ten years, a testament to their satisfaction. We have now established successful partnerships with more than 40 other universities.
A more bAlAnced portfolio of university pArtners As we explore new university partnerships, we are mindful not to compromise student recruitment on behalf of existing partners. Our goal is to expand the options available to the students we serve, while delivering the best possible value to each partner school.
more students, And revenue, for eAch pArtner On average, Kaplan International partner schools utilizing our on-campus model benefit from almost 500 new students per year. While our international student recruitment programs can take several years to scale, an established university partner school averages about $36 million in additional annual revenue.
fully understAnding eAch And every pArtnerWe are committed to making sure that our entire team understands, and can effectively communicate, each partner school’s brand, programs, and key benefits. Our employees visit each partner school regularly to stay on top of changes and immerse themselves in all aspects of university life, so they can more effectively match the right students to the right schools.
40+ university partnersand over 20 Higher Education
learning centers worldwide
Over 25,000
students are recruited each year for our Higher
Education programs
$36million
average additional annual revenue
for an established university partner
$300 millioninvested towards residential and classroom infrastructure since 2012
700+ higher education representatives worldwide
Higher Education recruitment offices in over
20cities around the world
Established in
20052006
2007
2004
05
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capucineINTErNATIONAl MArKET MANAGEr fOr AfrIcA“I am in contact every day with agents throughout the continent, providing information on our Higher Education offerings. Often this includes updating them on new partnerships as well as new programs that are being introduced by our current partners.
I also maintain close links with our partner university contacts, working collaboratively to implement recruitment initiatives in-market. These can include visits to local high schools, universities, and sponsors, with the goal of increasing awareness and favorability for our Higher Education partners.
One of the favorite parts of my job is regularly visiting partner universities. This enables me to deepen my understanding of the opportunities they offer students. I also enjoy meeting with students and parents in their home countries, showing them how we can help make studying abroad possible.”
lOCal eXpertiSe On a GlOBal SCale
With Kaplan, you’ll benefit from a global recruitment operation with a highly personal touch.
Successful international student recruitment requires a local market presence, a deep understanding of a country’s culture, and an ability to adapt recruitment practices to make meaningful connections with students and their families.
With Kaplan International, your recruitment efforts will benefit from the experience and expertise of over 700 representatives around the world, along with extensive in-country resources, including degree preparation centers, English language schools, and Kaplan International offices. For our university partners, this turnkey solution delivers immediate and sustained results.
700+higher education representatives
worldwide
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Rest of AfRicA Degree preparation centers in lagos, Nigeria and cape Town, South Africa
Kaplan International offices in lagos and Abuja, Nigeria
More than 70 active Higher Education agents across the region
AmeRicAs 6 university partners in 6 U.S. states, plus 1 partner in New Brunswick, canada
Degree preparation centers in Boston, New York and Seattle
20 English language schools across the U.S. and canada, creating an additional recruitment channel for our university partners
Kaplan International offices in Boston, New York, caracas, Venezuela, Bogotá, colombia, and São Paulo, Brazil
Nearly 20 active Higher Education agents throughout North, central, and South America
Note: agent numbers as of November 2015
Our WOrlDWiDe preSenCe
Kaplan International’s pathways and English language divisions serve the needs of students, and support university partners, in more than 100 countries. Few organizations match the depth and breadth of our higher education network and resources.
70+active agents across Africa
7university
partners across North America
middle eAst And noRth AfRicA
Kaplan International office in Abu Dhabi, United Arab Emirates
Almost 100 active Higher Education agents in 12 countries across the region
Partnerships with over 20 active Middle Eastern and North African sponsors
euRope (inCluDinG ruSSia, CiS anD turKey)
Almost 30 university partners across England, Scotland, and Ireland
12 degree preparation centers throughout the UK
In collaboration with university partners, Kaplan runs 4 high-quality student residences in 3 UK cities
English language schools in 11 cities across the UK, Ireland, and Malta
Kaplan International office in london, plus English language school recruitment office in Paris
More than 200 active Higher Education agents throughout Europe
20+active sponsors
in the region
12degree preparation centers in the UK
AsiA 6 degree preparation and 4 Transnational Education centers across china, Hong Kong, Japan and Singapore
English language school in Singapore
Kaplan International offices in china, Hong Kong, India, Japan, Korea, Singapore and Vietnam
Several hundred active Higher Education agents across the continent, including special agreements with agents in Japan, Mongolia, and Thailand, who also recruit students for direct entry to our university partners
11study centers across Asia
AustRAlAsiA 6 university partners across Australia
Degree preparation centers in Adelaide and Perth
English language schools in 6 Australian cities, plus Auckland, New Zealand
Kaplan International office in Sydney
6university partners in Australia
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on-cAmpus pAthwAys
These immersion programs, which can vary in length between 4 and 12 months, are usually delivered on-site on your school’s campus.
