global california silicon valley bank april 3, 2009 karl kailing us & foreign commercial service
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Global California Silicon Valley Bank April 3, 2009 Karl Kailing US & Foreign Commercial Service US Department of Commerce. California Global Exports. Source: US Department of Commerce. California Global Exports: Leading Sectors Total ’08:$144,813,262,592. %. - PowerPoint PPT PresentationTRANSCRIPT
Global CaliforniaSilicon Valley Bank
April 3, 2009
Karl KailingUS & Foreign Commercial Service
US Department of Commerce
California Global Exports
Source: US Department of Commerce
California Global Exports: Leading Sectors
Total ’08:$144,813,262,592
%
Source: US Department of Commerce
California Exports 2004-2008
Source: US Department of Commerce
Middle EastTotal ‘08: $4,470,546,519
%
Source: US Department of Commerce
North AfricaTotal ‘08: $540,864,001
%
Source: US Department of Commerce
Sub Saharan AfricaTotal ‘08: 776,224,222
%
Source: US Department of Commerce
California’s Global Markets
Middle East and Africa:Best Prospects
• Telecommunications Services and Equipment• Environmental/Clean Technologies• Computer Hardware/Software• Transportation Equipment• Advanced Machinery
Case 1: EgyptTelecommunications Sector
• $3.3 billion market in 2007/8
• Mobile services constitute 80% of industry revenue
• 43 million cell phone subscribers (January 2009)
• 12 million fixed lines/14 million capacity
• 12 million households have internet access; 720,000 broadband
• Internet Penetration 17%
Egypt Telecom: Sectoral Growth 2000-2009
Egypt Telecom: Best Prospects
• Cell Phones
• GPS
• Voice Over Internet Protocol (VOIP)
• WiFi/Wireless Network Solutions
Case 2: South AfricaSolar Market
• Average 2,500 hours of sunshine per year• Solar radiation levels between 4.5 and 6.5 Wh/m2
per day• 70,000 households, 250 clinics and 2,100 schools
currently have photovoltaic panels - 1,000 are added per month
• Rising cost of coal beginning to bridge affordability gap
South Africa: National Solar Water Heating Program
• Rollout Program in Western Cape and KwaZulu-Natal
• Led by Department of Minerals and Energy and Central Energy Fund
• Focus on mid – high income households
• Desired Outcomes:– Produce national standards for solar water heaters
– Write a code of practice
– Market awareness to determine savings when using solar water heater
– Determine models for financial aid
South Africa:Solar Market Opportunities
• Solar Home Heating Systems• Proposed 100 MW Concentrated Solar Power
(CSP) plant – tested in Barstow, Ca. and favored by Eskom (power utility)
• Future Power Plant Production - Eskom aims to produce 1,600 MW of solar energy by 2025
Recommended Entry Strategies
• Establishment of a local representative, agent, or distributor
• Alternatively, selling through established dealers• Establishing a full dealership/subsidiary operation,
particularly for big-ticket items• Close communication with distributors and
customers to exchange information and ideas on market trends
Resources
• Silicon Valley Export Assistance Center (buyusa.gov/siliconvalley)
• International Trade Administration (www.export.gov)
• Export-Import Bank of the United States (www.exim.gov)
• United States Trade and Development Agency (www.ustda.gov)
• Overseas Private Investment Corporation (www.opic.gov)
• United States Department of Energy (www.doe.gov) – Renewable Energy Initiatives!
• United States Department of State (www.state.gov)
• United States Trade Representative (www.ustr.gov)
• United States Agency for International Development (www.usaid.gov)
• And several more…
Karl Kailing
Silicon Valley US Export Assistance Center
55 S. Market Street suite 1040
San Jose, Ca 95113
408-535-2757 x.103