global ra forum milan july 2013

10
LET’S TELL YOU A STORY ABOUT ARTRITE REUMATOIDE APP

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Presentation of Artrite Reumatoide APP

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Page 1: Global RA Forum Milan  July 2013

LET’S TELL YOU A STORY ABOUT ARTRITE

REUMATOIDE APP

Page 2: Global RA Forum Milan  July 2013

ARTRITE REUMATOIDE APP

Our lives are busier than ever. RA patients need extra support.

Page 3: Global RA Forum Milan  July 2013

ARTRITE REUMATOIDE APP

Wouldn’t life be easier if we all had our own personal assistant?

Page 4: Global RA Forum Milan  July 2013

ARTRITE REUMATOIDE APP

• APMAR Board decided to start with one of the most known diseases - Rheumatoid Arthritis.

• Board member works for a software provider and knew the potential for an App to empower patients to improve their medicine management.

• Board member took responsibility to Project Manage the App idea from creating the initial proposals, developing the functionality design and managing every step of development.

Great starting resources…

…but we still needed…

Page 5: Global RA Forum Milan  July 2013

ARTRITE REUMATOIDE APP

Once funding was secure, we started work on 3 different mobile/tablet platforms:• iOS• Android• Windows Phone

Within 3 months we completed and tested the APP.• Writing and approving all copy (by Rheumatologists,

Physiotherapists and Professional Organisations)• Building apps• Testing design and technology

Official launch!• Over 300 downloads during the first few days• Over 3000 downloads in first 3.5 months• Downloaded throughout the world: South America,

Iran, India, etc.

Page 6: Global RA Forum Milan  July 2013

Our Solution:Rheumatoid Arthritis APP for Smartphone and Tablet

APMAR developed a virtual “personal assistant’ to empower patients living with RA; helping them to better manage their drugs, medical examinations, laboratory tests and other useful information to keep their debilitating illness under control. The APP

Page 7: Global RA Forum Milan  July 2013

ARTRITE REUMATOIDE APP

Top 11 most downloaded App

The ONLY RA App for Windows

Top 5 most downloaded App

Our App appears 1st when searching keyword Artrite and 3rd when searching keyword RA

Page 8: Global RA Forum Milan  July 2013

ARTRITE REUMATOIDE APP

• Response to our RA App has been great.

• Patients, carers, healthcare professionals and others continue to share the App across social network platforms

• Next Steps: New Apps for other musculoskeletal diseases

Page 9: Global RA Forum Milan  July 2013

Get in contact with us viaAPMAR COMMUNICATION CHANNELS

• Visit our website: www.apmar.it

• Toll free number available to patients

• Watch APMARVIDEO to hear more from our voice • Visit our social media pages

• Read our quartely magazine • Check out our professional credentials

Page 10: Global RA Forum Milan  July 2013

THANK YOU FOR YOUR ATTENTION

ADRIANA CARLUCCIOAPMAR ITALIA

[email protected]. +39 335 6456782