These programs allow participating students to adjust to college life and the surrounding community
while they build the language and academic skills necessary for full-time enrollment in each
school’s designated undergraduate and graduate programs. Kaplan
International operates on-campus models with almost 20 universities across North America, the UK and
Australia.
find out more on pages 12-17
RecRuitment foR diRect entRy
About 18% of the international students recruited by Kaplan
International to Higher Education programs at North American schools are already prepared to succeed. We support these
students through the application, visa, and financing processes,
and deliver continued assistance as needed throughout the
duration of their enrollment at our partner schools.
find out more on pages 12-17
off-cAmpus pAthwAys
Kaplan International has off-campus partnerships more than 20 leading universities worldwide, and runs 8 such learning centers. These allow students to stay close to home
while they prepare to enter a degree program in the country of their choice.
for students who wish to study in the U.S., these programs also enable them to earn
credits that can be transferred to any of the schools participating in the partnership.
find out more on pages 18-19
online educAtion
Kaplan International offers fully accredited online
undergraduate and graduate degrees of its university
partners to students who are unable, or would prefer not to attend campus-based classes. These flexible offerings can fit
around existing schedules, allowing students to learn
at their own pace.
find out more on page 22
english lAnguAge schools
Each year, Kaplan International provides English language learning
to more than 60,000 students through the 40+ schools we operate in the U.S., canada, the UK, Ireland, Australia, New Zealand, Singapore and Malta. These schools provide an additional channel to identify
and recruit high-achieving students for our university partners.
find out more on page 23
ServiCeS CuStOmizeD tO meet yOur neeDS:
Bring students to your campus for a pre-degree preparation or credit-bearing program
recruit students for direct entry into your Bachelor’s and Master’s programs
Deliver preparation programs abroad so students arrive ready to succeed
Deliver your university branded programs in remote locations
Expand your international student online enrollments
recruited by Kaplan
Study at university partner
Study at Kaplan learning center
Graduate with a university degree
Travel to host country
Travel within home region
Study onlineEnglish language course
iCOn Key:
40+ partner universities
worldwide
multiple SOlutiOnS
Kaplan International offers a number of flexible partnership models to generate international student enrollments.
Each of our partner universities has unique enrollment and revenue goals; each institution also has varied housing and classroom capacity, as well as different program offerings. To ensure that we meet your distinct needs in the most cost-efficient way possible, Kaplan has developed multiple program delivery and recruitment solutions. This flexible approach enables us to provide a customized recruitment plan that can be scaled up or down to match your needs.
tRAnsnAtionAl educAtion
Kaplan International can help your school deliver complete degree programs in foreign countries.
currently we are supporting transnational degree program
delivery at our Higher Education Academies in Singapore and Hong Kong on behalf of 14
universities based in the U.S., UK, Ireland, and Australia.
find out more on pages 20-21
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On-CampuS pathWayS anD DireCt entry
Our on-campus model offers a proven approach to internationalizing college and university campuses.
cranfield universitycranfield University is our only partner that exclusively offers graduate degree programs. We began working together in 2011, focusing on building the University’s presence in targeted international markets through recruitment to Kaplan International college london.
the university of nottinghamOur newest on-campus UK partner, The University of Nottingham runs on-campus degree preparation programs, for which we recruit international students. Beginning in 2017, Kaplan will take over delivery of these programs.
nottingham trent universityNottingham Trent was Kaplan International’s first ever UK partner. Together we founded Nottingham Trent International college on the University’s campus in 2005. In 2015, the college enrolled students from 53 countries.
KAplAn internAtionAl drives on-cAmpus enrollments for neArly 20 universities worldwide.Whether you wish to grow undergraduate and/or graduate enrollments, via direct entry or through immersive preparation programs of 4 to 12 months, that are hosted on or near your campus, you can depend on Kaplan International to help you achieve and exceed your goals.
our roster of pArtner universities And their internAtionAl student enrollments hAve both grown steAdily.We bring more than a decade of experience to our on-campus partnership initiatives, and are proud to share details of the success we have helped them to achieve.
the university of liverpoolliverpool first partnered with us in 2007 with the establishment of the liverpool International college on the university’s campus. Students from 53 nations enrolled in the International college in 2015.
uniteD KinGDOm
auStralia
nOrth ameriCa
the university of yorkKaplan International began working with York in 2015 – first in collaboration with Kaplan International college london, then through the establishment of the on-campus University of York International Pathway college.
the university of aberdeenOur association with Aberdeen began in 2014, through the establishment of a special foundation certificate, offering progression to selected engineering degrees at the University.
city university londoncity joined forces with Kaplan International in 2008, as a founding partner school of Kaplan International college london. In the 2015 calendar year, students from 69 countries attended the london-based International college.
the university of WestminsterWestminster became a Kaplan International college london partner in 2010. Since then, international students from all over the world have successfully progressed and thrived at Westminster after completing a degree preparation program.
the university of brightonA Kaplan International partner since 2011, Brighton’s campus is home to the University of Brighton International college, which hosted students of 60 different nationalities in 2015.
bournemouth universityKaplan International began working with the University in 2013 with the establishment of an International college on the Bournemouth campus. In 2015, the International college served the educational needs of students from 50 countries.
the university of the West of englandKaplan began working with the University in 2012, founding an on-campus International college. In 2015 the University was pleased to have its International college host students from 53 countries.
the university of birminghamOur partner since 2015, Birmingham works in collaboration with Kaplan International college london. Our first Birmingham-bound cohort began their pre-enrollment preparation in fall 2015, and progressed to the University in September 2016.
the university of salfordKaplan International began its partnership with Salford in 2014. A foundation course in petroleum engineering gives students a pathway to related Bachelor’s degrees at the University.
the university of glasgoWKaplan began working with the University in 2007, when we established the on-campus Glasgow International college. The college welcomed a diverse student body from almost 50 countries in 2015.
find out more on pages 16-17
the university of adelaideKaplan International jointly established Bradford college in 2007 with The University of Adelaide, our first Australian partner. The center, now called The University of Adelaide college, offers local and international students educational routes to University of Adelaide undergraduate degrees.
murdoch universityMurdoch became a Kaplan partner in 2009, when we jointly established the Murdoch Institute of Technology on their Perth campus. The Institute offers programs to Australian and international students preparing them for matriculation into a wide variety of Bachelor’s and Master’s degrees at Murdoch University.
northeastern universityfive years after Kaplan International began working with Northeastern in 2007, we had helped to grow the University’s international student enrollments by 192%. Kaplan recruits students for direct entry and to degree preparation and completion programs on Northeastern University’s campuses in both Boston and Seattle. In 2015, we recruited students from almost 40 different countries.
find out more on pages 14-15
pace universityKaplan and Pace University started working together in 2012. Pace has enrolled students from almost 30 countries since the partnership began, for both direct entry and Bachelor’s and Master’s degree preparation on the University’s New York city and Westchester campuses.
2005 the year our first partnership was
established
19 on-campus partnerships worldwide
consortium of north american universities: Kaplan International also works in partnership with the five U.S. institutions that make up the consortium of North American Universities (cNAU).
International students begin their degree at a Kaplan center close to home, before completing their undergraduate studies at one of the five cNAU members. find out more on pages 18-19
mount allison universitylocated in Sackville, New Brunswick, Mount Allison University became a Kaplan International partner in 2016. Kaplan recruits international students for direct entry to Mount Allison’s undergraduate degrees, with the shared goal of diversifying the University’s campus community.
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7,000
3,000
2,000
5,000
6,000
4,000
1,000
YEArS after STArT Of KAPlAN PArTNErSHIP
-3% decrease over 5 years
before partnership began
192%* increase over 5 years
after partnership began
northeastern university international student numbers before and after partnerinG With Kaplan international
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nOrtheaStern univerSity partnerShip
Founded in 1898, Northeastern University is ranked in the top 40 National Universities by the U.S. News Best Colleges Guidebook.
In 2015, 768 international students from 27 countries enrolled in one of the Kaplan International programs located on Northeastern’s Boston and Seattle campuses. Kaplan’s direct entry recruitment boosted the University’s international enrollments by an additional 121 students and 10 nationalities.
nOrtheaStern univerSity Provision of college facilities on the university campus Entry level and progression criteria control curriculum development, quality assurance and academic delivery recruitment and management of pathway program faculty Student data management
GlOBal pathWayS (Kaplan) Marketing and recruitment (pathway programs and direct entry) Student orientation Wrap-around services, including pre-arrival and post-arrival, visa support, airport pick-ups, accommodation placement, activities and pastoral care Placement of students to other U.S. universities who don’t reach the level to progress to Northeastern University
Integrated Kaplan English language school on campus
partnerShip reSpOnSiBilitieS
768 students recruited to degree preparation programs in 2015
Prior to 2007, when Northeastern first began partnering with Kaplan, the school was experiencing a downward trend in international student enrollments for its undergraduate and graduate programs. five years later, Kaplan efforts had helped to almost triple the number of international students enrolled at Northeastern.
To find out more, visit: www.global-pathways.com/northeastern
2007 the year we began
our partnership with Northeastern
2,282
2,101 2,1041,980
2,223
2,444
3,242
3,898
5,187
6,486
* compared to the year before the partnership started
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5% increase over 5 years
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105%* increase over 5 years
after partnership began
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3,000
4,000
university of GlasGoW international student numbers before and after partnerinG With Kaplan international
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YEArS up to STArT Of KAPlAN PArTNErSHIP
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YEArS after STArT Of KAPlAN PArTNErSHIP
SiGniFiCant inFraStruCture inveStmentS have SuppOrteD COntinueD enrOllment SuCCeSS.Kaplan International has invested in the success of our partnership with the University of Glasgow in multiple ways including:
funding the salary for a dedicated international student transition officer Bringing over 100 agents to campus for recruitment training $40 million in financial support to construct new residence halls
While the University had recognized a 5% increase in its international student enrollments over the five years before it began working with us, this number consistently hovered around 2,000. five years after working with Kaplan, the number of international student enrollments at the University of Glasgow more than doubled.
ian thomsonHEAD Of INTErNATIONAl rEcrUITMENT, UNIVErSITY Of GlASGOW
“Kaplan International has real global reach in student recruitment, with its own established offshore operations throughout Asia, the Middle East, Europe, Africa and the Americas, and channels in 100+ countries. In 2015, we recruited almost 600 international students to the University through Kaplan.”
univerSity OF GlaSGOW partnerShip
Founded in 1451, the University of Glasgow is a leading research institution that was rated 63rd globally in the 2016/17 QS World University Rankings.
In 2015, over 530 international students were accepted by the University of Glasgow from Kaplan’s degree preparation programs. Our other recruitment channels contributed almost 40 additional students who gained direct entry to the University in the same year.
2006 the year the Glasgow
partnership began
532 international students
recruited by Kaplan in 2015
To find out more, visit: www.glasgow.ac.uk/gic
* compared to the year before the partnership started
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off-cAmpus pArtnerships QuicK cAse study
partner: consortium of North American Universities (cNAU)
teaching center: Kaplan International college lagos
partnership founded: 2013
credit-bearing program: US Pathway Program (USPP), offered in: • Business and Humanities • Engineering and Computer
Science
enrollments: nearly 300 since September 2013
2014-15 progression rates: 95% of Summer Bridge students progressed to a U.S. university, of which 22% made their school’s Dean’s list
OFF-CampuS pathWayS
Success made simple: we help students build their academic capabilities close to home, while also building a large pool of qualified students for our university partners.
students mAy trAnsfer to Any of the cnAu schools.We began our cNAU partnership in 2009 to support international enrollments at U.S. universities. currently this consortium includes the above five institutions, which together offer international students a choice of more than 400 majors.
2009the year we established
our partnership with CNAU
1,000+students we’ve helped
progress to CNAU institutions
To find out more, visit: www.cnau-programs.com
KAplAn internAtionAl prepAres undergrAduAte students to trAnsfer to our pArtner institutions. Students wishing to earn their undergraduate degree at a school in North America can begin studying at a dedicated Kaplan teaching center that is close to where they live. These teaching centers are strategically located in highly productive recruitment areas including:
our incrementAl leArning process improves trAnsfer student success And retention.Kaplan International learning centers provide English language instruction, academic preparation connected to specific majors, and vital cultural lessons. Students complete a two-term immersion program close to home, then transfer to Northeastern University to complete a Summer Bridge program, earning 27 to 34 credits in total. This helps ease the transition to studying abroad full-time, and ensures students are ready to enter the second year of their Bachelor’s program at a U.S. school.
A first-yeAr curriculum developed collAborAtively with our u.s. universities.Kaplan’s teaching centers utilize a curriculum developed jointly by Kaplan International and our partnership consortium of North American Universities (cNAU), led by Northeastern University. Our cNAU partners also approve each learning center instructor, and the centers employ teaching methods typical of a U.S. university classroom to effectively prepare students to succeed at North American universities.
nigeriA
lagos
chinA
Beijing (2 locations)
Shenyang
Wuhan
BOSTON, MASSAcHUSETTS
united stAtesSummer BriDGe prOGram
WAcO, TExAS
cHIcAGO, IllINOIS
BUrlINGTON, VErMONT
POUGHKEEPSIE, NEW YOrK
BOSTON, MASSAcHUSETTS
united stAtes
Additional teaching centers are located in Osaka and Tokyo, Japan, and cape Town, South Africa. These prepare students for university study in the UK and Australia.
Kaplan COlleGeS
Cnau partnerS
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expAnd Access to your school’s progrAms on A globAl scAle.Kaplan International has all of the resources required to help colleges and universities deliver entire degree programs in other countries. Transnational Education programs are easy to implement and enable talented international students to access high-quality degrees more conveniently and affordably, while raising the participating university’s profile and enrollment revenue.
we cAn deliver your progrAms At our existing fAcilities or build A new teAching center.We have both the experience and capital needed to develop the infrastructure to deliver any education program, including those that require laboratory facilities or advanced technology. Since 2006, we have operated Higher Education Academies in Singapore and Hong Kong. These teaching centers deliver a variety of undergraduate and graduate degrees on behalf of 14 university partners across the U.S., the UK, Ireland, and Australia.
our extensive experience delivers significAnt results.Kaplan teaches over 20,000 students across three centers in Singapore, making us one of the largest providers of undergraduate and graduate programs in the country. Nearly 20% of center enrollees are international students from Indonesia, Korea, Malaysia, Myanmar, and Vietnam. Our Hong Kong Academy serves a further 1,000 students studying our partner universities’ degrees.
benefit from our locAl Knowledge, As well As our industry expertise.Staff members at our Higher Education Academies constantly monitor trends in enrollments, the market, and student interest. This “on the ground” understanding enables them to proactively work with our university partners to suggest and make course updates, and to seize the opportunity to introduce new offerings.
#1 for three yeArs running.Our Singapore Academy has been ranked number one in the Top 20 Most Preferred Private Education Institutions by The Jobscentral learning rankings – a reflection of our ongoing efforts to maintain a wide breadth of high-quality program offerings.
tranSnatiOnal eDuCatiOn
Schools interested in building enrollments, and an international presence, work with us to deliver their programs at our facilities, or to create their own satellite campuses.
Kaplan tranSnatiOnal eDuCatiOn CenterS
Hong Kong Singapore
partner univerSitieSunited states
Northeastern University
australia Griffith University Monash University Murdoch University rMIT University Swinburne University of Technology
united KinGdom The University of Bedfordshire Birmingham city University University college Dublin The University of Essex The University of Hull Northumbria University The University of Portsmouth royal Holloway, University of london
DeGree SuBJeCtS Accounting and finance Business and Management communication and Media Engineering Hospitality and Tourism Management Humanities and Social Sciences Information Technology legal Nursing and Allied Health
offered in Hong Kong
offered in Singapore
20,000+students actively served
350+degree programs offered across 4 learning centers
1stSingapore Academy has
been ranked #1 for three
straight years
14Transnational
Education university partners
To find out more about our Hong Kong operations, visit: www.kaplan.edu.hk/hke/
To find out more about our Singapore presence, visit: www.kaplan.com.sg
Kaplan delivers your undergraduate and
graduate degree programs abroad
We serve students attending our Singapore
and Hong Kong Academies, but can build
new facilities if desired
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enGliSh lanGuaGe SChOOlS
Kaplan’s English language schools are a powerful recruitment resource for its university partners.
BOSTON, MA (2)cHIcAGO, Il (2)
SANTA BArBArA, cA
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HUNTINGTON BEAcH, cA
SEATTlE, WA (2)
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NEW YOrK, NY (2)
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PHIlADElPHIA, PA
Kaplan International delivers English language instruction to over 60,000 students annually. We operate more than 40 English language schools in the U.S., canada, the UK, Ireland, Australia, New Zealand, Singapore and Malta.
We identify students at these schools who are building their English language skills in preparation for college-level study. These students are offered a learning package that includes onward academic preparation, providing them with both savings and a seamless transition.
Each school also offers a University Placement Service where advisors work with students to match their interests and academic abilities to suitable institutions and degree programs. Students may also be recommended to a Kaplan International degree preparation program, preparing them to succeed at one of our partner universities.
english lAnguAge school locAtionsKaplan operates more than 40 schools across six countries, including 20 in North America:
online progrAms Are offered At All levels:• certificate of
continuing Education (pre-undergraduate)
• Bachelor’s Degrees• Graduate certificates• Master’s Degrees
online progrAms Are offered Across A broAd ArrAy of subjects:• Business• criminal Justice• Health Studies• law• Management• Marketing
CaSe StuDy: univerSity OF eSSeX Online
Online eDuCatiOn
We are adept at helping colleges and universities grow student enrollments in online programs. Kaplan Open learning offers a variety of services including:
converting existing classroom-based programs into engaging online offerings
Partnering with educational institutions to develop new online programs
Hiring and training educational professionals to teach online programs
Marketing and recruiting students for online programs, including managing admissions
Providing student support throughout their programs, including dedicated advisers and tutors as needed
Kaplan Open learning began a partnership in 2007 with the University of Essex to develop and promote online programs. The programs, promoted under the University of Essex Online brand, are run by Kaplan and fully accredited by the University
While the partnership began with modest goals, we have continued to introduce new programs, boosting 2015 new enrollments to almost 900 students, who were recruited from 61 countries at the undergraduate level and 81 countries at the graduate level.
As a testament to quality of these programs, University of Essex Online received a 95% student satisfaction rating in the 2015 National Student Survey.
40+ English language schools worldwide
To find out more, visit: online.essex.ac.uk
95%student satisfaction
rating
To find out more, visit: www.kaplaninternational.com
1,300+ students served
in 2015
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inFraStruCture DevelOpment
we mAKe long-term investments in our pArtners’ success.Graham Holdings, Kaplan International’s parent company, has a market valuation in excess of $2.5 billion. This financial strength enables us to make significant investments in the success of our education partners, helping them to transform their campus facilities and enhance the learning experience for their students. recent infrastructure investments have included:
cutting-edge residential facilities State-of-the-art classrooms New libraries with expanded digital collections Dining facilities IT centers and campus-wide wireless networks
We believe the high satisfaction, retention, and completion rates of Kaplan International students are directly linked to the support we have been able to provide to them, and to our partner institutions.
capital provided for residence and dining
halls, libraries, learning commons
and IT facilities
funding arranged through Graham
Holdings, Kaplan’s parent company
Investments focused on
enhancing the student experience
4 student residences built
since 2012
the globe And fRAnklin point, GlaSGOW, uKWe provided $40 million in capital to the University of Glasgow to help them overcome a shortage of suitable student housing in the city’s West End. The investment enabled them to open two new residence halls in 2012, franklin Point and The Globe, providing 276 spacious living accommodations and an immediate boost in their student enrollments.
globAl point, nOttinGham, uKOur $117 million financial commitment to Nottingham Trent University (NTU) led to the 2014 opening of Global Point, a 450-bed city-center residence that includes a contemporary academic support center. With our student recruitment support the Global Point facility has been fully occupied since its debut. The residence is now also available to students preparing for degrees at The University of Nottingham.
lAnsdowne point, BOurnemOuth, uKWe invested $150 million in this academic and residential facility, located in the heart of Bournemouth University’s lansdowne campus in Bournemouth, England. The 15-floor facility includes 393 ultra-modern rooms, an innovative learning center (referred to as the Knowledge Hub), and a comfortable on-site 100-seat restaurant.
To find out more about Global Point, visit: www.kaplanresidences.com
$117minvestment in Nottingham
$150minvestment in Bournemouth $40m
investment in Glasgow
1,100+bedrooms built for
international students
$300minvested in residential and classroom infrastructure
since 2012
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ricard giner VIcE PrESIDENT, PArTNErSHIP DEVElOPMENTAfter five years of successfully leading Kaplan International’s global online and offline marketing initiatives on behalf of our university partners, ricard now directs Kaplan’s higher education development strategy.
ricard has almost 20 years of experience leading marketing for international education and travel organizations.
He studied Philosophy and Social Anthropology at the University of Kent, UK, and Philosophy at graduate level at the University of Edinburgh and King’s college london, UK.
abraham varghese SENIOr VIcE PrESIDENT, NOrTH AMErIcAN PArTNErSHIPSAbraham has over 20 years of higher education business development experience, helping to grow new student enrollments for universities around the globe.
Before Kaplan, Abraham held several senior positions including cEO-India at Academic Partnerships llc, a leading university online education service provider; and Assistant Provost for Globalization at the University of Miami, florida, where he developed globalization initiatives in more than 40 countries.
Abraham earned his Master’s degree in Industrial Engineering from the University of Miami, and his Bachelor’s in Mechanical Engineering from the University of Kerala, India.
leon choong PrESIDENT, SINGAPOrEleon has over 20 years of experience in private and public education.
His exposure to a wide variety of organizational cultures, along with his strong analytical, planning, and negotiation skills, have made him highly adept at working in international markets and with government and regulatory bodies.
leon has extensive experience developing industry-leading education recruitment teams, including Kaplan’s operations in Singapore, which recruits thousands of students for Kaplan’s transnational programs each year.
leon has an M.A. in communications from the University of South Australia.
clare raWlins VIcE PrESIDENT, rEcrUITMENT AND MArKETINGclare leads a recruitment and marketing team that includes members in 14 countries. She and her team offer world-class customer service and in-depth market knowledge.
clare has worked in over 30 countries and has particular expertise in Africa and the Indian subcontinent. She also has great experience in supporting and shaping university internationalization strategies.
Prior to Kaplan, clare spent many years in the English language and higher education industries.
clare earned a Bachelor’s in History at the University of Manchester, UK, and also has a graduate degree in Marketing.
Wen lu VIcE PrESIDENT, cHINA AND HONG KONGBased in Hong Kong, Wen is responsible for ensuring the quality and performance of Kaplan’s recruitment partners, and therefore has a direct impact on our university partners’ international student recruitment success.
Wen oversees our Hong Kong and china operations that support more than 1,000 students, and also works with Kaplan’s senior team to promote growth strategies in the region.
Previously, Wen worked at the Parthenon Group, helping 30 education clients achieve their growth strategies. Wen also acquired sales and product management experience at IBM.
Wen earned both an M.A. and B.A. in Mathematics at the University of Oxford.
linda coWanSENIOr VIcE PrESIDENT, UK AND MIDDlE EASTlinda is responsible for all pathways colleges in the UK, as well as Kaplan’s projects in the Middle East.
She has worked in international education since 1992 across a wide range of markets on multiple continents.
linda has over ten years’ experience working for UK universities, as well as expertise in partnership work with universities in a number of countries.
linda studied Modern and Scottish History at the University of Glasgow, UK, and Public relations at the University of Stirling, UK.
francis griffinDIrEcTOr Of GlOBAl PATHWAYS, NOrTHEASTErN UNIVErSITY (NEU)As our key liaison with NEU, francis is responsible for advocating and coordinating programs for international students, managing daily operations, and overseeing comprehensive student support services.
Previously, francis was Assistant Director of NEU’s Boston-based Pathway Programs. Prior to that, he taught English as a Second language, and helped develop an ESl school in china and an educational placement agency for chinese high school students in Boston.
francis has a B.S. in Business Administration from NEU and a M.A. in Teaching chinese to Speakers of Other languages from Soochow University china.
catrillia youngDIrEcTOr Of GlOBAl PATHWAYS, PAcE UNIVErSITYcatrillia is our key liaison with Pace. She oversees support services for Kaplan students, and supervises the application process not only for Pace, but for other US partner schools as well.
catrillia has worked in international education for over a decade. Prior to Kaplan, she was Assistant Director of International Admissions at the State University of New York in Plattsburgh, with previous roles at Wentworth Institute of Technology and Education first (Ef).
catrillia earned a Master’s in french from Middlebury college in Vermont, and a Bachelor’s in french and Global Studies from ripon college in Vermont.
SeniOr manaGement team
At Kaplan, our Senior Management Team is committed to your success.
andreW thickSENIOr VIcE PrESIDENT, KAPlAN INTErNATIONAlWorking out of Kaplan’s corporate headquarters in london, Andrew leads our higher education division.
Andrew has more than 30 years of experience in international education, as a teacher, administrator, college leader, and as Kaplan Managing Director.
Before joining Kaplan, Andrew served as chairman of the ISIS Group and was the chief Executive Officer of Study Group for nine years, overseeing its rapid expansion. Prior to that, he fulfilled a number of senior management roles at Education first (Ef).
Andrew studied English and Philosophy at the University of Durham, UK.
By choosing to partner with us, you’ll benefit from the guidance and counsel of leaders who have decades of international education experience. Each individual, and the collective team, has a well-earned reputation for innovative thinking, industry expertise, and a commitment to supporting the unique needs of our partner universities.
As an organization, it gives us great satisfaction to deliver sustainable revenue to our education partners and exceptional education opportunities to thousands of students each year.
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176Kaplan students
admitted to Pace University
in 2015
KAplAn internAtionAl provides A simple solution to Achieving complex goAls.Education is becoming an increasingly global enterprise with international students enrolling at North American schools in greater numbers than ever before. for many schools, these students bring a new – and critical – source of revenue that enables them to be more competitive in their financial aid packages for domestic students.
By partnering with Kaplan, your institution will benefit from the infrastructure, resources, and knowledge of a proven leader in international student recruitment. We bring over 25,000 students to higher education programs each year, and welcome the opportunity to grow this number by working collaboratively with your school.
Most importantly, we base our compensation model on student enrollments – Kaplan bears the cost of identifying and acquiring international students on your behalf, so there is a little to no financial risk on the part of the university partner.
partnerinG With Kaplan: BeneFitS tO yOur SChOOl
Boost international enrollments. Enrich campus diversity. Raise institutional awareness. Your goals are our mission.
Advantages of working with an industry-leading
education company
Ability to grow enrollments by field and level of study,
leading to new and incremental revenue
Increased institutional awareness worldwide, leading to additional direct enrollments
robina scheppVIcE-PrESIDENT fOr ENrOllMENT MANAGEMENT, PAcE UNIVErSITY, USA“Pace previously ran its own conditional admission program, but the Kaplan partnership has strengthened the University’s pathways operations hugely. The support services provided by Kaplan are brilliant, and we have enjoyed more consistent recruitment and better student matriculation rates.
One of the best aspects of the partnership is just how well Kaplan-recruited students are performing on their degrees; many of them win awards and gain fantastic internships.
As a partner, Kaplan has such deep knowledge of international markets all around the world. This has benefitted not only Pace’s pathways route, but our direct recruitment activities too.”
Almost
30nationalities
recruited since 2012
Growing network of international alumni
revenue share model that minimizes university risk and upfront costs
Ability to align international student enrollments to match campus diversification goals
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KAplAn offers unrivAlled resources to support both internAtionAl recruitment And student success.With more than 60 Higher Education and English language centers around the world serving more than 85,000 students annually, Kaplan has exclusive access to a significant number of international students. We have added to this advantage by establishing recruitment offices in more than 30 cities worldwide. Across this network, we have built an extraordinary team of experts, 1,400 individuals dedicated to supporting the academic preparation of Kaplan International students and the recruitment needs of our partner institutions.
better prepArAtion, better retention.Kaplan International students consistently demonstrate superior academic progress, smoothly and consistently transitioning from preparation programs to matriculation to graduation. We recognize the importance of retention to our partners and have developed a powerful monitoring and reporting system that enables us to identify, and rectify, student learning difficulties, resulting in more positive outcomes for all parties.
partnerinG With Kaplan: leveraGinG Our reSOurCeS
Our global network of learning centers creates a pipeline of students who are well-prepared for your programs.
COntaCt uS
If you represent an ambitious academic institution seeking a wider international reach, please contact us to see how you can join our network of Kaplan Pathways partners.
Together, we can identify and explore your goals, and unlock new opportunities for success.abraham varghese, Senior Vice President, North American partnershipst: +1 305 439 2372e: [email protected]
60+ Higher Education
and English language centers worldwide
494students recruited
on average each year to on-campus
centers
dan stephensonASSOcIATE DIrEcTOr, INTErNATIONAl rEcrUITMENT,UNIVErSITY Of lIVErPOOl, UK
“Since we first partnered with Kaplan in 2007, the increased diversity of nationalities we have recruited has been very impressive, particularly from the Middle East and South East Asia.
Kaplan has developed very strong relationships with sponsor bodies in these regions, which has led to high growth in recruitment from countries including Angola, Qatar and Saudi Arabia, and has further helped to diversify the University of liverpool campus. In the coming years, we look forward to exploring Kaplan’s new and innovative models, such as the Global foundation. We see Kaplan as a highly pioneering partner, which helps universities create effective new channels of international student recruitment.”
550+students recruited to
the University of Liverpool by
Kaplan in 2015
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ARE YOU READY TO REAP THE BENEFITS OF INTERNATIONAL STUDENT RECRUITMENT?